GoPro to Acquire Forcite, Maker of Tech-Enabled Helmets
SAN MATEO, Calif., Jan. 16, 2024 /PRNewswire/ -- GoPro, Inc. (NASDAQ: GPRO) today announced an agreement to acquire Forcite Helmet Systems, a pioneer in embedding technology into helmets.
- SAN MATEO, Calif., Jan. 16, 2024 /PRNewswire/ -- GoPro, Inc. (NASDAQ: GPRO) today announced an agreement to acquire Forcite Helmet Systems, a pioneer in embedding technology into helmets.
- GoPro intends to accelerate Forcite's vision to provide a safer, more dynamic motorcycling experience through tech-enabled motorcycle helmets with the long-term goal of tech-enabling other categories of helmets over time.
- "The greater helmet market represents a meaningful TAM expanding opportunity for GoPro, and we're excited for the Forcite team to join us so that together we can work towards enhancing the performance and safety of various types of helmets, starting with motorcycle helmets," said GoPro founder and CEO, Nicholas Woodman.
- "GoPro has built a strong brand internationally across all forms of motorsports and has enjoyed a strong following with motorcycle enthusiasts.