Hiking

ASI Reports $25.8 Billion Swag Industry Roaring Back To Pre-Pandemic Levels

Retrieved on: 
Wednesday, September 6, 2023

TREVOSE, Pa., Sept. 6, 2023 /PRNewswire/ -- The most authoritative and comprehensive research report in the promotional products industry, the State of the Industry published by the Advertising Specialty Institute® (ASI) shows average order values, distributor margins, client retention and number of error-free orders are fully recovered to pre-pandemic levels. Notably, total 2022 promo revenue matched 2019's figure of $25.8 billion.

Key Points: 
  • Notably, total 2022 promo revenue matched 2019's figure of $25.8 billion.
  • The biggest brands in America use low-cost, high-impact promo products, aka swag (Stuff.We.All.Get).
  • ASI's annual award-winning research report provides statistics covering nine pivotal business topics, including products, pricing, sales, markets and international sourcing trends.
  • ASI collected data for its annual report through extensive surveys of ASI members across North America.

Teva® Announces the Arrival of its Latest Collection for Fall 2022

Retrieved on: 
Tuesday, August 23, 2022

GOLETA, Calif., Aug. 23, 2022 /PRNewswire/ -- Teva , a division of Deckers Brands (NYSE: DECK), announces the arrival of its latest collection for Fall 2022, inviting Teva fans to adventure further into the modern outdoors.

Key Points: 
  • GOLETA, Calif., Aug. 23, 2022 /PRNewswire/ -- Teva , a division of Deckers Brands (NYSE: DECK), announces the arrival of its latest collection for Fall 2022, inviting Teva fans to adventure further into the modern outdoors.
  • The Fall 2022 collection launches today with Teva's new ReEmber colors, with the remaining products dropping in the coming weeks and months.
  • (MSRP: $100)
    This season, Teva expands its hiking category with the introduction of a new modern hiking boot for fall, the Geotrecca.
  • Updates across these silhouettes will drop throughout fall and winter 2022, and include key franchises: Originals, Hurricanes, Performance, and Flips.

Hiker Launches Storytelling Content Series on Adapt

Retrieved on: 
Monday, January 10, 2022

The focus on narrative and storytelling includes a wide new range of written content aimed at inspiring and informing content creators.

Key Points: 
  • The focus on narrative and storytelling includes a wide new range of written content aimed at inspiring and informing content creators.
  • Other content on Adapt extends the focus of storytelling into different territories, ranging from non-fiction storytelling, flash fiction, and reports on pop culture and current events.
  • It's thrilling to bring that lens to the content we're publishing on Adapt," says Amber Yoder, Content Director at Hiker.
  • Since its initial launch in 2020, Adapt has published a wide range of content focused on the changing nature of storytelling and brand communications.

Canada Goose Brings Arctic Luxury to First-Ever California Store with Iconic Snow Room

Retrieved on: 
Friday, October 29, 2021

For locals who want to feel the Arctic, the store's Snow Room simulates a daily snowstorm with temperatures reaching as low as -10F.

Key Points: 
  • For locals who want to feel the Arctic, the store's Snow Room simulates a daily snowstorm with temperatures reaching as low as -10F.
  • This innovative retail experience replicates various weather conditions, an invitation to put Canada Goose products to the ultimate test in functionality.
  • Founded in 1957 in a small warehouse in Toronto, Canada, Canada Goose (NYSE: GOOS, TSX: GOOS) is a lifestyle brand and a leading manufacturer of performance luxury apparel.
  • Canada Goose is inspired by relentless innovation and uncompromised craftsmanship, recognized as a leader for its Made in Canada commitment.

Canada Goose Summons Forces Of Nature In First-Ever Footwear Campaign

Retrieved on: 
Wednesday, October 6, 2021

TORONTO, Oct. 6, 2021 /PRNewswire/ -- Today, Canada Goose released a preview of the campaign for its premier Footwear Collection, featuring stories from Romeo Beckham; Indigenous Artist & Activist, Sarain Fox; and Indigenous Leader & Former NHL Player, Jordin Tootoo. The campaign is a testament to the brand staying true to sharing real stories about real people.

Key Points: 
  • "The launch of Canada Goose Footwear is one of the most significant milestones in our more than six-decade history.
  • "A Force of Nature is strong, dynamic and confident; all characteristics that Canada Goose enables."
  • Canada Goose is inspired by relentless innovation and uncompromised craftsmanship, recognized as a leader for its Made in Canada commitment.
  • Canada Goose also owns Baffin, a Canadian designer and manufacturer of performance outdoor and industrial footwear.

Sleeping Pad Ultralight, Insulated & Self Inflating for Backpacking Brand Hyke & Byke Becomes Conservation Alliance Partner

Retrieved on: 
Tuesday, July 27, 2021

The company's sleeping pad ultralight, insulated and self-inflating has received high marks for durability, comfort and its light weight.

Key Points: 
  • The company's sleeping pad ultralight, insulated and self-inflating has received high marks for durability, comfort and its light weight.
  • Recently, Hyke & Byke joined forces with the Conservation Alliance, a group of outdoor companies that seeks to protect threatened wild places throughout North America for their habitat and recreational values.
  • One of its popular products, the sleeping pad backpacking, is made from durable, ultralight, and water-repellent 70D ripstop nylon.
  • To find additional information about Hyke & Byke and its full range of sleeping bag backpacking products, please visit the official company website or Amazon storefront at https://www.amazon.com/Hyke-Byke-Appalachian-Inflatable-Sleeping/dp/B08F... .

Prime Day Camping & Hiking Deals (2021): Top Early Tent, Hammock, YETI Cooler & Patagonia Camping Gear Savings Compiled by Saver Trends

Retrieved on: 
Saturday, June 19, 2021

We recommend checking Walmarts Deals for Days sale (June 20 23) and Amazons Prime Day homepage to view hundreds more upcoming and live deals.

Key Points: 
  • We recommend checking Walmarts Deals for Days sale (June 20 23) and Amazons Prime Day homepage to view hundreds more upcoming and live deals.
  • In addition to typical hiking gear such as backpacks, ropes, tools, etc., camping gear is also a must for overnight stays and long journeys.
  • Patagonia, The North Face and more can provide all the camping and hiking essentials buyers may need for their trips.
  • About Saver Trends: Saver Trends research and share online sales news.

Gear Up This National Great Outdoors Month With Casio

Retrieved on: 
Wednesday, June 16, 2021

DOVER, N.J., June 16, 2021 /PRNewswire/ --This National Great Outdoors Month (June), seek adventure outdoors and experience nature in a meaningful way.

Key Points: 
  • DOVER, N.J., June 16, 2021 /PRNewswire/ --This National Great Outdoors Month (June), seek adventure outdoors and experience nature in a meaningful way.
  • No matter your preferred way of enjoying the great outdoors, from hiking adventures to camping trips and fun music outings, Casio offers functional timepieces and portable keyboards to explore and celebrate the wonders of nature.
  • Casio America, Inc., Dover, N.J., is the U.S. subsidiary of Casio Computer Co., Ltd., Tokyo, Japan, one of the world's leading manufacturers of consumer electronics and business equipment solutions.
  • Casio has strived to realize its corporate creed of "creativity and contribution" through the introduction of innovative and imaginative products.

Isometric Walking: An Alternative to Nordic Walking and Walking With Weights

Retrieved on: 
Wednesday, June 2, 2021

TORONTO, June 2, 2021 /PRNewswire/ --SW Engine Inc. announces a new method of outdoor training called Isometric Walking ( https://isowalking.com ), or shortly ISO Walking.

Key Points: 
  • TORONTO, June 2, 2021 /PRNewswire/ --SW Engine Inc. announces a new method of outdoor training called Isometric Walking ( https://isowalking.com ), or shortly ISO Walking.
  • ISO Walking provides advanced upper body strength training not available with Nordic Walking and Walking with Weights.
  • The key difference of ISO Walking is that it uses isometric (static) upper body exercises, which is very beneficial.
  • Using isometric exercises, ISO Walking simply considers who we are and what our bodies are built for.

onX Backcountry Pledges 100% of Net Proceeds to Leave No Trace in June

Retrieved on: 
Tuesday, June 1, 2021

onX Backcountry will donate all of June's net online proceeds to the Leave No Trace Center for Outdoor Ethicsa nonprofit dedicated to protecting the places recreationists love by teaching people how to enjoy the outdoors responsibly.

Key Points: 
  • onX Backcountry will donate all of June's net online proceeds to the Leave No Trace Center for Outdoor Ethicsa nonprofit dedicated to protecting the places recreationists love by teaching people how to enjoy the outdoors responsibly.
  • "Leave No Trace is thrilled to partner with onX during June as part of Great Outdoors Month," said Leave No Trace Executive Director, Dana Watts.
  • All purchases of onX Backcountry for the All in For Outdoors program must occur on the onX website.
  • onX Backcountry, onX Offroad, and onX Hunt make up the company's suite of apps which are built by explorers for explorers.