Butterball and Bumble For Friends Unite to Encourage Togetherness this Holiday Season
GARNER, N.C., Oct. 18, 2023 /PRNewswire/ -- Butterball, the best known and most loved* brand of turkey in the U.S., today announced a first-of-its-kind collaboration with Bumble For Friends, an app for finding like-minded friends nearby. The #FindYourTable partnership brings the leaders in Thanksgiving and friendship together featuring a series of Friendsgiving events and a variety of resources to help people make new connections and discover the joy and ease of gathering with friends and family, over turkey, this holiday season.
- "Togetherness is our core value at Butterball, and we understand that many people are longing for new and meaningful connections right now," said Christa Leupen, director of purpose at Butterball.
- Additionally, a recent survey commissioned by Bumble For Friends*** revealed adults are eager to forge new friendships, with a majority of respondents (60%) showing a desire to find new friends.
- The Butterball Turkey Talk-Line experts are also available to offer expertise and support to both new and seasoned holiday hosts.
- ***Research was commissioned by Bumble in February 2023 amongst a nationally representative sample of 1,007 U.S. adults 18+.