Cola

HMC HONORS PEPSI® WITH THE 2024 MARKETER OF THE YEAR AWARD

Retrieved on: 
Tuesday, March 19, 2024

FAIRFAX, Va., March 19, 2024 /PRNewswire/ -- The Hispanic Marketing Council (HMC) announced today that Pepsi is the winner of the 2024 HMC Marketer of the Year Award, joining an elite list of organizations that have received the award since its inception in 2014, including AARP, Ford, Kellogg's, McDonald's, Molson Coors, Nestlé, Sprint, State Farm, Toyota and Walmart. The award will be accepted by Esperanza Teasdale, VP & General Manager, Hispanic Business Unit, PepsiCo Beverages North America at HMC's 2024 Annual Summit on April 11 in New York City who will discuss how leading with cultural acumen, fostering Hispanic creativity and leveraging the right insights and partnerships has led to brand growth and a loyal base of aficionados.

Key Points: 
  • The Hispanic Marketing Council (HMC) announced Pepsi as the winner of the 2024 HMC Marketer of the Year Award.
  • "We are honored to be recognized by HMC on the 10th anniversary of the Marketer of the Year awards," said Teasdale.
  • To be considered for this prestigious award, companies had to demonstrate a top-down commitment to multicultural marketing and allocate spending commensurate with the Hispanic opportunity.
  • For more information, visit hispanicmarketingcouncil.org and follow HMC on LinkedIn and on Instagram at @hmchispanic using the conference hashtag #HMC2024.

Jones Soda Launches Spiked Jones Hard Craft Soda with Rainmaker/Locust Cider Partnership

Retrieved on: 
Tuesday, March 5, 2024

SEATTLE, March 5, 2024 /PRNewswire/ -- Jones Soda Co. (CSE: JSDA, OTCQB: JSDA), the original craft soda known for its great taste, unconventional flavors, and iconic brand, has expanded into alcoholic beverages with the launch of Spiked Jones Hard Craft Soda. Unique to the hard soda category, Spiked Jones is full flavor with the iconic brand's cane sugar formulation and elevated alcohol content. It was created in partnership with Rainmaker, LLC, producer of Locust Cider with national distribution. This is the first product collaboration of the northwest based beverage companies focused on operational efficiencies, incremental sales and profits for key retailers. 

Key Points: 
  • (CSE: JSDA, OTCQB: JSDA), the original craft soda known for its great taste, unconventional flavors, and iconic brand, has expanded into alcoholic beverages with the launch of Spiked Jones Hard Craft Soda.
  • Unique to the hard soda category, Spiked Jones is full flavor with the iconic brand's cane sugar formulation and elevated alcohol content.
  • "Jones has wanted to create a hard craft soda, but it was not possible to create the perfect taste until we partnered with Rainmaker," said David Knight, CEO of Jones Soda.
  • The launch of Spiked Jones Hard Craft Soda follows Jones' recent expansion into food service in the USA and Canada, with Dot Foods and other key partners.

Ed Sheeran Thrills UOB LIVE Audience With Intimate Bangkok Performance

Retrieved on: 
Monday, February 12, 2024

Global music superstar Ed Sheeran brought the house to a standing ovation at UOB LIVE last night, enchanting a captivated audience of UOB customers with an exclusive, one-night-only concert.

Key Points: 
  • Global music superstar Ed Sheeran brought the house to a standing ovation at UOB LIVE last night, enchanting a captivated audience of UOB customers with an exclusive, one-night-only concert.
  • View the full release here: https://www.businesswire.com/news/home/20240212641629/en/
    Official Concert Photos from Ed Sheeran Performance at UOB LIVE (Credit: Mark Surridge)
    The exclusive performance, titled "An Evening with Ed Sheeran," was led in by an opening act from the charismatic and soulful Calum Scott, followed by a captivating setlist spanning Sheeran’s illustrious career.
  • "We are thrilled with the success of Ed Sheeran's exclusive concert at UOB LIVE," said Craig Grossarth, General Manager of UOB LIVE.
  • For more information on upcoming events, visit https://www.uoblive.asia/ or follow @uoblive_bangkok on Instagram, @UOBLIVEBANGKOK on Twitter and UOB LIVE Bangkok on Facebook.

MARY JONES CANNABIS SODAS & EDIBLES EXPANDING INTO CANADA

Retrieved on: 
Tuesday, February 6, 2024

SEATTLE, Feb. 6, 2024 /PRNewswire/ -- Jones Soda Co. (CSE: JSDA) (OTCQB: JSDA), the original craft soda known for its unconventional flavors and user-submitted photo labels, today announced that its top-selling cannabis brand Mary Jones has been approved to operate in Ontario, Canada, with additional provinces to follow. Starting with their THC-infused beverages, the products are currently slated for Ontario availability in Q1 24. An expansion into other cannabis categories is currently in development with Tilray Brands for the Canadian Market.

Key Points: 
  • Cannabis consumers in Canada can enjoy Mary Jones THC-infused sodas alone, mixed in craft cocktails, floats and much more.
  • Top firm Green Hedge will support sales and field marketing in Canada for Mary Jones.
  • Cannabis consumers in Canada are going to love Mary Jones!"
  • Powered by Jones Soda's reputation for flavor innovation and iconoclastic brand persona, Mary Jones was the first non-alcoholic CPG brand to crossover into cannabis with its 2022 debut in California.

Carbice Collaborates with RTX’s Blue Canyon Technologies to Drive Deep Tech Innovation and Sustainability in Aerospace

Retrieved on: 
Wednesday, January 31, 2024

RTX’s Blue Canyon Technologies is a leading provider of turnkey small satellite solutions, including nanosatellites, microsatellites, and ESPA-class satellites.

Key Points: 
  • RTX’s Blue Canyon Technologies is a leading provider of turnkey small satellite solutions, including nanosatellites, microsatellites, and ESPA-class satellites.
  • Carbice Space Pad is a proven and reliable thermal solution that combines high-power dissipation performance with ease of use.
  • Carbice Space Pad negates this damage and delay by saving existing material from being discarded and avoiding an increased schedule risk.
  • Baratunde Cola and his team of pioneers have helped enable that speed and mission with Carbice Space Pad and Carbice SIM.

RCGBI Announces New Bottling Partnership in Papua New Guinea

Retrieved on: 
Thursday, December 7, 2023

MANILA, Philippines, Dec. 07, 2023 (GLOBE NEWSWIRE) -- Royal Crown Global Beverages Inc. (RCGBI), the brand owners of the globally recognized brand, RC Cola, proudly announced today its newest bottling partnership in Papua New Guinea with RTW Pte Ltd.

Key Points: 
  • MANILA, Philippines, Dec. 07, 2023 (GLOBE NEWSWIRE) -- Royal Crown Global Beverages Inc. (RCGBI), the brand owners of the globally recognized brand, RC Cola, proudly announced today its newest bottling partnership in Papua New Guinea with RTW Pte Ltd.
  • This strategic move solidifies RCGBI's commitment to its global consumer base and expands its footprint in the Pacific region.
  • Papua New Guinea, with its diverse and rapidly growing consumer market, offers tremendous potential for our brand," said Francis J Lamprea, Managing Director at RC Cola International.
  • The launch of RC Cola in Papua New Guinea is set to commence immediately, with RC Cola products slated to hit the shelves in Papua New Guinea in the coming weeks.

Hoegaarden witbier brews the progression of event marketing into a new paradigm - An immersive brand theatre conceptualized by Torre - a Shanghainese creative director.

Retrieved on: 
Friday, December 22, 2023

It is said that event marketing gave birth to brand activations, and it gradually evolves into brand experiences with the time moving on to the 2000s.

Key Points: 
  • It is said that event marketing gave birth to brand activations, and it gradually evolves into brand experiences with the time moving on to the 2000s.
  • In 2023, Hoegaarden witbier brews the progression of event marketing into a new paradigm - an immersive brand theatre that filtered out a brand challenge.
  • For years, witbier fans enjoy their Hoegaarden moments, slow down and unwind, but hardly did they know about the brand's Belgian heritage.
  • The brand takes out 3 of its milestones in history and vivifies the stories via theatre play with characters and interactive scripts.

Chupa Chups® Brings Pop to Popcorn in Carrefour

Retrieved on: 
Tuesday, December 12, 2023

CRNCH POPCORN CONCEPTS, part of the United Food & Beverage Group, launches a Chupa Chups® popcorn novelty in France.

Key Points: 
  • CRNCH POPCORN CONCEPTS, part of the United Food & Beverage Group, launches a Chupa Chups® popcorn novelty in France.
  • The Dutch company combined the crunch of popcorn with the sweet signature taste of the Chupa Chups® lollipops.
  • View the full release here: https://www.businesswire.com/news/home/20231212813268/en/
    Chupa Chups® Brings Pop to Popcorn in Carrefour (Photo: Business Wire)
    To mark the official launch, Chupa Chups® invites popcorn lovers to join an exclusive event at Carrefour Montesson on December 12th.
  • The attendees will be part of the excitement, indulge in free tastings, and experience the Chupa Chupa Popcorn Wonderland.

WINNIE HARLOW USES COCA-COLA AI TO BRING A FRESH PERSPECTIVE TO KINDNESS AND EMPOWERMENT DURING THE HOLIDAYS

Retrieved on: 
Wednesday, December 13, 2023

AUCKLAND, New Zealand, Dec. 13, 2023 /PRNewswire/ -- Supermodel and beauty entrepreneur, Winnie Harlow, is sharing her Coca-Cola AI generated holiday cards to give fans a unique take on what's most important to her this festive season: kindness and empowerment.

Key Points: 
  • AUCKLAND, New Zealand, Dec. 13, 2023 /PRNewswire/ -- Supermodel and beauty entrepreneur, Winnie Harlow, is sharing her Coca-Cola AI generated holiday cards to give fans a unique take on what's most important to her this festive season: kindness and empowerment.
  • Winnie, a leading advocate for representation who has redefined beauty standards, has brought a fresh perspective to the holidays with a striking set of AI generated images that reflect her unique experience and perspective of the holidays.
  • Winnie said: "I am so excited to be a part of this innovative project.
  • The unifying theme is the magic of kindness and the spirit of generosity and goodwill in us all.

WINNIE HARLOW USES COCA-COLA AI TO BRING A FRESH PERSPECTIVE TO KINDNESS AND EMPOWERMENT DURING THE HOLIDAYS

Retrieved on: 
Wednesday, December 13, 2023

NEW YORK, Dec. 13, 2023 /PRNewswire/ -- Supermodel and beauty entrepreneur, Winnie Harlow, is sharing her Coca-Cola AI generated holiday cards to give fans a unique take on what's most important to her this festive season: kindness and empowerment.

Key Points: 
  • NEW YORK, Dec. 13, 2023 /PRNewswire/ -- Supermodel and beauty entrepreneur, Winnie Harlow, is sharing her Coca-Cola AI generated holiday cards to give fans a unique take on what's most important to her this festive season: kindness and empowerment.
  • Winnie, a leading advocate for representation who has redefined beauty standards, has brought a fresh perspective to the holidays with a striking set of AI generated images that reflect her unique experience and perspective of the holidays.
  • Winnie said: "I am so excited to be a part of this innovative project.
  • The unifying theme is the magic of kindness and the spirit of generosity and goodwill in us all.