Media

Togetherwith Announces Julian Roca as Head of Miami Operation

Retrieved on: 
Thursday, March 28, 2024

The operation will be led by Julian Roca as General Manager, who will also hold a dual role as Chief Growth Officer for Togetherwith.

Key Points: 
  • The operation will be led by Julian Roca as General Manager, who will also hold a dual role as Chief Growth Officer for Togetherwith.
  • We aim to establish Miami as an operational center for the development of new markets, new ventures and new partnerships.
  • Agencies have never delivered on the efficiency that comes from global connection given their traditional P&L structures; we decided to do it differently,” said Julian Roca.
  • Togetherwith, part of the Ovare Group holding company, has experienced dramatic growth in Latin America and the U.S. in recent years.

Merck Foundation Announced "Diabetes and Hypertension" Media Recognition Awards 2024 for Latin American Countries

Retrieved on: 
Wednesday, April 3, 2024

Merck Foundation ( www.merck-foundation.com ), the philanthropic arm of Merck KGaA Germany, announced the call for applications for their Media Recognition ‘Diabetes & Hypertension’ Awards 2024 for the journalists in Latin American Countries.

Key Points: 
  • Merck Foundation ( www.merck-foundation.com ), the philanthropic arm of Merck KGaA Germany, announced the call for applications for their Media Recognition ‘Diabetes & Hypertension’ Awards 2024 for the journalists in Latin American Countries.
  • View the full release here: https://www.businesswire.com/news/home/20240327222745/en/
    Merck Foundation Announced "Diabetes and Hypertension" Media Recognition Awards 2024 for Latin American Countries (Graphic: Business Wire)
    The theme of the awards is to promote a healthy lifestyle and raise awareness about prevention and early detection of Diabetes and Hypertension.
  • Senator, Dr. Rasha Kelej, CEO of Merck Foundation emphasized, “Media plays a critical role in enhancing awareness in the public on critical health issues.
  • Merck Foundation has also launched these awards for African and Asian countries.

Elevating Societal Impact: Matter’s Precision Group Expands Client Base in Sustainability and Nonprofit Categories

Retrieved on: 
Tuesday, March 26, 2024

Matter Communications – a Brand Elevation Agency integrating PR, marketing and creative services – today announced the growth of its Precision group, a PR and content division of Matter that provides highly focused programs to support brands’ biggest business drivers, in sustainability/Greentech and nonprofit categories.

Key Points: 
  • Matter Communications – a Brand Elevation Agency integrating PR, marketing and creative services – today announced the growth of its Precision group, a PR and content division of Matter that provides highly focused programs to support brands’ biggest business drivers, in sustainability/Greentech and nonprofit categories.
  • The concerted efforts of the team represent the agency’s commitment to serving the missions of brands that actively seek to improve communities, causes and the environment of the world around us.
  • “We see the Precision team at Matter as an extension of our internal team, helping to elevate our company in key trade, business and regional media.
  • This is why Precision was built!”
    To learn more about Matter’s Precision group, please visit the Matter Precision Page .

Adobe Summit 2024: Adobe Unveils the Future of Customer Experience Management (CXM) in the Age of Generative AI

Retrieved on: 
Tuesday, March 26, 2024

In the era of generative AI, Adobe is providing a roadmap to help brands activate AI to deliver customer value and capture the massive opportunity in driving personalization at scale.

Key Points: 
  • In the era of generative AI, Adobe is providing a roadmap to help brands activate AI to deliver customer value and capture the massive opportunity in driving personalization at scale.
  • This is anchored in Adobe Experience Platform, which enables brands to activate customer data across various enterprise systems through an integrated set of applications.
  • Adobe announced today an expanded partnership with Microsoft to deliver generative AI capabilities for marketers that bring powerful Adobe Experience Cloud customer experience insights and Firefly generative AI directly into Microsoft applications to reinvent workflows and ignite productivity.
  • Adobe Summit 2024 is a hybrid event with both an in-person and online presentation powered by Adobe Experience Cloud.

Gannett Announces Further Debt Reduction

Retrieved on: 
Tuesday, March 26, 2024

Gannett Co., Inc. ("Gannett", "we", "us", "our", or the "Company") (NYSE: GCI) announced today it will repurchase approximately $13.0 million of 6.00% first lien notes due November 1, 2026 (the "2026 Senior Notes") for approximately $12.0 million, representing a discount to par value.

Key Points: 
  • Gannett Co., Inc. ("Gannett", "we", "us", "our", or the "Company") (NYSE: GCI) announced today it will repurchase approximately $13.0 million of 6.00% first lien notes due November 1, 2026 (the "2026 Senior Notes") for approximately $12.0 million, representing a discount to par value.
  • The transaction is expected to close on March 28, 2024.
  • "By working with our lenders, we are continuing to opportunistically take out senior notes below par value, and this latest repurchase builds upon the agreements announced in November and September of 2023," said Michael Reed, Chairman and Chief Executive Officer.
  • "We expect debt reduction and improvement in our capital structure to remain our primary use of capital allocation, and as a result, we expect to repay at least $110 million in 2024 through non-strategic asset dispositions and continued free cash flow improvement."

Measured Solves Advertising’s Walled Garden Problem

Retrieved on: 
Tuesday, March 26, 2024

Measured , the industry leader in incrementality measurement, is announcing the launch of new technology to solve advertising’s walled garden problem and completely overhaul the industry’s current approach to measurement.

Key Points: 
  • Measured , the industry leader in incrementality measurement, is announcing the launch of new technology to solve advertising’s walled garden problem and completely overhaul the industry’s current approach to measurement.
  • Currently, marketers are left to hypothesize about the value of their advertising spend, relying on data provided by media platforms that is frequently misreported.
  • The advertising landscape has shifted considerably towards Measured’s privacy-centric approach since the company first launched in 2017.
  • Most media measurement methods today do not measure incremental impact because they rely on correlation, not causal measurement.

Veritone Launches Ask Veri to Empower Customers to Talk to Their Data for Actionable Insights and Workflow Activation

Retrieved on: 
Tuesday, March 26, 2024

(NASDAQ: VERI), a leader in designing human-centered AI solutions, today launched Ask Veri, a new conversational intelligence solution that empowers Veritone Digital Media Hub (“DMH”) users to quickly extract actionable insights and execute dynamic workflows from their media archive data through a generative AI-enabled, chat-based tool.

Key Points: 
  • (NASDAQ: VERI), a leader in designing human-centered AI solutions, today launched Ask Veri, a new conversational intelligence solution that empowers Veritone Digital Media Hub (“DMH”) users to quickly extract actionable insights and execute dynamic workflows from their media archive data through a generative AI-enabled, chat-based tool.
  • Ask Veri is an integrated solution on Veritone’s aiWARE platform, and soon will be available across the majority of Veritone’s commercial and public sector applications.
  • Ask Veri leverages Veritone’s industry experience and extensive knowledge base to provide both open-ended and template query prompts for DMH customers,” said Sean King, General Manager for Veritone Media and Entertainment.
  • To learn more about Ask Veri and other Veritone solutions at the NAB Show, visit: www.veritone.com/nab-2024

MicroStrategy Releases Auto, the Customizable AI Bot That Makes Enterprise Analytics Accessible to Anyone, Building on MicroStrategy AI

Retrieved on: 
Tuesday, March 26, 2024

Auto is the latest enhancement to MicroStrategy AI TM, released in October 2023, a first-to-market solution for rapidly building AI applications on trusted data.

Key Points: 
  • Auto is the latest enhancement to MicroStrategy AI TM, released in October 2023, a first-to-market solution for rapidly building AI applications on trusted data.
  • MicroStrategy AI makes it easy for any user, regardless of analytic skill level, to interact with data using natural language.
  • “And now, with Auto added to MicroStrategy AI, we’re enabling customers to build and deploy custom AI bots in minutes.
  • We have dozens of new features underway for MicroStrategy AI that will help every organization capitalize on our vision for Intelligence Everywhere.”

Canva Acquires Design Platform Affinity to Bring Professional Design Tools to Every Organization

Retrieved on: 
Tuesday, March 26, 2024

Canva , the world’s only all-in-one visual communication platform, today announced the acquisition of Affinity , the award-winning creative software suite for professional photo editing, illustration, graphic design and page layout.

Key Points: 
  • Canva , the world’s only all-in-one visual communication platform, today announced the acquisition of Affinity , the award-winning creative software suite for professional photo editing, illustration, graphic design and page layout.
  • In 10 years, the Affinity suite of creative products has become beloved and renowned for delivering powerful experiences for professional designers.
  • The acquisition of Affinity will increase Canva’s offering of design tools by expanding into the professional design market.
  • For more details about the acquisition, see Canva Co-Founder Cliff Obrecht’s blog post and Affinity CEO Ashley Hewson’s post , respectively.

Media Shower Releases New AI Platform for Marketers

Retrieved on: 
Monday, March 25, 2024

Media Shower , a leading innovator in digital marketing, is proud to announce the launch of its revolutionary AI platform designed specifically for marketers.

Key Points: 
  • Media Shower , a leading innovator in digital marketing, is proud to announce the launch of its revolutionary AI platform designed specifically for marketers.
  • The platform contains several dozen AI “assistants” that help marketers draft a wide array of marketing materials, from blog posts to marketing plans and beyond.
  • Using the platform is simple: after directing the AI assistants to create a draft, marketers click “Place Order” to send the draft to the Media Shower creative team – editors, designers, and videographers – who finish it into beautiful marketing materials.
  • As AI continues to evolve, Media Shower's platform is poised to redefine the marketing landscape, showing that the future is not “marketers vs. AI,” but “marketers who use AI” vs. “marketers who don’t.”
    To get a 14-day free trial of the new Media Shower platform: