Silverpush and 4D Announce Strategic Partnership for Enhanced Contextual Targeting to Boost Cookieless Advertising Solutions
NEW YORK, May 17, 2023 /PRNewswire/ -- Silverpush , a global leader in cookieless advertising solutions has recently announced its strategic partnership with 4D , the advanced contextual targeting and insights platform, built by customer experience business, Silverbullet .
- NEW YORK, May 17, 2023 /PRNewswire/ -- Silverpush , a global leader in cookieless advertising solutions has recently announced its strategic partnership with 4D , the advanced contextual targeting and insights platform, built by customer experience business, Silverbullet .
- This partnership is a part of Silverpush's efforts to advance its omnichannel strategy with Mirrors and enhance its vision for a cookieless future in the advertising landscape.
- In reaction, digital marketers are scrambling to identify substitutes that enable them to deliver targeted advertising while upholding data privacy standards.
- Silverpush has already established its position in the advertising industry with its advanced contextual intelligence technology, Mirrors, which includes cookieless solutions and in-video context detection capabilities.