Wieden+Kennedy

Ancestry Inspires People to Discover, Preserve and Represent All That They Are With "It's a Family Thing" Integrated Brand Campaign

Retrieved on:

Monday, October 2, 2023

RFP, DNA, Partnership, Life, Parent, Wieden, Research, Starcom, History, NBC, CNN, Ancestry.com, LSU, A Family Thing, Tiger, Medialink, Bleeding, Wieden+Kennedy, EyeQ, ABC, Sport, Growth, Family, Hulu, Tourism, Entertainment, Toy, LEHI, Ancestor

LEHI, Utah, Oct. 2, 2023 /PRNewswire/ -- Ancestry®, the global leader in family history, today unveiled a new integrated brand campaign designed to help consumers understand Ancestry is so much more than family trees. The powerful creative shows how Ancestry not only helps people understand their family history and DNA, but to do something even more powerful – represent it.

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LEHI, Utah, Oct. 2, 2023 /PRNewswire/ -- Ancestry®, the global leader in family history, today unveiled a new integrated brand campaign designed to help consumers understand Ancestry is so much more than family trees.
The powerful creative shows how Ancestry not only helps people understand their family history and DNA, but to do something even more powerful – represent it.
The campaign was developed in partnership with Ancestry, Wieden+Kennedy and the Blackstone Portfolio Operations Brand Transformation team.
The Karam Family: A family of 70+ LSU tailgaters that bleed Tiger purple and used Ancestry to compare and contrast their DNA and traits, and document their family traditions.

BBH USA Expands Creative Department with 11 New Hires

Retrieved on:

Friday, September 24, 2021

NEW YORK, Sept. 24, 2021 /PRNewswire/ -- BBH USA is continuing its strong momentum with 11 new creative hires, including Group Creative Directors Gary Van Dzura and Adolfo Alcala; the dynamic Creative Director duo Valeria Vanzulli and Francesca Bonomi; Creative Director team Amy Travis and Alex Sprouse, who has been named part of Adweek Creative 100; and Associate Creative Director Bobby Selby.

Key Points:

NEW YORK, Sept. 24, 2021 /PRNewswire/ -- BBH USA is continuing its strong momentum with 11 new creative hires, including Group Creative Directors Gary Van Dzura and Adolfo Alcala; the dynamic Creative Director duo Valeria Vanzulli and Francesca Bonomi; Creative Director team Amy Travis and Alex Sprouse, who has been named part of Adweek Creative 100; and Associate Creative Director Bobby Selby.
Today's news follows the recent promotions of President Amani Duncan, Chief Creative Officer Rafael Rizuto and Chief Strategy Officer Tom Callard, who now oversee BBH USA, which includes the New York and Los Angeles offices, as well as BBH Entertainment.
Valeria Vanzulli, Creative Director, previously with JOAN Creative, who has also held creative positions at Observatory, CAA, TBWA\Chiat\Day and Publicis Milan.
Matt Vitou, Creative Director based in New York, who was previously Associate Creative Director at Lyft, and held copywriter positions at Droga5, 72andSunny and Saatchi & Saatchi.

Wieden+Kennedy tops the 2020 Ad Age A-List in an unprecedented three-peat

Retrieved on:

Monday, April 20, 2020

Magazines, Publications, Periodicals, Pearl District, Portland, Oregon, Wieden+Kennedy, Ad Age, Creativity, Advertising

NEW YORK, April 20, 2020 /PRNewswire/ --Ad Age, the most-trusted source for the advertising, marketing and media industry, today released its prestigious 2020 Ad Age A-List, representing the best advertising agencies and production companies in the country.

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NEW YORK, April 20, 2020 /PRNewswire/ --Ad Age, the most-trusted source for the advertising, marketing and media industry, today released its prestigious 2020 Ad Age A-List, representing the best advertising agencies and production companies in the country.
Selected by the Ad Age editorial staff from hundreds of submissions, these awards honor the forward-thinking leaders, creators and innovators in the industry today.
Wieden+Kennedy tops the Ad Age A-List as Agency of the Year for the third consecutive year in a row.
Today, Ad Age is a global media brand focused on curated creativity, data and analysis, people and culture, and innovation and forecasting.

Johannes Leonardo Taps Award-Winning Creative Jimm Lasser as Executive Creative Director

Retrieved on:

Thursday, June 13, 2019

Johannes Leonardo, Wieden+Kennedy, Lasser, Creative technology

NEW YORK, June 13, 2019 /PRNewswire/ -- Johannes Leonardo is pleased to announce today the appointment of Jimm Lasser as the agency's new Executive Creative Director.

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NEW YORK, June 13, 2019 /PRNewswire/ -- Johannes Leonardo is pleased to announce today the appointment of Jimm Lasser as the agency's new Executive Creative Director.
Starting in July, Lasser has been assigned to direct the creative team on Volkswagen while also bringing his passion for fostering creative culture to the agency.
"Throughout his career Jimm has created an impressive body of work that generates powerful ideas that lead culture," said Jan Jacobs, Co-Founder and CCO of Johannes Leonardo.
Lasser joins Johannes Leonardo following a 13-year stint at Wieden + Kennedy, in both the Portland (six years) and New York (seven years) offices.

Clean Agency Strengthens Leadership Team

Retrieved on:

Wednesday, June 12, 2019

Companies, Sports equipment, Pearl District, Portland, Oregon, Wieden+Kennedy, Food and drink, Publicis, Nike, Inc., Coca-Cola

RALEIGH, N.C., June 12, 2019 /PRNewswire/ -- Clean , an integrated branding and communications agency, today announced new leadership appointments that include naming industry veteran Lee Davis the company's first-ever managing director.

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RALEIGH, N.C., June 12, 2019 /PRNewswire/ -- Clean , an integrated branding and communications agency, today announced new leadership appointments that include naming industry veteran Lee Davis the company's first-ever managing director.
In addition, the agency has promoted Glen Fellman to executive creative director and Lindsay Beavers to director of account management.
Davis brings more than 25 years of experience at national firms including The Martin Agency, Wieden+Kennedy, and Publicis.
In addition, he held leadership roles at Johnson & Johnson and has served global blue-chip clients such as Coca-Cola, Nike, T-Mobile, and Delta Air Lines.

"It's Trolli®"--The Brand's New Marketing Campaign Lets Fans into the Fantastical, Glowing Neon World of Trolli

Retrieved on:

Monday, April 8, 2019

Food and drink, Foods, Confectionery, Trolli, Ferrara Candy Company, Wieden+Kennedy

And to celebrate this new era of Trolli, Ferrara Candy Company, the makers of Trolli, is announcing the launch of a new marketing campaign, "It's Trolli."

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And to celebrate this new era of Trolli, Ferrara Candy Company, the makers of Trolli, is announcing the launch of a new marketing campaign, "It's Trolli."
Cupboard, the first in a new creative campaign by Wieden+Kennedy Portland, takes fans into the relentlessly cheerful candy-filled land of Trolli.
The troll is drawn toward the Trolli worms and the happiness they bring, but he's also a little frightened by it.
In addition to Cupboard , a spot called Trolli Bag and additional spots will be coming out over the next month.

Coca-Cola to Debut New Ad Celebrating Unity as Americans Tune in for Big Game Kickoff in Atlanta

Retrieved on:

Thursday, January 24, 2019

Football, Retail, Communications, Advertising, Food, Beverage, Sports, Soft drinks, Drinks, Food and drink, Patent medicines, Coca-Cola, Kosher food, Advertising campaigns, Wieden+Kennedy, New Coke, The Coca-Cola Company, Coca-Cola Vanilla, Share a Coke

View the full release here: https://www.businesswire.com/news/home/20190124005675/en/

Key Points:

View the full release here: https://www.businesswire.com/news/home/20190124005675/en/
New Coca-Cola Ad A Coke is a Coke.
A new 60-second Coca-Cola ad titled A Coke is a Coke will air just before kickoff of this years Big Game in Atlanta.
Wieden+Kennedy (Portland) is the ad agency behind the recent series of Big Game spots highlighting diversity and inclusion.
And in the 1950s, Coca-Cola was one of the first advertisers to feature African Americans in its advertising .

Old Spice Goes to Ends of Earth to Find New Old Spice Guy Deon Cole and the Freshest Ingredients Forged From Nature to Deliver the Real Freshness of the All-New Fresher Collection

Retrieved on:

Friday, January 18, 2019

(Photo: Business Wire)

Key Points:

(Photo: Business Wire)
Celebrating the new collection, Old Spice reveals a fresh new face and Old Spice Guy, actor/comedian/writer Deon Cole (Black-ish, Grown-ish) who takes on a coveted role as a global ambassador.
Weve scoured the earth for the worlds best ingredients in our products AND the perfect Old Spice Guy, said Matt Krehbiel, Old Spice Associate Brand Director at Procter & Gamble.
Were ecstatic to welcome Deon, a talented and hilarious comedian and actor to the Old Spice family.
Growing up using Old Spice was everything to me, so it's huge to join the world-famous group of Old Spice Guys.

Tinder Welcomes Jenny Campbell as Chief Marketing Officer

Retrieved on:

Thursday, September 6, 2018

IAC, Online dating services, Pearl District, Portland, Oregon, Wieden+Kennedy, Product management, Nike, Inc., Brand, Tinder, Jenny Campbell, Economy of the United States, Business, Culture

LOS ANGELES, Sept. 6, 2018 /PRNewswire/ --Tinder (NASDAQ: MTCH), the world's most popular app for meeting new people, today announced that Jenny Campbell has joined the company as Chief Marketing Officer.

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LOS ANGELES, Sept. 6, 2018 /PRNewswire/ --Tinder (NASDAQ: MTCH), the world's most popular app for meeting new people, today announced that Jenny Campbell has joined the company as Chief Marketing Officer.
With more than 20 years of marketing experience, both in house at Nike and in leadership roles at 72andSunny and Wieden + Kennedy, Jenny has a proven track record shaping brand, marketing, and advertising strategies.
"Jenny Campbell is an exceptional talent and we're excited to have her join the team.
I'm excited to be part of the company's future and build the global brand even further," stated Jenny Campbell.

TracyLocke Takes Home 2018 Change Agency Award

Retrieved on:

Tuesday, August 7, 2018

Omnicom Group, Wieden+Kennedy, OMC, Economy of the United States

DALLAS, Aug. 7, 2018 /PRNewswire/ --The Marcus Graham Project, a not-for-profit organization established exclusively to advance opportunities for people of color in theadvertising and marketingindustry, honored TracyLocke, part of Omnicom Group (NYSE: OMC), with its 2018 Change Agency Award on Saturday, August 4, 2018.

Key Points:

DALLAS, Aug. 7, 2018 /PRNewswire/ --The Marcus Graham Project, a not-for-profit organization established exclusively to advance opportunities for people of color in theadvertising and marketingindustry, honored TracyLocke, part of Omnicom Group (NYSE: OMC), with its 2018 Change Agency Award on Saturday, August 4, 2018.
Hugh Boyle, Chief Executive Officer of TracyLocke, accepted the award for the global agency during the annual black-tie Lavender Hill Gala at the Dallas Museum of Art.
TracyLocke has been a consistent partner towards ourobjectivessince day one,and we commend their recent efforts in recognizing and developing diverse agency talent."
Previous Change Agency Award honorees include Wieden+Kennedy, J. Walter Thompson and RAPP.