Smart TV

Pixalate's vMVPD November 2022 Traffic Analysis Report: Top 25 vMVPD CTV Apps Account for 70%+ of Ad Spend on Roku Devices

Retrieved on: 
Wednesday, December 21, 2022
Mobile advertising, Ecosystem, Connected, Hulu, Amazon Fire TV, CTV, Privacy, Data science, Virtual, Sling TV, Smart TV, Pluto TV, IVT, Multichannel, Mobile phone, Online shopping, Food delivery, Roku

LONDON, Dec. 21, 2022 /PRNewswire/ -- Pixalate, the global market-leading fraud protection, privacy, and compliance analytics platform for Connected TV (CTV) and Mobile Advertising, today released the vMVPD Traffic Overview Report for November 2022. The report digs deep into vMVPD apps - such as Sling TV and XUMO - to surface programmatic ad insights across Roku and Amazon Fire TV devices.

Key Points: 
  • The report digs deep into vMVPD apps - such as Sling TV and XUMO - to surface programmatic ad insights across Roku and Amazon Fire TV devices.
  • vMVPD apps drive 57% of ad impressions on Roku and 85% on Amazon Fire TV during November 2022.
  • This is consistent across both Roku apps (13.7 Bundle IDs for vMVPD apps vs. 1.6 for non-vMVPD) and Amazon Fire TV apps (16.6 Bundle IDs for vMVPD apps vs. 1.5 for non-vMVPD).
  • The gap is closer on Roku devices (11.4% IVT for vMVPD apps vs. 14.9% IVT for non-vMVPD) compared to Amazon Fire TV devices (8.2% IVT for vMVPD apps vs. 25.7% IVT for non-vMVPD).

Retailer Curacao Is Giving Away the Best Streaming Deal Ever – Three Months of Free Service With No Contract

Retrieved on: 
Thursday, December 15, 2022
TV and Radio, Technology, Other Sports, Hispanic, General Entertainment, Sports, Consumer, Soccer, Entertainment, Online, Mobile Entertainment, Apps, Applications, Licensing (Sports), Software, Audio, Video, Hardware, Consumer Electronics, Omni, Holiday, Friends, Love, Redzone, Family, Travel, FREE, Smartphone, News, Fox Deportes, Sport, MLB, Merchandising, DVR, Omnichannel, Discovery Familia, NFL, Univision, Senior, Series, CTV, Smart TV, Online shopping, Cable television, Tablet

No other streaming service offer matches Curacaos inflation-fighting deal.

Key Points: 
  • No other streaming service offer matches Curacaos inflation-fighting deal.
  • This includes access to one of 90 Univision and UniMs local channels, based on the viewers location.
  • The optional Vidgo Ultimate provides the industrys best bilingual streaming package with 195 live-streaming, on-demand and DVR viewing of English, Spanish and bilingual channels.
  • Choosing to give away Vidgo was easy, said Reuven Hayun, Senior Vice President of Purchasing and Merchandising for Curacao.

The Worldwide Smart Home Appliances Industry is Expected to Reach $49.9 Billion by 2028 - ResearchAndMarkets.com

Retrieved on: 
Tuesday, December 13, 2022
Retail, IOT (Internet of Things), Technology, Home Goods, Mobile, Wireless, Internet, Hardware, Maintenance, Electricity, Smartphone, Bluetooth, Z-Wave, Zigbee, Smart refrigerator, Wi-Fi, Element, Smart TV, Police, Market share, Wireless, Temperature, Traction, IOT, Consumer electronics

The Global Smart Home Appliances Market size is expected to reach $49.9 billion by 2028, rising at a market growth of 8.7% CAGR during the forecast period.

Key Points: 
  • The Global Smart Home Appliances Market size is expected to reach $49.9 billion by 2028, rising at a market growth of 8.7% CAGR during the forecast period.
  • Smart home appliances have self-learning capabilities that allow them to figure out the homeowner's schedules and adjust as necessary.
  • Once connected, IoT technology, a network of physical items that can collect and share electronic information, includes services like a smart security system, smart doorbell, and smart appliances.
  • Ideally, as part of a larger smart home, smart appliances are made to work together with other smart devices.

Thryv Platform Expands with Launch of Marketing Center

Retrieved on: 
Tuesday, December 13, 2022
Technology, Professional Services, Small Business, Digital Marketing, Social Media, Data Analytics, Search Engine Optimization, Search Engine Marketing, Media, Other Communications, Marketing, Advertising, Communications, Software, Other Professional Services, Mobile, Wireless, Artificial Intelligence, Small business, ROI, Smart TV, Martech, Super Mario, Automation, Software as a service, AI, Omnichannel, Marketing, Advertising, Dallas Market Center, Thryv, Mobile phone, Management, Online shopping

Thryv Holdings, Inc. (NASDAQ:THRY), provider of the Thryv small business platform for small- to medium-sized businesses, announced today the launch of Marketing Center, a fully integrated platform that provides everything a small business needs to attract new customers and efficiently market and grow their business.

Key Points: 
  • Thryv Holdings, Inc. (NASDAQ:THRY), provider of the Thryv small business platform for small- to medium-sized businesses, announced today the launch of Marketing Center, a fully integrated platform that provides everything a small business needs to attract new customers and efficiently market and grow their business.
  • Thryv announced the upcoming launch of Marketing Center earlier this year, and after a successful beta launch, Marketing Center is now available in the U.S., with an international expansion planned for the first half of 2023.
  • Marketing Center, Thryvs debut MarTech offering, effortlessly connects the Thryv small business platform to the clients marketing activities.
  • As marketing costs continue to skyrocket, Marketing Center is leveling the playing field for small businesses, said Thryv Chairman and CEO Joe Walsh.

Insights on the Smart Home Appliances Global Market to 2028 - Featuring Apple, Panasonic, Samsung Electronics and Whirlpool Among Others

Retrieved on: 
Friday, December 16, 2022
Maintenance, Electricity, Smartphone, Bluetooth, Z-Wave, Zigbee, Smart refrigerator, Wi-Fi, Element, Smart TV, Police, Market share, Growth, Wireless, Temperature, Marketing, Traction, IOT, Consumer electronics

The Global Smart Home Appliances Market size is expected to reach $49.9 billion by 2028, rising at a market growth of 8.7% CAGR during the forecast period.

Key Points: 
  • The Global Smart Home Appliances Market size is expected to reach $49.9 billion by 2028, rising at a market growth of 8.7% CAGR during the forecast period.
  • Smart home appliances have self-learning capabilities that allow them to figure out the homeowner's schedules and adjust as necessary.
  • Once connected, IoT technology, a network of physical items that can collect and share electronic information, includes services like a smart security system, smart doorbell, and smart appliances.
  • Ideally, as part of a larger smart home, smart appliances are made to work together with other smart devices.

Pixalate Releases Q3 2022 'Sideloaded' CTV Apps Report: Study Finds 100% Increase in Programmatic Ad Traffic Coming From Amazon Fire CTV Apps Not Found in Official App Store

Retrieved on: 
Thursday, December 15, 2022
MRC, Filtration, Smart TV, Roku, Advertising, Connected, Privacy, Mobile advertising, Amazon Fire TV, Multimedia, CTV, Online shopping

LONDON, Dec. 15, 2022 /PRNewswire/ -- Pixalate, the market-leading fraud protection, privacy, and compliance analytics platform for Connected TV (CTV) and Mobile Advertising, today released the Q3 2022 Sideloaded CTV Apps Report. "Sideloaded apps" are apps that are downloaded and installed on a device but not from the device's official app store.

Key Points: 
  • Pixalate offers the only system of coordinated solutions across display, app, video, and CTV for better detection and elimination of ad fraud.
  • Pixalate's marketing compliance solutions encompass the industry's first COPPA Compliance Technology, designed to identify likely child-directed apps and potential online privacy compliance risks.
  • Pixalate is an MRC-accredited service for the detection and filtration of sophisticated invalid traffic (SIVT) across desktop and mobile web, mobile in-app, and CTV advertising.
  • Pixalate offers the only system of coordinated solutions across display, app, video, and CTV for better detection and elimination of ad fraud.

TripleLift Integrates iSpot as a Preferred CTV Measurement Partner

Retrieved on: 
Thursday, December 15, 2022
VOD, Smart TV, Television, API, EVP, Business Insider, Partnership, Vista Equity Partners, Advertising, ISpot, Deloitte Technology Fast 500, Fast-moving consumer goods, Integration, City, Detroit Media Partnership, Investment, Multimedia, CPG, CTV, Marketing, Acquisition, Online shopping

NEW YORK, Dec. 15, 2022 /PRNewswire/ -- TripleLift, the advertising technology company reinventing ad placement has announced the selection of iSpot.tv, the real-time TV ad measurement company as a preferred independent measurement company for its Connected TV (CTV) advertising offering. The partnership provides a turnkey audience measurement solution for advertisers and publishers in video.

Key Points: 
  • NEW YORK, Dec. 15, 2022 /PRNewswire/ -- TripleLift, the advertising technology company reinventing ad placement has announced the selection of iSpot.tv, the real-time TV ad measurement company as a preferred independent measurement company for its Connected TV (CTV) advertising offering.
  • Over the course of May and June, Johnsonville Sausage saw 63% incremental reach on CTV devices with TripleLift through this particular campaign.
  • "Using third-party measurement partners that attribute sales lift to our CTV plans are critical in validating the success of our campaigns."
  • "As a TripleLift preferred partner for CTV measurement for, brands and advertisers now have the tools to verify the reach and understand the impact of their CTV investments on their platform."

Innovative In-Room Digital Concierge Available to Timeshare Resorts

Retrieved on: 
Thursday, December 15, 2022
Smart TV, Sharp, NEC, Hotel, Electrical wiring

SUNNYVALE, Calif., Dec.15, 2022 /PRNewswire-PRWeb/ -- Sharp NEC announced its new Case Study Partnership Program which enables Timeshare Resort Property Managers to fully experience and evaluate the benefits and features of its GuestView Guide in-unit digital concierge.

Key Points: 
  • SUNNYVALE, Calif., Dec.15, 2022 /PRNewswire-PRWeb/ -- Sharp NEC announced its new Case Study Partnership Program which enables Timeshare Resort Property Managers to fully experience and evaluate the benefits and features of its GuestView Guide in-unit digital concierge.
  • The program also allows Sharp NEC to gain deeper insights into the unique needs of the timeshare industry".
  • Sharp NEC is actively recruiting forward-thinking timeshare property managers, from midsize to large resorts, located in various destinationsbeach, ski, and city.
  • To learn more about the Sharp NEC GuestView Guide Case Study Partnership program, contact: Kathryn Raimer, Program Coordinator, ( [email protected] ) or call (480) 466-8773.

United States Smart Home Market to Reach $78.7 Billion by 2027 at a CAGR of 15.8% - ResearchAndMarkets.com

Retrieved on: 
Tuesday, December 6, 2022
Retail, Home Goods, Smoke, Interactivity, United States Secretary of Labor, Visual Monitoring Camera, Internet, Control, Human, Security, Home entertainment, Wireless, Comfort, Smart TV, Smart speaker, Home network, Connectivity, The, COVID-19, Internet of things, Application, Video, Motion, Energy management, Television, IOT, Consumer electronics, Mobile phone, Lighting, Growth, Others

United States Smart Home Market is expected to grow to US$ 78.7 Billion by 2027.

Key Points: 
  • United States Smart Home Market is expected to grow to US$ 78.7 Billion by 2027.
  • In the United States, smart homes are the domestic face of the Internet of Things (IoT).
  • United States Smart Homes Industry is expected to expand at a double-digit CAGR of 15.8% from 2021-2027.
  • Based on Applications, the United States smart home market includes Energy Management, Comfort and Lighting, Home Entertainment, Control and Connectivity, Security, Smart Appliances.

Bettor Vision Launches a First of its Kind Fantasy and Sports Betting App With a Contest to Send Fans to the "Big Game"

Retrieved on: 
Wednesday, December 14, 2022
Online, Multimedia, Smart TV, Sweepstake, Sport, Friends, URL, Fantasy

To support this launch, Bettor Vision wants to give these cross-over fans an opportunity to attend the "big game."

Key Points: 
  • To support this launch, Bettor Vision wants to give these cross-over fans an opportunity to attend the "big game."
  • "Bettor Vision customers are avid sports fans that play fantasy sports and bet on sports to feel connected to the action.
  • Bettor Vision aims to give fans the ability to maneuver their fantasy and sports betting needs without having to miss what matters most to them: the game day action!
  • Founded in 2021 by Geoff Doyle and Brett Lanier, Bettor Vision is a mobile app that aggregates sports fans' fantasy and betting accounts.