Smirnoff

JOHNNIE WALKER BLENDED SCOTCH WHISKY AND LILLY SINGH JOIN FORCES FOR GENDER PARITY IN LEADERSHIP AS PART OF THE BRAND'S 'FIRST STRIDES' INITIATIVE

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Thursday, August 25, 2022
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NEW YORK, Aug. 25, 2022 /PRNewswire/ -- Women's Equality Day honors the anniversary of women's right to vote - a major milestone on the journey towards equal rights for women. As we celebrate the many bold, trailblazing women of the past and deepen the brand's commitment to the next generation of groundbreaking female leaders, Johnnie Walker proudly launches the next phase of its 'First Strides' initiative to help close the gender gap in leadership.

Key Points: 
  • Johnnie Walker is also proud to partner with Lilly Singh to add her voice, talents and passion to efforts to accelerate women in leadership.
  • "I am thrilled to work with Johnnie Walker on this important effort," said Singh.
  • Johnnie Walker is the world's number one Scotch Whisky brand, enjoyed by people in over 180 countries around the world.
  • Today's range of award-winning whiskies includes Johnnie Walker Red Label, Black Label, Double Black, Green Label, Johnnie Walker High Rye Blended Scotch Whisky, Gold Label Reserve, Aged 18 Years and Blue Label.

Ketel One Family Made Vodka and Colman Domingo Delight TV Fans Across the U.S. with the Ultimate At-Home Emmys® Experience

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Wednesday, August 24, 2022
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NEW YORK, Aug. 24, 2022 /PRNewswire/ -- Known for toasting moments of celebration and making occasions remarkable, Ketel One Family Made Vodka is thrilled to return as the Official Spirits Partner of the 74th Emmy® Awards Season. Inspired by those who continue to elevate their craft, Ketel One Vodka once again raises a glass, with cocktails as captivating as the iconic performances that brought television fans together over the past year. To commemorate the occasion, Ketel One Vodka is teaming up with Emmy-nominated actor, Colman Domingo, for an exclusive partnership with Social Studies that brings the worlds of entertainment and elevated cocktails together, with the curation of an ultimate at-home Emmys hosting collection, available to television fans 21+ across the country.

Key Points: 
  • As viewers prepare to celebrate the best moments in television, Ketel One is making Domingo's entertaining favorites available for purchase in an exclusive collection with Social Studies.
  • "The people who are nominated this year, like Colman Domingo, and our mixologist partners, were born to share their craft with the world.
  • Whether viewing from home or at the awards ceremony, Ketel One Family Made Vodka reminds everyone to sip responsibly.
  • Ketel One Family Made Vodka is inspired by 330 years and 11 generations of the Nolet Family's distilling expertise.

Loyal 9 Cocktails and Showtime Late-Night Talk Show Host & Comedian, Ziwe, Keep It Real in First-Ever National Brand Campaign

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Tuesday, August 23, 2022
Tanqueray, London, Croc, NYSE, Diageo, Showtime, Guinness, London Stock Exchange, Collection, ABV, Smirnoff, Ketel One, New, Instagram, DeLeon, Drink, News, Twitter, DEO, LSE, Social media, Crown Royal, Soft drink, Lemonade

NEW YORK, Aug. 23, 2022 /PRNewswire/ -- Do you prefer real sunsets or scrolling through pictures of sunsets? Loyal 9 Cocktails and Showtime Late-Night Talk Show Host & Comedian Ziwe answer: real ones, obviously. Today, the unapologetic comedian and equally bold, ready-to-drink vodka lemonade announce the brand's first-ever national campaign airing across digital and social media platforms. True to Ziwe's comedic style, her direct line of questioning in the Loyal 9 spots gives us a laugh, but really, we're hanging on to know the answer: What's your take on the word "fizz"?

Key Points: 
  • Loyal 9 Cocktails and Showtime Late-Night Talk Show Host & Comedian Ziwe answer: real ones, obviously.
  • Today, the unapologetic comedian and equally bold, ready-to-drink vodka lemonade announce the brand's first-ever national campaign airing across digital and social media platforms.
  • Loyal 9 launched nationally this past year as a bold take on an American classic - Lemonade.
  • In partnering with Ziwe for this campaign, the brand is doubling down on the proof points of its flavor profile: made with real vodka, real lemons and no fizz.

CROWN ROYAL CELEBRATES BLACK-OWNED ATLANTA BEAUTY BUSINESSES THROUGH GENEROSITY HOUR SERIES

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Friday, August 19, 2022
Tanqueray, Partnership, London, Beauty, CEO, Croc, Season, NYSE, Diageo, Dreamville Records, Gateway Center Arena, Glass, Entrepreneurship, Guinness, WNBA, Crown Royal, EarthGang, Ownership, Atlanta Dream, Culture, Platinum, London Stock Exchange, Olu, Collection, GA, Smirnoff, College Park, Extended play, Imagination, The Dreamers, Grammy Awards, NPR, Dream, Ketel One, New, Interscope Records, Instagram, Leadership, EARTHGANG, DeLeon, Color, News, Twitter, DEO, 2011 WNBA Playoffs, Woman, Taste, WNBA playoffs, LSE, Entertainment, Nightclub, Amusement park, Tutoring, Tokimonsta, Mirrorland, Child, Atlanta

ATLANTA, Aug. 19, 2022 /PRNewswire/ -- August is National Black Business Month and Crown Royal is raising a glass to those who help make Atlanta beautiful: Black beauty small business owners. Last night, Crown Royal teamed up with Atlanta entrepreneur Alicia Scott of Range Beauty and Grammy nominated duo EARTHGANG to celebrate and build connections between Black beauty small business owners during a special Generosity Hour event in Atlanta.

Key Points: 
  • Last night, Crown Royal teamed up with Atlanta entrepreneur Alicia Scott of Range Beauty and Grammy nominated duo EARTHGANG to celebrate and build connections between Black beauty small business owners during a special Generosity Hour event in Atlanta.
  • EARTHGANG, who partnered with Crown Royal last December as part of a giveback initiative designed to support local Atlanta artists (musicians, dancers, actors, etc.
  • "Crown Royal Generosity Hours are designed to celebrate the true icons that are making an impact in their communities and provide support to help amplify their work," said Nicky Heckles, Vice President of Crown Royal.
  • "Last night's Generosity Hour gave Black beauty business owners the opportunity to network and celebrate their dedication to the Atlanta community."

Introducing Haig Club Clubman Canned Cocktails, A New Range of Premium Ready-To-Enjoy Beverages

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Thursday, August 4, 2022
London, Ketel One, Diageo, Inter Miami CF, NYSE, Flavor, Guinness, Light, New, Taste, Instagram, Smirnoff, DEO, Twitter, London Stock Exchange, LSE, Partnership, DeLeon, Ice, News, Croc, IMCF, Citrus, Crown Royal, Tanqueray, Collection, STE, Haig Club, Soft drink, Amusement arcade, Liquor, Nightclub, Drizly, MD

MIAMI, Aug. 4, 2022 /PRNewswire/ -- Haig Club is making a splash this summer with the launch of a new line of delicious ready-to-drink beverages: Haig Club Clubman Canned Cocktails. Crafted with a base of Haig Club Clubman Whisky, soda and natural flavors, the brand-new, pre-mixed effervescent drinks are available in Ginger Lime & Soda and Citrus Yuzu & Soda. Designed in partnership with Haig Club brand partner and Inter Miami CF (IMCF) co-owner David Beckham, these elevated canned cocktails were inspired by the vibrancy of Miami. The cans became available throughout South Florida beginning in mid-July 2022.  

Key Points: 
  • MIAMI, Aug. 4, 2022 /PRNewswire/ -- Haig Club is making a splash this summer with the launch of a new line of delicious ready-to-drink beverages: Haig Club Clubman Canned Cocktails.
  • It is a city with a unique and energetic spirit and it is these qualities that not only inspired me to bring my football club here, but also inspired the new Haig Club Clubman Canned Cocktails.
  • These fresh-tasting drinks are expertly crafted to honor David Beckham's penchant for smooth luxury, accentuating the light, smooth taste of Haig Club Clubman.
  • Haig Club Clubman Canned Cocktails are available to purchase on ReserveBar, Drizly.com, the Drizly app and in select alcohol retailers in South Florida.

ADVENTURERS ROSS EDGLEY AND KATIE TUNN OPEN DOORS AT NEW TALISKER VISITOR EXPERIENCE

Retrieved on: 
Thursday, August 4, 2022
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ISLE OF SKYE, Scotland, Aug. 4, 2022 /PRNewswire/ --Iconic Scotch whisky, Talisker, is today opening the doors to its newly renovated visitor experience.

Key Points: 
  • ISLE OF SKYE, Scotland, Aug. 4, 2022 /PRNewswire/ --Iconic Scotch whisky, Talisker, is today opening the doors to its newly renovated visitor experience.
  • Boasting a new interactive experience and revamped distillery tours, the new space demonstrates how Talisker is made by the sea.
  • Showcased within the new visitor experience on Skye is a snapshot of Talisker's ground-breaking partnership with ocean conservation organisation, Parley for the Oceans.
  • Previously embarking on long-distance swims in support of this work is adventurer and long-distance swimmer Ross Edgley, and one of the first through the doors at the distillery.

ADVENTURERS ROSS EDGLEY AND KATIE TUNN OPEN DOORS AT NEW TALISKER VISITOR EXPERIENCE

Retrieved on: 
Thursday, August 4, 2022
London, Ketel One, Diageo, Draw, Distillation, Stunning, Wine, Swimming, Guinness, New, ISLE, Taste, Smirnoff, DEO, London Stock Exchange, Partnership, Beer, Croc, DGE, Attractiveness, Crown Royal, Tanqueray, Collection, Tourism, Interior design, Liquor, Cardhu distillery, Talisker, Singleton, Parley, Isle of Skye, Scotch

ISLE OF SKYE, Scotland, Aug. 4, 2022 /PRNewswire/ --Iconic Scotch whisky, Talisker, is today opening the doors to its newly renovated visitor experience.

Key Points: 
  • ISLE OF SKYE, Scotland, Aug. 4, 2022 /PRNewswire/ --Iconic Scotch whisky, Talisker, is today opening the doors to its newly renovated visitor experience.
  • Boasting a new interactive experience and revamped distillery tours, the new space demonstrates how Talisker is made by the sea.
  • Showcased within the new visitor experience on Skye is a snapshot of Talisker's ground-breaking partnership with ocean conservation organisation, Parley for the Oceans.
  • Previously embarking on long-distance swims in support of this work is adventurer and long-distance swimmer Ross Edgley, and one of the first through the doors at the distillery.

SIA SCOTCH WHISKY TO SUPPORT ENTREPRENEURS OF COLOR IN THE FOOD, BEVERAGE & HOSPITALITY INDUSTRY WITH THE RETURN OF THE ENTREPRENEURIAL SPIRIT FUND

Retrieved on: 
Monday, August 1, 2022
Kickstarter, Food, Education, Unexpected, Industry, Twitter, Instagram, CO, DeLeon, Woman, NYSE, History, Partnership, Crown Royal, Tanqueray, San Francisco World Spirits Competition, London Stock Exchange, Collection, New, Smoke, Veteran, Small business, Sia Scotch Whisky, Smirnoff, COVID-19, Diageo, Ketel One, News, Organization, Restaurant, Taste, Government, Creative director, LinkedIn, Color, Guinness, Face, Scotch whisky, London, LSE, DEO, Liquor, Cryptocurrency, Facebook, Croc

NEW YORK, Aug. 1, 2022 /PRNewswire/ -- SIA Scotch Whisky, an award-winning spirits brand founded by first-generation Hispanic entrepreneur Carin Luna-Ostaseski, is bringing back The Entrepreneurial Spirit Fund by SIA Scotch for the second consecutive year. The groundbreaking initiative provides entrepreneurs of color with access to the capital and mentorship that will help them take action, build stronger companies and have a positive impact on their communities. 

Key Points: 
  • As a brand built from the ground up, SIA Scotch Whisky truly understands the importance of supporting these often-overlooked small business owners along their entrepreneurial journeys.
  • "The food, beverage and hospitality space is very competitive, and I know from firsthand experience how game-changing support can be.
  • I am so proud of The Entrepreneurial Spirit Fund and its continued commitment to paying it forward."
  • The Entrepreneurial Spirit Fund by SIA Scotchwill award$10,000grants to 11 qualifying entrepreneurs who self-identify as people of color, for a total of$110,000.

Talisker Launches "One for the Sea" Campaign to Preserve and Protect New York Harbor As Part of Commitment to Ocean Health

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Thursday, July 14, 2022
Storm, London, Smirnoff, Element, Welsh rarebit, Guinness, Penicillin, Billion Oyster Project, Ice, Learning, MacAskill, Crown Royal, BOP, Student, Education, News, Diageo, Volunteering, Croc, STEM, Ketel One, Gold, New Yorkers, Isle, London Stock Exchange, Light, Hugh, Glass, NO, San Francisco World Spirits Competition, Instagram, Story, DEO, Atlantic Ocean, Scotch whisky, Tanqueray, Collection, Pilar, Billion, DeLeon, New, Twitter, Single malt, Curriculum, LSE, NYSE, Water, Partnership, Aquaculture, Nightclub, Online shopping, Talisker, Scotch, Drizly, Sea, The Hamptons

NEW YORK, July 14, 2022 /PRNewswire/ -- Talisker Single Malt Scotch Whisky announced it will extend its partnership with local New York City nonprofit Billion Oyster Project (BOP) as the lead sponsor of its Shell Collection Program for the third consecutive year. The partnership is a component of the iconic whisky brand's "One For The Sea" campaign, a global initiative that encourages consumers to reconnect with, preserve and protect our oceans through donations and sustainable practices. The Talisker distillery has crafted Single Malt Scotch Whisky on the rugged coastline of the Isle of Skye in Scotland for nearly 200 years alongside the infamous Oyster Shed, where Talisker has been paired with fresh, local oysters for decades. The whisky is made by the sea, which is why Talisker is committed to protecting oceans both near and far through partners like Billion Oyster Project. 

Key Points: 
  • The whisky is made by the sea, which is why Talisker is committed to protecting oceans both near and far through partners like Billion Oyster Project.
  • "Their ongoing commitment to our Shell Collection Program has helped us restore more oyster reefs and work toward a cleaner New York Harbor for all."
  • Talisker 10 Year Old and Talisker Storm are widely distributed while Talisker 18 Year Old, Talisker 25 Year Old, Talisker 8 Year Old 2021 Special Releases and Talisker Distiller's Edition can be found in specialist stores.
  • Billion Oyster Project is a nonprofit organization on a mission to restore oyster reefs to New York Harbor through public education initiatives.

Crown Royal Regal Apple Collabs with Legendary Baller Sue Bird to Celebrate Her Farewell Season and Inspire a New Generation of Champions

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Monday, July 11, 2022
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CHICAGO, July 11, 2022 /PRNewswire/ -- In basketball, game always recognizes game. Ahead of the break in gameplay this past weekend, Crown Royal Regal Apple paid tribute to the G.O.A.T., Sue Bird, and her self-expressive, trailblazing accomplishments that inspired millions on and off the court. The award-winning whisky brand partnered with Franchise to celebrate Bird, her connection to her adopted city of Seattle, the underrepresented communities she has championed on and off the court and her indelible imprint on sports made simply by being herself and inspiring a fresh new generation of leaders to do the same.

Key Points: 
  • Experience the interactive Multichannel News Release here: https://www.multivu.com/players/English/9067651-crown-royal-regal-apple-...
    In conjunction with long-awaited Franchise Issue 07 launch, Crown Royal Regal Apple gave Bird her flowers this past Friday with a star-studded affair in Chicago.
  • "Our fans live and breathe basketball and inspire me every day to bring my own style to the court.
  • "Crown Royal Regal Apple is all about self-expression, on and off the court," said Nicky Heckles, Vice President of Crown Royal.
  • In honor of #10 Sue Bird and other inspirational game changers to follow, 21+ fans should enjoy Crown Royal Regal Apple responsibly.