Immersive technology

Flipclutch Research: AR opens up the interactive model of reading, WIMI's AR technology makes the culture "at your fingertips"

Retrieved on: 
Tuesday, February 2, 2021
User interface techniques, Marketing, Augmented reality, User interfaces, Virtual reality, Mixed reality, 3D graphics software, Immersive technology, Draft:Aximmetry

Augmented reality (AR) is a technology that ingeniously integrates virtual information with the real world.

Key Points: 
  • Augmented reality (AR) is a technology that ingeniously integrates virtual information with the real world.
  • Through AR high-tech interactive devices, people can combine the real world and computer graphics to achieve a sensory experience beyond reality.
  • AR Interactive Encyclopedia is a high-tech digital product that combines encyclopedia knowledge of texts, pictures, and audios with 3D scenes and models.
  • This new interactive display technology integrates decoration and practicality and gives users a new interactive experience.

Victory Square Technologies Portfolio Company, Immersive Tech, Hires Former Senior Executive of the ‘The VOID’, Steven Dooner to lead UNCONTAINED Franchise Development

Retrieved on: 
Tuesday, January 26, 2021
Virtual reality, Mixed reality, Immersive technology

Dooner brings valuable insight as The VOIDs former Senior Executive in charge of Development and location Deployment.

Key Points: 
  • Dooner brings valuable insight as The VOIDs former Senior Executive in charge of Development and location Deployment.
  • Dooner joins the Immersive Tech Executive team as Director of Franchise Development with aggressive goals of launching the companys UNCONTAINED Location-Based VR attractions to the entertainment market.
  • Immersive Tech is thrilled to have Dooner join the crew as a core contributor to its growth initiative and become a major asset to the UNCONTAINED franchise.
  • Immersive tech also operates the newly launched company UNCONTAINED, the world's first COVID-safe free-roam AR/VR shipping container Location-Based Entertainment franchise.

Victory Square Technologies Portfolio Company, Immersive Tech, Announces the Creation of World’s First COVID-safe Location-Based Entertainment (LBE) Virtual Reality (VR) Division “UNCONTAINED”

Retrieved on: 
Wednesday, January 20, 2021
Articles, Digital media, Education, Educational technology, New media, Video gaming, Virtual reality, Immersive technology

Company launches first-ever COVID-safe location-based (LBE) Virtual Reality attractions division UNCONTAINED to disrupt the marketplace and fulfill demand from its Family Entertainment Center (FEC) clients.

Key Points: 
  • Company launches first-ever COVID-safe location-based (LBE) Virtual Reality attractions division UNCONTAINED to disrupt the marketplace and fulfill demand from its Family Entertainment Center (FEC) clients.
  • Announcement brings creation of the world's first-ever free-roam interactive VR franchise attraction available for rapid sale to the global attraction and entertainment marketplace.
  • UNCONTAINED will be the worlds first free-roam interactive VR franchise attraction, built for a COVID world within shipping containers.
  • Immersive tech also operates the newly launched company UNCONTAINED, the world's first COVID-safe free-roam AR/VR shipping container Location-Based Entertainment franchise.

Seven Questions to Ask if You Have XR on Your Holiday Wish List

Retrieved on: 
Wednesday, December 16, 2020
User interface techniques, Mixed reality, Digital media, Articles, New media, Computing, Virtual reality, XR, Extended reality, Augmented reality, Within, Immersive technology

Top questions to consider when purchasing a gift for the holidays:What is XR anyway? And for that matter, what are VR and AR? Is there a difference?Will my XR system collect or share my data?Okay, but what does that mean for my privacy?Are there any safety risks?My kid has been asking me about an XR toy or game. Is it appropriate for children?Are there any psychological impacts associated with XR?What about inclusion? Is XR accessible for everyone?The terms virtual reality (VR), augmented reality (AR) and extended reality (XR) are often used interchangeably but there are significant differences. XR serves as an umbrella term for AR, VR, and other immersive technology, but VR and AR are separate technologies that offer different experiences. Consumers should understand the differences between these terms prior to making a holiday purchase.VR: These systems seek to replace physical reality with a fully immersive digital environment, giving the user a sense of presence and making them feel like they are within and interacting in a virtual world. VR requires specialty hardware, most commonly using headsets that rely on spatial, audio, stereoscopic displays, and motion-tracking sensors to simulate a “real” experience. Users can also navigate within a VR experience through the use of haptic (or “experience through touch”) controls, hand gestures, or other movements. While VR has not yet reached the impressive feat of a Star Trek holodeck, such immersive experiences could be available to consumers in the future.Enter XR to help virtually transport us to new worlds, immersive games, and social interactions.

Key Points: 
  • Top questions to consider when purchasing a gift for the holidays:
    1. What is XR anyway? And for that matter, what are VR and AR? Is there a difference?
    2. Will my XR system collect or share my data?
    3. Okay, but what does that mean for my privacy?
    4. Are there any safety risks?
    5. My kid has been asking me about an XR toy or game. Is it appropriate for children?
    6. Are there any psychological impacts associated with XR?
    7. What about inclusion? Is XR accessible for everyone?
  • The terms virtual reality (VR), augmented reality (AR) and extended reality (XR) are often used interchangeably but there are significant differences. XR serves as an umbrella term for AR, VR, and other immersive technology, but VR and AR are separate technologies that offer different experiences. Consumers should understand the differences between these terms prior to making a holiday purchase.
    • VR: These systems seek to replace physical reality with a fully immersive digital environment, giving the user a sense of presence and making them feel like they are within and interacting in a virtual world. VR requires specialty hardware, most commonly using headsets that rely on spatial, audio, stereoscopic displays, and motion-tracking sensors to simulate a “real” experience. Users can also navigate within a VR experience through the use of haptic (or “experience through touch”) controls, hand gestures, or other movements. While VR has not yet reached the impressive feat of a Star Trek holodeck, such immersive experiences could be available to consumers in the future.
    • Enter XR to help virtually transport us to new worlds, immersive games, and social interactions.
    • XR, or extended reality, is an umbrella term for virtual reality (VR), augmented reality (AR), and other immersive technology.
    • In 2020, we have seen increasingly accessible and affordable XR on the market, and undoubtedly much of this technology is at the top of holiday wishlists.
    • But new tech raises new questions about the privacy and security of personal data.
    • Below are seven questions consumers should be asking before buying an XR gift for a loved one (or themselves) this holiday season, along with answers to better understand the implications of jumping into virtual (or augmented) reality.
    • XR products collect personal information and other data about the user and how the user interacts with the product.
    • Many XR systems also collect: name, address, email, IP address, and other personal information commonly collected by Internet-connected devices.
    • In-product purchasing can add further details to an XR users profile, preferences, and interests.
    • Data collected by XR systems can often be used to identify, analyze, track, or market to a particular user.
    • Many leading consumer-focused VR headset manufacturers de-identify user data prior to sharing it with third parties, but risks can remain.
    • Moreover, the analysis of personal data from VR users can reveal sensitive details about the users body and life.
    • XR providers may share data with third parties to serve ads to users both in XR environments and other digital contexts.
    • XR can provide fun, engaging, and educational experiences for children, but parents should be aware of age restrictions on XR products and applications.
    • Shorter XR sessions can help users avoid the nausea or other negative health impacts associated with extended XR experiences.
    • However, thought leaders have pointed to potential positive psychological impacts of XR, especially VR, as being the ultimate empathy machine.
    • Conclusion The above questions and answers represent just a handful of the many questions, concerns, and fascinations expressed by consumers looking to purchase an XR experience for the holidays.
    • There are already many XR devices, applications, games, and other content on the market with more on the way.
    • While stakeholders should continue to promote responsible XR, consumers would be wise to familiarize themselves with the potential risks and benefits of XR this holiday season and beyond.

    • Zadar/XRApplied Provides Corporate Update

    Retrieved on: 
    Monday, December 14, 2020
    Virtual reality, OTC Markets Group, Immersive technology

    V - ZAD) (OTCQB - ZADDF) (Frankfurt ZAV0.F) would like to take this opportunity to update its current and future shareholders.

    Key Points: 
    • V - ZAD) (OTCQB - ZADDF) (Frankfurt ZAV0.F) would like to take this opportunity to update its current and future shareholders.
    • We have also filed a preliminary listing statement with the CSE under the name XRApplied Technologies Inc (XRA).
    • XRA is an immersive technology solutions provider that specializes in bringing cost-efficient AR/VR e-commerce applications to businesses large and small.
    • The Company does not undertake to update any forward-looking information except in accordance with applicable securities laws.

    Fresco Design Launches New Immersive Commerce Offering

    Retrieved on: 
    Thursday, December 3, 2020
    Hardware, Electronic design automation, Retail, Technology, Specialty, User interface techniques, Articles, Digital media, Virtual reality, New media, Marketing, Emerging technologies, Educational technology, Augmented reality, Immersion, Immersive commerce, Immersive technology

    Fresco Design has announced a new Immersive Commerce service that leverages Augmented Reality and Virtual Reality (AR/VR) with interactive 3D product exploration to create online experiences for consumers.

    Key Points: 
    • Fresco Design has announced a new Immersive Commerce service that leverages Augmented Reality and Virtual Reality (AR/VR) with interactive 3D product exploration to create online experiences for consumers.
    • The award-winning industrial design firms Immersive Commerce offering is powered by technology that is proven throughout Fresco Designs online presence, where the firm provides AR experiences for anyone to try, anytime, anyplace.
    • Fresco Design offers Immersive Commerce for companies selling physical products online.
    • Taking these internal tools to create Immersive Commerce experiences was a natural progression in their product design work.

    Synthetic Replicants Are Here to Save the Music Industry

    Retrieved on: 
    Wednesday, November 25, 2020
    Virtual reality, Mixed reality, Immersive technology, Synthetic media, XR

    MEDIACITYUK, England, Nov. 25, 2020 /PRNewswire/ --Throughout the world, COVID-19 has decimated the music and entertainment industry, especially emerging artists and live events.

    Key Points: 
    • MEDIACITYUK, England, Nov. 25, 2020 /PRNewswire/ --Throughout the world, COVID-19 has decimated the music and entertainment industry, especially emerging artists and live events.
    • However, immersive tech company BLANK XR are rising to the challenge with a new AI-driven synthetic media format called Immortal XR.
    • We're moving from carbon-based entertainment to AI-driven, synthetic media, creating interactive experiences that are fully immersive and conversational," said BLANK XR CEO Denise E. White.
    • Some of entertainment's top producers are paying close attention to how BLANK XR's new format will impact the industry.

    XR Association Releases Update To Developers' Guide Focused On Accessibility

    Retrieved on: 
    Tuesday, October 27, 2020
    User interface techniques, Computing, Human–computer interaction, Mixed reality, User interfaces, New media, XR, Augmented reality, Virtual reality, Immersive technology, Collabora, Extended reality

    WASHINGTON, Oct. 27, 2020 /PRNewswire/ --Today, the XR Association (XRA), the trade association representing the technology manufacturers that power the virtual, augmented, and mixed reality industries, released an update to its Developers' Guide, a starter guide for developers designing reality-expanding experiences.

    Key Points: 
    • WASHINGTON, Oct. 27, 2020 /PRNewswire/ --Today, the XR Association (XRA), the trade association representing the technology manufacturers that power the virtual, augmented, and mixed reality industries, released an update to its Developers' Guide, a starter guide for developers designing reality-expanding experiences.
    • First published in 2018, the XRA Developers' Guide outlines design principles meant to guide the responsible development of immersive experiences.
    • "We are excited to support and collaborate with the XR Association as they integrate accessibility into their work of promoting responsible development and thoughtful advancement of XR that foster positive societal outcomes."
    • The XR Association promotes the dynamic global growth of the XR industry, which includes virtual reality, augmented reality, mixed-reality, and future immersive technology.

    Agora Announces Schedule and Speaker Lineup for RTE2020

    Retrieved on: 
    Wednesday, October 7, 2020
    Virtual reality, Agora, Agricultural research, Food and Agriculture Organization, Agora, Immersive technology, Articles

    The lineup for the free conference, themed around Building the Future of Real-Time Engagement - Together, is now available at rte2020.agora.io .

    Key Points: 
    • The lineup for the free conference, themed around Building the Future of Real-Time Engagement - Together, is now available at rte2020.agora.io .
    • Agora is partnering with Virbela , an immersive technology platform, to host a virtual afterparty and capture the socially engaging conference environment.
    • See below for an overview of key sessions or visit rte2020.agora.io to see the full schedule and register for free.
    • Reggie Yativ, COO & CRO of Agora Labs Inc.
      Future Trends in Technology for Sports, Dating and Entertainment
      RTE2020 is free to register, and the full schedule is available online now.

    Agora Announces Schedule and Speaker Lineup for RTE2020

    Retrieved on: 
    Wednesday, October 7, 2020
    Virtual reality, Agora, Agricultural research, Food and Agriculture Organization, Agora, Immersive technology, Articles

    The lineup for the free conference, themed around Building the Future of Real-Time Engagement - Together, is now available at rte2020.agora.io .

    Key Points: 
    • The lineup for the free conference, themed around Building the Future of Real-Time Engagement - Together, is now available at rte2020.agora.io .
    • Agora is partnering with Virbela , an immersive technology platform, to host a virtual afterparty and capture the socially engaging conference environment.
    • See below for an overview of key sessions or visit rte2020.agora.io to see the full schedule and register for free.
    • Reggie Yativ, COO & CRO of Agora Labs Inc.
      Future Trends in Technology for Sports, Dating and Entertainment
      RTE2020 is free to register, and the full schedule is available online now.