Mitsubishi Eclipse Cross

Mitsubishi Motors to Reveal Two Concept Cars at Tokyo Auto Salon 2022 - The Kei EV Concept and the Ralliart Concept Car

Retrieved on: 
Wednesday, December 22, 2021

TOKYO, Dec 22, 2021 - (JCN Newswire) - Mitsubishi Motors Corporation will reveal a kei EV concept(1) and a Ralliart concept car at Tokyo Auto Salon 2022, which will be held from January 14 to 16 next year(2).

Key Points: 
  • TOKYO, Dec 22, 2021 - (JCN Newswire) - Mitsubishi Motors Corporation will reveal a kei EV concept(1) and a Ralliart concept car at Tokyo Auto Salon 2022, which will be held from January 14 to 16 next year(2).
  • The kei EV concept(3) is a new generation all-electric kei-car with Mitsubishi Motors-ness, founded on safety, security and comfort, as well as environmental-friendliness.
  • The Ralliart concept car brings together Mitsubishi Motors' engineering and passion for Monozukuri challenges (craftsmanship).
  • Tokyo Auto Salon 2022 will be open to the public on January 15 and 16.

All-New Outlander PHEV Model Wins Technology Car of the Year in 2021-2022 Car of the Year Japan Awards

Retrieved on: 
Sunday, December 12, 2021

In selecting the all-new Outlander PHEV model, the awards jury highly evaluated the revamped PHEV system that increased the output of the front and rear motors, and the extended total driving range made possible by increasing the battery and fuel tank capacity.

Key Points: 
  • In selecting the all-new Outlander PHEV model, the awards jury highly evaluated the revamped PHEV system that increased the output of the front and rear motors, and the extended total driving range made possible by increasing the battery and fuel tank capacity.
  • The Outlander PHEV model was also recognized for the evolved Super-All Wheel Control (S-AWC) integrated vehicle dynamics control system based on twin-motor 4WD that allows nimble handling not expected of an SUV.
  • The all-new Outlander PHEV model is Mitsubishi Motors' flagship model which brings together the company's expertise in electrification and all-wheel control technologies, while also incorporating a newly-developed platform and an array of advanced technologies.
  • MMC announced a three-year business plan in July 2020 to introduce more competitive and cutting-edge models, including the Eclipse Cross PHEV (PHEV model), the all-new Outlander and the all-new Triton/L200.

Mitsubishi Motors: Driving Ambition For 40 Years In The U.S.

Retrieved on: 
Wednesday, December 8, 2021

FRANKLIN, Tenn., Dec. 8, 2021 /PRNewswire/ -- Mitsubishi Motors North America, Inc. (MMNA) celebrates its 40th anniversary in the United States.

Key Points: 
  • FRANKLIN, Tenn., Dec. 8, 2021 /PRNewswire/ -- Mitsubishi Motors North America, Inc. (MMNA) celebrates its 40th anniversary in the United States.
  • "Over 40 years, Mitsubishi Motors has grown from a startup import brand to become a household name.
  • Mitsubishi Motors had actually been selling vehicles in the U.S. prior to 1981, but not under its own company name.
  • The newest Mitsubishi Motors dealership to open in the 40th anniversary year will be Cool Springs Mitsubishi, located just two miles from the company's U.S. headquarters office.

Mitsubishi Motors Launches Ralliart Special Editions in Thailand

Retrieved on: 
Tuesday, November 30, 2021

TOKYO, Nov 30, 2021 - (JCN Newswire) - Mitsubishi Motors Corporation (MMC) today launched its first models of the revived Ralliart brand, the Triton(1) Ralliart and the Pajero Sport(2) Ralliart as special editions.

Key Points: 
  • TOKYO, Nov 30, 2021 - (JCN Newswire) - Mitsubishi Motors Corporation (MMC) today launched its first models of the revived Ralliart brand, the Triton(1) Ralliart and the Pajero Sport(2) Ralliart as special editions.
  • "We are truly honored to bring back the Ralliart brand products to the fans of Mitsubishi Motors and Ralliart," said Takao Kato, president and chief executive officer, MMC.
  • "Starting from these Ralliart special editions in Thailand, we are planning to introduce more of the attractive items sequentially.
  • Every Triton Ralliart and Pajero Sport Ralliart features iconic side decals with red, silver and black stripes, and mud flaps with the Ralliart logo.

Mitsubishi Motors' Evolved PHEV and S-AWC Systems of the Eclipse Cross Won RJC Technology of the Year for 2022 in Japan

Retrieved on: 
Wednesday, November 10, 2021

MMC is committed to the development of environmentally-friendly vehicles that embody the company's unique Mitsubishi Motors-ness, or what defines MMC's vehicles - a combination of safety, security (peace of mind) and comfort.

Key Points: 
  • MMC is committed to the development of environmentally-friendly vehicles that embody the company's unique Mitsubishi Motors-ness, or what defines MMC's vehicles - a combination of safety, security (peace of mind) and comfort.
  • Electrification and all-wheel control technologies are at the core of such development and are fully utilized in the evolved PHEV and S-AWC systems adopted in the Eclipse Cross PHEV model.
  • This is the fifth time that MMC has won the RJC Technology of the Year.
  • MMC announced a three-year business plan in July 2020 to introduce more competitive and cutting-edge models, including the Eclipse Cross PHEV (PHEV model), the all-new Outlander and the all-new Triton/L200.

Mitsubishi Motors Launches the New Xpander in Indonesia

Retrieved on: 
Monday, November 8, 2021

TOKYO, Nov 8, 2021 - (JCN Newswire) - Mitsubishi Motors Corporation (MMC) today revealed the new Xpander crossover MPV, featuring a refreshed design and an enhanced eco-friendliness.

Key Points: 
  • TOKYO, Nov 8, 2021 - (JCN Newswire) - Mitsubishi Motors Corporation (MMC) today revealed the new Xpander crossover MPV, featuring a refreshed design and an enhanced eco-friendliness.
  • The renewed model will be exhibited at the 28th GAIKINDO Indonesia International Auto Show to be held from November 11.
  • The new Xpander will be produced at Mitsubishi Motors Krama Yudha Indonesia (Bekasi, West Java)1 and will be rolled out in Indonesia and sequentially to other markets centering on the ASEAN region.
  • Through this model, we will also further grow our presence in Indonesia and strengthen local production, thereby contributing to the growth of Indonesian economy."

Mitsubishi Motors Introduces the All-New Outlander in Australia

Retrieved on: 
Monday, November 1, 2021

TOKYO, Nov 1, 2021 - (JCN Newswire) - Mitsubishi Motors Corporation (MMC) has announced start of sales for the all-new Outlander crossover SUV in Australia, with the planned arrival of the plug-in hybrid electric vehicle (PHEV) variants scheduled for first half of 2022.

Key Points: 
  • TOKYO, Nov 1, 2021 - (JCN Newswire) - Mitsubishi Motors Corporation (MMC) has announced start of sales for the all-new Outlander crossover SUV in Australia, with the planned arrival of the plug-in hybrid electric vehicle (PHEV) variants scheduled for first half of 2022.
  • The all-new Outlander is MMC's new flagship model developed under the product concept "I-Fu-Do-Do", which means authentic and majestic in Japanese.
  • Through this new flagship, we would like to strengthen our market presence also in Australia and New Zealand, which are MMC's core markets."
  • The Outlander is Mitsubishi Motors' global strategic model.

Mitsubishi Motors Launches the All-New Outlander PHEV Model and Starts Sales in Japan in December

Retrieved on: 
Thursday, October 28, 2021

TOKYO, Oct 28, 2021 - (JCN Newswire) - Mitsubishi Motors Corporation (MMC) today premiered online its fully redesigned plug-in hybrid electric vehicle (PHEV) model of the Outlander crossover SUV.

Key Points: 
  • TOKYO, Oct 28, 2021 - (JCN Newswire) - Mitsubishi Motors Corporation (MMC) today premiered online its fully redesigned plug-in hybrid electric vehicle (PHEV) model of the Outlander crossover SUV.
  • The all-new Outlander PHEV model is MMC's flagship model which brings together its expertise in electrification and all-wheel control technologies, while also incorporating a newly-developed platform and an array of advanced technologies.
  • The all-new Outlander PHEV model has been given significant upgrades all over, focusing on the following three attributes.
  • MMC announced a three-year business plan in July 2020 to introduce more competitive and cutting-edge models, including the Eclipse Cross PHEV (PHEV model), the all-new Outlander and the all-new Triton/L200.

Mitsubishi Motors Launches the All-New Outlander PHEV - PHEV Model of Flagship SUV Combines Leading Electrification and All-Wheel Control Technologies

Retrieved on: 
Thursday, October 28, 2021

TOKYO, Oct. 27, 2021 /PRNewswire/ -- Mitsubishi Motors Corporation (MMC) today premiered online the fully redesigned, plug-in hybrid electric vehicle (PHEV) model of the Outlander crossover SUV.

Key Points: 
  • TOKYO, Oct. 27, 2021 /PRNewswire/ -- Mitsubishi Motors Corporation (MMC) today premiered online the fully redesigned, plug-in hybrid electric vehicle (PHEV) model of the Outlander crossover SUV.
  • The all-new PHEV model of Mitsubishi's flagship SUV brings together its expertise in electrification and all-wheel control technologies, while also incorporating a newly developed platform and an array of advanced technologies.
  • The all-new Outlander PHEV model has been given significant upgrades all over, focusing on the following three attributes.
  • MMC announced a three-year business plan in July 2020 to introduce more competitive and cutting-edge models, including the Eclipse Cross PHEV (PHEV model), the all-new Outlander and the all-new Triton/L200.

Unite Digital Launches New Regional Marketing Platform with Mitsubishi Motors Direct-to-Dealer Advertising Campaign for 2022 Outlander

Retrieved on: 
Wednesday, October 27, 2021

For years, OEMs have aggregated budgets for regional advertising but sent the traffic to separately branded Tier II websites.

Key Points: 
  • For years, OEMs have aggregated budgets for regional advertising but sent the traffic to separately branded Tier II websites.
  • Unite Digital's regional marketing platform unifies the shopping experience by enabling dealers to integrate their branding and price points directly into high-budget advertising that drives traffic directly to their own digital properties.
  • Mitsubishi funds the asset development, and dealers fund their own advertising budgets to place the ads in their local market.
  • Unite Digital's focus includes building certified digital programs, digital marketing, traffic generation, lead optimization, online-offline retail integration and customer retention and loyalty strategies.