The Gel Mattress Category Continues to Experience Meteoric Growth
SALT LAKE CITY, June 22, 2021 /PRNewswire/ -- Gelee , a new brand of innovative mattresses and accessoriesfeaturing Gel Matrixtechnology, provides an alternate competitive Gel Matrix solution to meet consumers' appetite for the gel product category.
- SALT LAKE CITY, June 22, 2021 /PRNewswire/ -- Gelee , a new brand of innovative mattresses and accessoriesfeaturing Gel Matrixtechnology, provides an alternate competitive Gel Matrix solution to meet consumers' appetite for the gel product category.
- Given the vast retail footprint of Intellibed's premium Gel Matrix mattress offerings, Gelee was brought to market to expand Gel Matrix into the broader consumer market at a lower price point.
- "Consumers now have a choice when evaluating products in the gel category and we are thrilled with the addition of Gelee with Gel Matrix to our portfolio".
- The new line integrates Gel Matrixtechnology with traditional foam and coils to provide an unmatched hybrid mattress experience.