Forrester Research

Sysdig Redefines Cloud Detection and Response by Enabling 5-Minute Investigations

Retrieved on: 
Monday, June 17, 2024

Sysdig, the leader in real-time cloud security, today announced enhanced cloud-native investigations designed to cut incident analysis time to 5 minutes.

Key Points: 
  • Sysdig, the leader in real-time cloud security, today announced enhanced cloud-native investigations designed to cut incident analysis time to 5 minutes.
  • When an attack happens in less than 10 minutes in the cloud, investigations must move fast.
  • Legacy endpoint detection and response (EDR)/extended detection and response (XDR) solutions and security information and event management (SIEM) platforms lack crucial cloud context, slowing down investigations and limiting their scope.
  • Sysdig unifies lines of business through a shared platform, enabling teams to speak the same language and accelerate collaborative actions across protection, detection, and response controls.

Chargebee Appoints Brian Clark as President of Go-to-Market, Andrew Sherwood as SVP Global Sales

Retrieved on: 
Tuesday, June 18, 2024

SAN FRANCISCO, June 18, 2024 /PRNewswire-PRWeb/ -- Chargebee, the leading subscription and revenue growth management platform, today announced the appointment of Brian Clark as President of Go-to-Market and Andrew Sherwood as SVP of Global Sales. With the rapidly-expanding global subscription economy projected to reach $1.5 trillion in 2025, Clark and Sherwood will accelerate Chargebee's go-to-market focus on helping companies capture the opportunity in the evolving market with Chargebee's uniquely flexible and robust revenue growth management platform.

Key Points: 
  • Seasoned leaders join subscription management trailblazer to accelerate go-to-market strategy; new Enterprise customer acquisitions increase 100% in 2023
    SAN FRANCISCO, June 18, 2024 /PRNewswire-PRWeb/ -- Chargebee , the leading subscription and revenue growth management platform, today announced the appointment of Brian Clark as President of Go-to-Market and Andrew Sherwood as SVP of Global Sales.
  • ...The combined experience and expertise of Brian and Drew will greatly contribute to our continued success helping businesses launch, manage, and scale subscription and recurring revenue models.
  • "I'm thrilled to be leading Chargebee's go-to-market strategy at a time when we're doubling down on the needs of the modern global enterprise," said Clark.
  • Sherwood will lead Chargebee's global sales organization as SVP of Global Sales, bringing a proven track record of success in driving revenue growth across key industries and subscription models.

Sift Named a Strong Performer in Enterprise Fraud Management by Top Independent Research Firm

Retrieved on: 
Thursday, June 6, 2024

SAN FRANCISCO, June 06, 2024 (GLOBE NEWSWIRE) -- Sift , the AI-powered fraud platform securing digital trust for leading global businesses, today announced that it was named a Strong Performer in “The Forrester Wave™: Enterprise Fraud Management, Q2 2024” by Forrester Research, Inc. With Sift’s position as a leader in “The Forrester Wave™: Digital Fraud Management, Q3 2023,” the company is one of only two vendors to be named a Leader or a Strong Performer in both analyst reports.

Key Points: 
  • SAN FRANCISCO, June 06, 2024 (GLOBE NEWSWIRE) -- Sift , the AI-powered fraud platform securing digital trust for leading global businesses, today announced that it was named a Strong Performer in “The Forrester Wave™: Enterprise Fraud Management, Q2 2024” by Forrester Research, Inc. With Sift’s position as a leader in “The Forrester Wave™: Digital Fraud Management, Q3 2023,” the company is one of only two vendors to be named a Leader or a Strong Performer in both analyst reports.
  • Whereas Digital Fraud Management (DFM) largely encompasses the technology required for mitigating fraud for e-commerce merchants, Enterprise Fraud Management (EFM) is the set of technologies used to fight fraud in financial services, including financial technology (fintech) firms.
  • In the Digital Fraud Management report, Sift received the highest possible scores in seven criteria.
  • In the newly published Enterprise Fraud Management Wave, Sift received the highest scores possible in the criteria of Segmentation and Behavioral Profiles, New Account and Digital Channel Fraud Management, Channels, Vision, Partner Ecosystem, and Supporting Services and Offerings.

Braze Appoints Yvonne Wassenaar to Board of Directors

Retrieved on: 
Monday, June 3, 2024

Braze (Nasdaq: BRZE), the leading customer engagement platform that empowers brands to Be Absolutely Engaging™, today announced the appointment of Yvonne Wassenaar to its Board of Directors and as a member of its Audit Committee.

Key Points: 
  • Braze (Nasdaq: BRZE), the leading customer engagement platform that empowers brands to Be Absolutely Engaging™, today announced the appointment of Yvonne Wassenaar to its Board of Directors and as a member of its Audit Committee.
  • As a tenured cloud and SaaS technology executive, Yvonne brings a wealth of expertise in scaling enterprise software companies to the board.
  • Yvonne will replace Doug Pepper, who joined Braze's board in August of 2014, and who will remain as a Board Observer.
  • “The power of the Braze platform and its extensibility across the customer engagement value chain is unmatched,” said Wassenaar.

BCG Recognized as a Leader in AI Services by Independent Research Firm

Retrieved on: 
Tuesday, May 14, 2024

BOSTON, May 14, 2024 /PRNewswire/ -- Boston Consulting Group (BCG) was named a Leader in Artificial Intelligence (AI) Services in a new report by Forrester Research, an independent research firm.

Key Points: 
  • BOSTON, May 14, 2024 /PRNewswire/ -- Boston Consulting Group (BCG) was named a Leader in Artificial Intelligence (AI) Services in a new report by Forrester Research, an independent research firm.
  • The report, titled The Forrester Wave™: AI Services Q4 2024 - The Nine Providers That Matter Most and How They Stack Up, recognized BCG for excelling "at delivering AI with business impact."
  • BCG emerged as one of two vendors identified as a Leader in AI services.
  • "Companies are transitioning from experimentation to transformation and setting bold ambitions for their AI agendas," said Sylvain Duranton, global leader of BCG X.

Invoca Named a Leader in Real-Time Revenue Execution Platforms Report

Retrieved on: 
Thursday, May 9, 2024

SANTA BARBARA, Calif., May 9, 2024 /PRNewswire/ -- Invoca today announced that Forrester Research has named Invoca as a Leader in The Forrester Wave™: Real-Time Revenue Execution Platforms, Q2 2024 report. Forrester evaluated the most significant revenue execution platform vendors based on three main categories — current offering, strategy, and market presence — along with interviews with customers. Invoca is the top-ranked vendor in both the current offering and strategy categories and among the top-ranked in market presence. Invoca also received the highest possible score in 19 of the 31 evaluation criteria, including AI differentiators, AI: large language model utilisation, Marketing: performance optimisation, In-call guidance: pre-call insights, System configuration: privacy, and Interaction capture: integrations.

Key Points: 
  • SANTA BARBARA, Calif., May 9, 2024 /PRNewswire/ -- Invoca today announced that Forrester Research has named Invoca as a Leader in The Forrester Wave™: Real-Time Revenue Execution Platforms, Q2 2024 report .
  • By using a comprehensive revenue execution platform, revenue teams can finally connect their marketing investments directly to revenue, improve digital engagement, and drive higher-quality leads.
  • "I believe Invoca was named a revenue execution Leader because we help marketing and sales teams manage the complete buyer journey from the first click to the final sale, so they can drive revenue growth."
  • Windstream, an Invoca customer, embodies this approach to revenue execution by tightly aligning the marketing and sales teams so they can work together to increase revenue.

Invoca Named a Leader in Real-Time Revenue Execution Platforms Report

Retrieved on: 
Thursday, May 9, 2024

SANTA BARBARA, Calif., May 9, 2024 /PRNewswire/ -- Invoca today announced that Forrester Research has named Invoca as a Leader in The Forrester Wave™: Real-Time Revenue Execution Platforms, Q2 2024 report. Forrester evaluated the most significant revenue execution platform vendors based on three main categories — current offering, strategy, and market presence — along with interviews with customers. Invoca is the top-ranked vendor in both the current offering and strategy categories and among the top-ranked in market presence. Invoca also received the highest possible score in 19 of the 31 evaluation criteria, including AI differentiators, AI: large language model utilization, Marketing: performance optimization, In-call guidance: pre-call insights, System configuration: privacy, and Interaction capture: integrations.

Key Points: 
  • SANTA BARBARA, Calif., May 9, 2024 /PRNewswire/ -- Invoca today announced that Forrester Research has named Invoca as a Leader in The Forrester Wave™: Real-Time Revenue Execution Platforms, Q2 2024 report .
  • Invoca named as a Leader in The Forrester Wave™: Real-Time Revenue Execution Platforms, Q2 2024 report.
  • By using a comprehensive revenue execution platform, revenue teams can finally connect their marketing investments directly to revenue, improve digital engagement, and drive higher-quality leads.
  • "I believe Invoca was named a revenue execution Leader because we help marketing and sales teams manage the complete buyer journey from the first click to the final sale, so they can drive revenue growth."

Introhive Announces New Integration with HubSpot

Retrieved on: 
Thursday, May 9, 2024

This native integration automates the creation and synchronization of contacts from Introhive's platform to HubSpot within minutes, streamlining operations and enhancing marketing and business development efforts.

Key Points: 
  • This native integration automates the creation and synchronization of contacts from Introhive's platform to HubSpot within minutes, streamlining operations and enhancing marketing and business development efforts.
  • Introhive for HubSpot leverages configurable rules to seamlessly sync enriched contact records from corporate email systems directly into HubSpot based on the unique needs of an organization.
  • "In today's competitive landscape, client relationships and relationship capital are paramount," said Lee Blakemore, CEO of Introhive, "this new integration offers organizations a holistic view of their contacts within the HubSpot platform.
  • Introhive's HubSpot integration comes at a time when customer relationship management technologies are becoming indispensable tools for businesses worldwide.

Introhive Announces New Integration with HubSpot

Retrieved on: 
Thursday, May 9, 2024

This native integration automates the creation and synchronization of contacts from Introhive's platform to HubSpot within minutes, streamlining operations and enhancing marketing and business development efforts.

Key Points: 
  • This native integration automates the creation and synchronization of contacts from Introhive's platform to HubSpot within minutes, streamlining operations and enhancing marketing and business development efforts.
  • Introhive for HubSpot leverages configurable rules to seamlessly sync enriched contact records from corporate email systems directly into HubSpot based on the unique needs of an organization.
  • "In today's competitive landscape, client relationships and relationship capital are paramount," said Lee Blakemore, CEO of Introhive, "this new integration offers organizations a holistic view of their contacts within the HubSpot platform.
  • Introhive's HubSpot integration comes at a time when customer relationship management technologies are becoming indispensable tools for businesses worldwide.

EQS-News: Top research firm gives Intershop 6 highest score possible in B2B commerce ‘Current offering’ criteria

Retrieved on: 
Friday, May 10, 2024

The report cites Intershop’s architecture improvements and its good vision of how buying experiences will evolve.

Key Points: 
  • The report cites Intershop’s architecture improvements and its good vision of how buying experiences will evolve.
  • We believe our Intershop Commerce Platform stands out in the report, reflecting our commitment to empowering businesses with scalable and customizable commerce solutions for an AI-driven era.
  • The evaluation of B2B e-commerce solutions is based on 24 criteria, organized into three overarching categories: current offering, strategy, and market presence.
  • Vendors included in this assessment have substantial B2B product revenue, strong support for B2B e-commerce, and a broad customer base.