Cotonou

MobileFuse Unveils Latest SDK and Mediation Adapters, Provides New Premium Inventory and Advertising Solutions to Publishers and Advertisers

Retrieved on: 
Thursday, December 15, 2022

NEW YORK, Dec. 15, 2022 /PRNewswire/ -- MobileFuse, one of the largest in-app, CTV, and DOOH advertising platforms, today unveiled its latest mobile SDK, mediation adapters, and proprietary video player. These solutions reduce friction and enable all mobile app publishers and mediation platforms to access MobileFuse's premium inventory and secure more revenue.

Key Points: 
  • NEW YORK, Dec. 15, 2022 /PRNewswire/ -- MobileFuse , one of the largest in-app, CTV, and DOOH advertising platforms, today unveiled its latest mobile SDK, mediation adapters, and proprietary video player.
  • These solutions reduce friction and enable all mobile app publishers and mediation platforms to access MobileFuse's premium inventory and secure more revenue.
  • The MobileFuse SDK and mediation adapters showcase the company's commitment to providing publishers and advertisers with innovative tools that drive results.
  • "We're driving innovation, and are at the forefront of bringing new inventory options to publishers and advertisers alike.

Minute Media Launches Own Supply-Side Platform for Publishers and Brands

Retrieved on: 
Thursday, September 15, 2022

NEW YORK, Sept. 15, 2022 /PRNewswire-PRWeb/ -- Minute Media, a leading global technology and content company, today announced the launch of its own supply-side platform (SSP) to provide a more efficient and direct connection between publishers and brands working within the programmatic advertising ecosystem. Minute Media's SSP enables advertisers to tap into Minute Media's unique audiences while also allowing publishers to access the company's direct-sold demand to boost overall revenue.

Key Points: 
  • Minute Media announced the launch of its own supply-side platform (SSP) to provide a more efficient and direct connection between publishers and brands.
  • Minute Media's SSP enables advertisers to tap into Minute Media's unique audiences while also allowing publishers to access the company's direct-sold demand to boost overall revenue.
  • NEW YORK, Sept. 15, 2022 /PRNewswire-PRWeb/ -- Minute Media, a leading global technology and content company, today announced the launch of its own supply-side platform (SSP) to provide a more efficient and direct connection between publishers and brands working within the programmatic advertising ecosystem.
  • Minute Media's SSP enables advertisers to tap into Minute Media's unique audiences while also allowing publishers to access the company's direct-sold demand to boost overall revenue.

VRTCAL Releases 2.1.2 SDKs With Support For DAAST

Retrieved on: 
Thursday, June 30, 2022

The VRTCAL 2.1.2 SDKs add audio ads to app developers inventory.

Key Points: 
  • The VRTCAL 2.1.2 SDKs add audio ads to app developers inventory.
  • Audio ads will become an important component of ad inventory as content and user experiences evolve for both gaming and non-gaming app developers.
  • We are excited to continue to offer app developers the capabilities to innovate, said Founder and President of VRTCAL, Todd Wooten.
  • The VRTCAL platform is a proprietary architecture that offers SDKs, SaaS services, oRTB, multiple mediation types, innovative technologies to increase app developer inventory value, and a marketplace with premium brands and advertisers.

VRTCAL Integrates with Amazon Publisher Services

Retrieved on: 
Wednesday, May 11, 2022

SANTA BARBARA, Calif., May 11, 2022 (GLOBE NEWSWIRE) -- Adtech supply-side company VRTCAL today announced the integration of its bidding platform with Amazon Publisher Services (APS) Transparent Ad Marketplace (TAM).

Key Points: 
  • SANTA BARBARA, Calif., May 11, 2022 (GLOBE NEWSWIRE) -- Adtech supply-side company VRTCAL today announced the integration of its bidding platform with Amazon Publisher Services (APS) Transparent Ad Marketplace (TAM).
  • We are very excited to integrate APS, said Monica Chang, Director of Strategic Partnerships at VRTCAL.
  • Amazon Ads offerings show its dedication to provide publishers the ad monetization capabilities that help us to move our digital media sector forward.
  • The VRTCAL platform is a proprietary architecture that offers SDKs, SaaS services, oRTB, multiple mediation types, innovative technologies to increase app developer inventory value, and a marketplace with premium brands and advertisers.

VRTCAL launches $5 million fund for mobile application developers

Retrieved on: 
Tuesday, November 30, 2021

SANTA BARBARA, Calif., Nov. 30, 2021 (GLOBE NEWSWIRE) -- Mobile SSP company VRTCAL has launched a $5 million bonus fund to encourage mobile application developers to use its in-app monetization technologies.

Key Points: 
  • SANTA BARBARA, Calif., Nov. 30, 2021 (GLOBE NEWSWIRE) -- Mobile SSP company VRTCAL has launched a $5 million bonus fund to encourage mobile application developers to use its in-app monetization technologies.
  • VRTCALs platform includes a Marketplace, SaaS Services and SDKs to help mobile application developers increase revenue, decrease cost and achieve a greater portion of the ad spend through direct connections.
  • Our team is very excited to announce this fund to help mobile app developers, said VRTCAL president Todd Wooten.
  • VRTCAL is the only open mobile SSP and SaaS company focused on Demand-Path Optimization, reducing the vertical distance between mobile apps and advertisers, and developing technologies that make a difference.

Press release - EU agreement with African, Caribbean and Pacific countries at risk

Retrieved on: 
Thursday, December 3, 2020

The two Chairs warned that Parliament would not give its consent to the new Post-Cotonou agreement if greater parliamentary scrutiny and democratic control were not included.

Key Points: 
  • The two Chairs warned that Parliament would not give its consent to the new Post-Cotonou agreement if greater parliamentary scrutiny and democratic control were not included.
  • The consent of Parliament is required under EU law for the international agreement to come into effect.
  • Twenty years after its initial conclusion, the Cotonou Partnership Agreement between the EU and 78 African, Caribbean and Pacific (ACP) countries should have expired in February 2020, but has been extended until December 2021 as negotiations on a successor Agreement have taken longer than planned.
  • The ACP-EU framework is the most comprehensive partnership between the EU and third countries and a key foundation of EU development cooperation and external relations.

Press release - Human rights breaches in Nigeria and Burundi

Retrieved on: 
Thursday, January 16, 2020

MEPs urge the Nigerian authorities to guarantee respect for human rights and to protect the civilian population from terrorism and violence.

Key Points: 
  • MEPs urge the Nigerian authorities to guarantee respect for human rights and to protect the civilian population from terrorism and violence.
  • The fight against impunity is fundamental to the stability of the country and to building lasting peace, MEPs say.
  • The situation in Nigeria has significantly deteriorated over the last few years, posing a serious threat to international and regional security.
  • They recall that Burundi is bound by the human rights clause of the Cotonou agreement and therefore urge the countrys authorities to immediately revert this abusive trend and to uphold its human rights obligations.

Itron to Improve Electricity Delivery with End-to-End Critical Infrastructure Solution in West Africa

Retrieved on: 
Wednesday, November 13, 2019

SBEE will deploy Itrons Advanced Metering Infrastructure (AMI) network, 40,000 AMI meters and the Itron Prepayment Management Platform (IPMP) in the city of Cotonou, Benin.

Key Points: 
  • SBEE will deploy Itrons Advanced Metering Infrastructure (AMI) network, 40,000 AMI meters and the Itron Prepayment Management Platform (IPMP) in the city of Cotonou, Benin.
  • Itron will provide project management, training and support to the utility as well as integrate IPMP as a Software-as-a-Service (SaaS).
  • Providing electricity to more than 600,000 customers, SBEE will utilize Itrons end-to-end solution to address grid losses and reduce billing errors.
  • Itron enables utilities and cities to safely, securely and reliably deliver critical infrastructure services to communities in more than 100 countries.

Atlantic AI Labs™ Opens Artificial Intelligence Research Center in Africa

Retrieved on: 
Monday, April 30, 2018

"Our guiding principles are: Innovation, Collaboration, and Excellence," said Joel Amoussou, Founder and Director of Atlantic AI Labs.

Key Points: 
  • "Our guiding principles are: Innovation, Collaboration, and Excellence," said Joel Amoussou, Founder and Director of Atlantic AI Labs.
  • The use of AI in healthcare will help alleviate the shortage of specialist physicians in Africa.
  • Atlantic AI Labs will promote mathematics education and offer Residency and Research Fellowship programs in collaboration with African universities.
  • Headquartered in Cotonou, Benin, Atlantic AI Labs is building a center of excellence in AI in Africa.