Card payments no longer the default choice for consumers - new research from Boku reveals
The report reveals a continued decline in the market share of traditional card payments and a significant increase in the use of local payment methods for ecommerce purchases across the globe.
- The report reveals a continued decline in the market share of traditional card payments and a significant increase in the use of local payment methods for ecommerce purchases across the globe.
- The findings highlight significant and rapid consumer shifts in ecommerce payments away from the traditional card networks (and in emerging economies cash on delivery) towards local payment methods such as digital wallets.
- Card values will decline to 19% of transaction value by 2028 (down from 31% in 2023).
- While card payments will continue to account for a significant amount of payments - around a third of ecommerce payments by volume by 2028 - local payment methods are fast gaining traction, winning market share from card payments.