Closed Loop Partners and the U.S. Plastics Pact Release First-of-Its-Kind Report on Insights from Customers Engaging with Reusable Packaging Systems in the U.S.
NEW YORK, Jan. 9, 2024 /PRNewswire/ -- Today, Closed Loop Partners' Center for the Circular Economy ("the Center"), in collaboration with the U.S. Plastics Pact, published a first-of-its-kind report, Unpacking Customer Perspectives on Reusable Packaging, sharing new insights on customer behavior toward reuse in the U.S. The report seeks to understand customer attitudes, preferences and behaviors around reusable and refillable packaging solutions to help companies, cities and other key stakeholders navigate the current reuse landscape. To effectively address the global plastics waste challenge, we need widespread adoption of reuse systems. Understanding customer preferences is crucial for implementing successful solutions.
- To effectively address the global plastics waste challenge, we need widespread adoption of reuse systems.
- Since 2018, the Center for the Circular Economy has been testing diverse reusable packaging solutions in retail stores and restaurants.
- In 2023, the Center's Reuse Insights Lab collaborated with the U.S. Plastics Pact, engaging the customer bases of 16 innovators participating in the U.S. Plastics Pact's Reuse Catalyst Program .
- Based on surveys, interviews and an analysis of hundreds of customers using reusable packaging across the U.S., our methodology focused on early adopter behavior.