21 Holdings LLC Chooses BrandMuscle’s Brand Management to Expand U.S. Market for SLIQ Spirited Ice
CHICAGO, June 21, 2022 (GLOBE NEWSWIRE) -- 21 Holdings LLC, a subsidiary of The Jel Sert Company, the leading freezer pop manufacturer for the last half-century, and the producer of SLIQ Spirited Ice, has chosen BrandMuscle for their brand management and print POS needs.
- CHICAGO, June 21, 2022 (GLOBE NEWSWIRE) -- 21 Holdings LLC, a subsidiary of The Jel Sert Company, the leading freezer pop manufacturer for the last half-century, and the producer of SLIQ Spirited Ice, has chosen BrandMuscle for their brand management and print POS needs.
- BrandMuscles brand management capabilities will save distributor reps time, money, and materials, increasing speed-to-market and brand awareness, while 21 Holdings expands the presence of its SLIQ Spirited Ice frozen cocktail brand in grocery and liquor stores.
- Packaged in portion-controlled and portable, recyclable tubes, SLIQ Spirited Ice offers a variety of flavors available in vodka, agave, rum, and whiskey-based packs.
- As a priority in 2022, 21 Holdings is focused on off-premise promotion, expanding the distribution of SLIQ Spirited Ices core variety packs in local markets.