Smirnoff

Industry-first virtual trials to begin on lightweighting glass bottles

Retrieved on: 
Tuesday, November 9, 2021
Smirnoff, Learning, Croc, Climate change, Glass, SOLIDWORKS, Ardagh Group, Consultant, Gordon, Guinness, Diageo, 3D, Technology, Transport, DELMIA, New, Face, Multimedia, Research, Ardagh, DGE, CATIA, Sustainability, Carbon, London Stock Exchange, London, Ketel One, Marketing, Solution, Collection, SIMULIA, Time, Tanqueray, Johnnie Walker, DEO, Crown Royal, Bottled water, Recycling, Renewable energy, Online shopping

A virtual twin is a real-time digital representation of a product or process that is used to model, visualise and predict new innovations before any physical trials take place.

Key Points: 
  • A virtual twin is a real-time digital representation of a product or process that is used to model, visualise and predict new innovations before any physical trials take place.
  • The trial will research and develop a new external coating for the glass bottle to reduce the micro-cracks in the glass surface, which will allow the glass to be much lighter while maintaining its strength.
  • The lightweight glass bottle will maintain its 100% recyclability and if successful in the virtual trial, will undergo glass bottle testing from summer 2022.
  • Glass lightweighting is one of the solutions for reducing the glass sector's CO impact and carbon emissions will be reduced in both the manufacturing of the bottle and transportation of the finished goods.

Industry-First Virtual Trials to Begin on Lightweighting Glass Bottles

Retrieved on: 
Tuesday, November 9, 2021
Other Manufacturing, Research, Packaging, Engineering, Wine & Spirits, Chemicals, Plastics, Manufacturing, Retail, Science, Smirnoff, Learning, Climate change, PLM, Glass, SOLIDWORKS, Dassault Group, Ardagh Group, Ketel, Consultant, Guinness, Diageo, 3D, Technology, Transport, Euronext Paris, DELMIA, New, Face, Research, Product lifecycle, Ardagh, DGE, CATIA, Sustainability, Carbon, London Stock Exchange, London, Marketing, Solution, Collection, SIMULIA, Time, Tanqueray, DEO, Crown Royal, Recycling, Renewable energy, Ardagh Group, Dassault Systèmes, Diageo, EXXERGY, ARDAGH GROUP, DASSAULT SYSTèMES, DIAGEO, EXXERGY

A virtual twin is a real-time digital representation of a product or process that is used to model, visualize and predict new innovations before any physical trials take place.

Key Points: 
  • A virtual twin is a real-time digital representation of a product or process that is used to model, visualize and predict new innovations before any physical trials take place.
  • The trial will research and develop a new external coating for the glass bottle to reduce the micro-cracks in the glass surface, which will allow the glass to be much lighter whilst maintaining its strength.
  • The lightweight glass bottle will maintain its 100% recyclability and if successful in the virtual trial, will undergo glass bottle testing from summer 2022.
  • Glass lightweighting is one of the solutions for reducing the glass sectors CO impact and carbon emissions will be reduced in both the manufacturing of the bottle and transportation of the finished goods.

George Dickel And Leopold Bros Distillery Team Up To Release New Historically Inspired Rye Whisky Blend

Retrieved on: 
Thursday, November 4, 2021
Leopold, LSE, Leopold Bros., DEO, Distillers in Canada, DeLeon, Diageo, Tanqueray, Guinness, Ketel One, Twitter, Partnership, Crown Royal, General manager, NYSE, Honey, Whiskey sour, New, Collection, Instagram, Facebook, London, Smirnoff, Friends, News, Palate, Hope, Croc, Citrus, London Stock Exchange, Perfume, Liquor

Experience the interactive Multichannel News Release here: https://www.multivu.com/players/English/8979251-george-dickel-and-leopol...

Key Points: 
  • Experience the interactive Multichannel News Release here: https://www.multivu.com/players/English/8979251-george-dickel-and-leopol...
    Dubbed the George Dickel x Leopold Bros Collaboration Blend, this union perfectly balances two different styles of rye whisky: Leopold Bros' celebrated Three Chamber Rye and our George Dickel never-before-released traditional column still rye.
  • We hope whisky fans will enjoy this take on an American classic and inspire the resurgence of rare rye whisky."
  • George Dickel x Leopold Bros Collaboration Blend is a highly limited release, one whisky aficionados and collectors will want to get ahold of when they see it.
  • No matter how you choose to enjoy the George Dickel x Leopold Bros Collaboration Blend, please remember to drink responsibly.

Applebee’s Spreads Holiday Cheer with the Return of $5 Sleigh Bell Sips

Retrieved on: 
Monday, November 1, 2021
Retail, Restaurant, Bar, Food, Beverage, Wine & Spirits, Applebee, Family, NYSE, Atmosphere, Holiday, Glass, Food, Restaurant, Organic, Multimedia, Vodka, IOS, Smirnoff, Friends, Return, Reindeer, Nightclub, Liquor, Hotel

Starting today, guests can head to Applebees to kick off the festivities with Applebees latest $5 Mucho Cocktails made up of fan-favorites margarita and vodka lemonade - Sleigh Bell Sips .

Key Points: 
  • Starting today, guests can head to Applebees to kick off the festivities with Applebees latest $5 Mucho Cocktails made up of fan-favorites margarita and vodka lemonade - Sleigh Bell Sips .
  • View the full release here: https://www.businesswire.com/news/home/20211101005015/en/
    Applebees Spreads Holiday Cheer with the Return of $5 Sleigh Bell Sips (Photo: Business Wire)
    Cheers to the Tipsy Reindeer - a refreshing Vodka Lemonade with a cranberry twist, made with Smirnoff Vodka, Ocean Spray Cranberry, cherry, and lemonade.
  • *
    The holidays are a very special time for us at Applebees, said Patrick Kirk, vice president of beverage innovation at Applebees.
  • Head on in to your local Applebees and toast to everyones favorite time of the year with our delicious Sleigh Bell Slips!

Category Leader Ketel One Botanical Introduces Four New Television Spots to Spritz Lovers Nationwide

Retrieved on: 
Thursday, October 28, 2021
People, The One, GMO, LSE, DEO, DeLeon, Taste, Diageo, Tanqueray, Guinness, CA, Ketel One, Twitter, Crown Royal, NYSE, Drinking, Grapefruit, New, Collection, Instagram, CALS, London, Smirnoff, News, ABV, Wine, Beauty, Social responsibility, Croc, London Stock Exchange, Glass, Water, Liquor

Since its launch, Ketel One Botanical has earned its place as a category leader, being a first-of-its-kind spirit made from vodka distilled with real botanicals and infused with natural fruit and botanical essences.

Key Points: 
  • Since its launch, Ketel One Botanical has earned its place as a category leader, being a first-of-its-kind spirit made from vodka distilled with real botanicals and infused with natural fruit and botanical essences.
  • The Botanical Spritz, simply made with one's preferred Ketel One Botanical varietal and sparkling water, delivers a delightful journey in every sip.
  • With its unique distillation process and lower ABV, Ketel One Botanical paved the way for an entirely new category of spirit, which was followed by the successful launch of the canned Ketel One Botanical Vodka Spritz another first-of-its-kind option in the emerging and ever-populating ready-to-drink category.
  • Ketel One Botanical will premiere a total of four 15-second television spots - each highlighting the beauty, effervescence, and elevated nature of the Botanical Spritz cocktail.

Diageo North America Donates to the Seattle ‘Raising the Bar’ Recovery Fund to Help Reactivate the City’s Hospitality Industry

Retrieved on: 
Monday, October 25, 2021
Wine & Spirits, Professional Services, Philanthropy, Small Business, Restaurant, Bar, Food, Beverage, Lodging, Foundation, Retail, Travel, National Lottery Community Fund, LSE, DEO, DeLeon, The Washington Restaurant Association, Industry, Diageo, Tanqueray, Association, Guinness, Seagram, Â, Small business, Ketel One, Workforce, Twitter, Organization, Partnership, Crown Royal, North America, NYSE, PST, Language, EQUAL Community Initiative, Review, CID, Ketel, New, Hospitality, Collection, Restaurant, Instagram, CEO, COVID-19, Friends, London, Program, Smirnoff, Restaurant Revitalization Fund, News, Solution, Development, Corporate responsibility, London Stock Exchange, Medicine, Pharmaceutical industry, Tourism, Diageo North America, the Seattle Chinatown International District Preservation and Development Authority, the Washington Hospitality Association, DIAGEO NORTH AMERICA, THE SEATTLE CHINATOWN INTERNATIONAL DISTRICT PRESERVATION AND DEVELOPMENT AUTHORITY, THE WASHINGTON HOSPITALITY ASSOCIATION

Diageo North America has committed $2.5 million to support small minority-owned businesses in the hospitality industry through the Seattle Raising the Bar recovery fund, in partnership with non-profit organizations Seattle Chinatown International District Preservation and Development Authority (SCIDpda), Washington Hospitality Association Education Foundation and Friends of Little Saigon.

Key Points: 
  • Diageo North America has committed $2.5 million to support small minority-owned businesses in the hospitality industry through the Seattle Raising the Bar recovery fund, in partnership with non-profit organizations Seattle Chinatown International District Preservation and Development Authority (SCIDpda), Washington Hospitality Association Education Foundation and Friends of Little Saigon.
  • We are proud to establish the Seattle Raising the Bar recovery fund and support minority-owned restaurant owners who continue to face challenges, even as the hospitality industry begins to climb back.
  • The $2.5 million donated by Diageo North America will be managed and dispersed independently through SCIDpda to help the small businesses recover from the impact of COVID-19.
  • Eligible businesses can apply to the Seattle Raising the Bar recovery fund starting October 29th, at 10:00 am PST through November 19th at 5:00 pm PST.

New Master Blender For Johnnie Walker as Industry Legend Retires

Retrieved on: 
Wednesday, October 20, 2021
Diageo, Master blender, Personality, Johnnie Walker, Global Brands Group, Pleasure, DEO, Tanqueray, Collection, Black Label, BlueLabel, Fermentation, Scotch whisky, Crown Royal, London Stock Exchange, Guinness, Ageing, Smirnoff, Female, DGE, Knowledge, Industry, London, Distillation, Green Label, New, Wood drying, Liquor, Beer

LONDON, Oct. 20, 2021 /PRNewswire/ -- Today Johnnie Walker, the world's best-selling Scotch Whisky1, announces that Dr Emma Walker will take over the reins from Dr Jim Beveridge OBE, who retires at the end of the year after more than 40 years at Diageo, 20 of which as Master Blender.

Key Points: 
  • Her innovations include the Johnnie Walker Blue Label Ghost and Rare series and Jane Walker by Johnnie Walker.
  • The role of Johnnie Walker Master Blender is one of the most coveted in the industry, and Emma will lead the 12-strong team of expert whisky makers in the pursuit of exceptional flavour, crafting and blending whisky from the four corners of Scotland to create the numerous Johnnie Walker variants which are sold in more than 180 countries around the world.
  • New Johnnie Walker Master Blender, Dr Emma Walker, says:"I am honoured to take on the title of Master Blender of Johnnie Walker, and at an exciting time for the brand as we embark on the next step of our journey looking ahead to the next 200 years.
  • Johnnie Walker is the world's number one Scotch Whisky brand1 (IWSR), enjoyed by people in over 180 countries around the world.

New Master Blender For Johnnie Walker as Industry Legend Retires

Retrieved on: 
Wednesday, October 20, 2021
Diageo, Master blender, Personality, Johnnie Walker, View, Global Brands Group, Pleasure, DEO, Tanqueray, Collection, Black Label, BlueLabel, Fermentation, Scotch whisky, Crown Royal, Multimedia, London Stock Exchange, Guinness, Ageing, Smirnoff, Female, DGE, Knowledge, Industry, London, Distillation, Green Label, New, Wood drying, Liquor, Beer

Her innovations include the Johnnie Walker Blue Label Ghost and Rare series and Jane Walker by Johnnie Walker.

Key Points: 
  • Her innovations include the Johnnie Walker Blue Label Ghost and Rare series and Jane Walker by Johnnie Walker.
  • The role of Johnnie Walker Master Blender is one of the most coveted in the industry, and Emma will lead the 12-strong team of expert whisky makers in the pursuit of exceptional flavour, crafting and blending whisky from the four corners of Scotland to create the numerous Johnnie Walker variants which are sold in more than 180 countries around the world.
  • New Johnnie Walker Master Blender, Dr Emma Walker, says:"I am honoured to take on the title of Master Blender of Johnnie Walker, and at an exciting time for the brand as we embark on the next step of our journey looking ahead to the next 200 years.
  • Johnnie Walker is the world's number one Scotch Whisky brand1 (IWSR), enjoyed by people in over 180 countries around the world.

Australia Seltzer Market, Competition Forecast & Opportunities, 2027 - ResearchAndMarkets.com

Retrieved on: 
Tuesday, October 12, 2021
Food, Beverage, Retail, Constellation, Convenience, Distribution, AB InBev, Wine, Smirnoff, Carbon, CAGR, Hard, Beer, MillerCoors, Marketing, Growth, Carbonated water, White Claw Hard Seltzer, Boston Beer Company, ABV, Constellation Brands, Research, Technology, Molson Coors Beverage Company, Retail, Soft drink, Video game

Australia seltzer market is projected to show a robust growth with an impressive CAGR in the forecast years, 2022-2026.

Key Points: 
  • Australia seltzer market is projected to show a robust growth with an impressive CAGR in the forecast years, 2022-2026.
  • The demand for fizzy water, sparkling water, or soda water all enunciates with the growing demand for the seltzer and thereby registering the growth of the Australia seltzer market in the upcoming five years.
  • Their aggressive and dedicated marketing of the product along with the influencing promotions is driving the growth of the Australia seltzer market in the future five years of forecast, until 2026.
  • The Australia seltzer market is segmented by ABV content, distribution channel, packaging, competitional landscape, regional distribution, and top 3 states analysis.

Smirnoff ICE Is Turning 21 And Teaming Up With Mario Lopez To Give One Lucky Winner Smirnoff ICE For The Next 21 Years

Retrieved on: 
Thursday, October 7, 2021
People, Zero, Twitter, History, New, Dancing with the Stars (American season 21), London, DEO, DeLeon, Adult, Guinness, Smirnoff, FMB, London Stock Exchange, Ketel One, Television, Tanqueray, Moscow mule, Croc, LSE, Culture, Collection, Diageo, Instagram, News, Crown Royal, ICE, NYSE, Taste, Vodka, Nightclub, Entertainment, Liquor

"My 21st birthday has come and gone, but I still love to have a fun time, and what better way than with Smirnoff ICE," said Mario Lopez.

Key Points: 
  • "My 21st birthday has come and gone, but I still love to have a fun time, and what better way than with Smirnoff ICE," said Mario Lopez.
  • "Together we're giving away enough cash so someone can stock their fridge with Smirnoff ICE for 21 years, which is a pretty great birthday gift if you ask me."
  • Keep up with a cultural icon by entering to win the Smirnoff ICE #IFeel21Sweepstakes for a chance at the cash.
  • 21 Vodka, the top-selling line of flavors in North America, the Smirnoff Zero Sugar Infusions line, and ready-to-serve flavored malt beverages including Smirnoff Seltzer, Smirnoff Ice and Smirnoff Ice Smash.