Heineken® shows the depth it will go to deliver the perfect pint with giant spirit level measuring bars across the world
AMSTERDAM, April 09, 2024 (GLOBE NEWSWIRE) -- With 25 million serves of Heineken® across 192 countries every single day*, there is a true science to maintaining its perfectly balanced taste and refreshment. From 100% Natural Ingredients, Heineken®’s famous A-Yeast and Horizontal Fermentation Tanks – and now a ‘Beer Level’ - a ‘highly scientific’, Heineken® filled spirit level to ensure bars and tables across the globe are perfectly flat to guarantee the perfect pint presentation!
- It comes as part of a wider global campaign that shows its consistent refreshment, thanks to the beer’s perfectly balanced taste and premium quality.
- The campaign sees Heineken® Master Brewer Willem van Waesberghe exclusively reveal how to spot the perfectly poured pint.
- Black Axe Mangal’ to showcase how its five-star premium brewing credentials delivers the perfect platform to transition your day from work mode to evening mode.
- The playful ‘Beer Level’ comes as Heineken® today launches its global campaign and TVC ‘The First Ahhh!’.