Act-On now includes direct mail as channel in its omnichannel marketing automation
PORTLAND, Ore., Nov. 14, 2023 (GLOBE NEWSWIRE) -- Act-On Software, a provider of enterprise marketing automation solutions, is expanding its omnichannel marketing capability to include direct mail, enabling marketers to reach customers and prospects across both physical and digital channels.
- PORTLAND, Ore., Nov. 14, 2023 (GLOBE NEWSWIRE) -- Act-On Software, a provider of enterprise marketing automation solutions, is expanding its omnichannel marketing capability to include direct mail, enabling marketers to reach customers and prospects across both physical and digital channels.
- As part of Act-On’s expanded webhooks capabilities , Act-On users are now able to work with third-party vendors to execute direct mail from an AP, adding offline physical engagement to marketing efforts.
- As the holiday season approaches, integrate direct mail into your marketing automation solution as an efficient way to send personalized holiday greetings, cards, or gifts to customers, clients or employees.
- Incorporating direct mail, such as handwritten mail by IgnitePost, into your marketing strategy can be a game-changer for businesses.