Personalized marketing

RS Pure™ Fine Jewelry Brand Launches The #Authentic100 Campaign Featuring Actress Brianne Howey

Retrieved on:

Tuesday, May 23, 2023

Ginny & Georgia, RS, Pure, Personality, Jewellery, Personalized marketing, Gold, Social media, Netflix, Collection, Marketing, Fashion design

#Authentic100 is the new personal-style-focused marketing campaign, headlined by actress Brianne Howey.

Key Points:

#Authentic100 is the new personal-style-focused marketing campaign, headlined by actress Brianne Howey.
The campaign will focus on the core values of RS Pure: authenticity, quality and craftsmanship.
"Brianne Howey embodies the style that RS Pure is known for," said the company's CEO, Jim Speltz.
The RS Pure #Authentic100 campaign is an exciting step forward for the company, as they continue to expand their reach into ecommerce and promote quality fine jewelry.

StoryMaker helps small businesses create their 30 second pitch and other marketing messages instantly with artificial intelligence

Retrieved on:

Tuesday, May 2, 2023

MORGANTOWN, W.Va., May 2, 2023 /PRNewswire/ -- West Virginia based InnerAction Media has just released its new SaaS software application StoryMaker - offering to help small businesses in the US write their perfect 30 second pitch - and other important marketing messages - instantly.

Key Points:

MORGANTOWN, W.Va., May 2, 2023 /PRNewswire/ -- West Virginia based InnerAction Media has just released its new SaaS software application StoryMaker - offering to help small businesses in the US write their perfect 30 second pitch - and other important marketing messages - instantly.
Let StoryMaker write your 30 second pitch instantly.
The marketing process filters a user's business marketing data and harnesses the power of Generative Artificial Intelligence (AI) such as ChatGPT, to create strategic marketing messaging.
"StoryMaker brings affordable marketing sophistication to the masses, and provides small business the tools and expertise to easily create effective marketing messaging including their perfect 30 second pitch, social media content, longer form marketing messages such as emails and blog content and even tag lines.

Jifflenow Helps Enterprises Book Thousands of B2B Engagements at MWC 2023

Retrieved on:

Thursday, March 9, 2023

Technology, Software, Nokia, MWC, Shetty, Growth, Personalized marketing, ROI, Human, Investment, Marketing

Nokia , a global technology leader, booked over 3,000 high-quality B2B meetings with customers and prospects at MWC 2023.

Key Points:

Nokia , a global technology leader, booked over 3,000 high-quality B2B meetings with customers and prospects at MWC 2023.
Over 12,000 B2B meetings and sessions at MWC 2023 were tallied by Jifflenow customers.
Jifflenow also gives enterprises a distinct advantage in generating measurable and profitable ROI at in-person events, such as MWC 2023.
With a high volume of B2B face-to-face engagements returning to MWC 2023, enterprises continue to increase their event investments to accelerate growth.

Jifflenow––Leader in B2B Meeting Scheduling––Achieves Impressive Growth with Return of In-person Events

Retrieved on:

Thursday, January 26, 2023

Jifflenow , the premier B2B meeting automation software company, today announced rapid growth led by tremendous year-over-year performance with the resurgence of in-person and hybrid events.

Key Points:

Jifflenow , the premier B2B meeting automation software company, today announced rapid growth led by tremendous year-over-year performance with the resurgence of in-person and hybrid events.
This trajectory highlights significant market opportunity as B2B in-person events bounce back and fast-growing enterprises shift to an increased focus on strategic face-to-face meetings that drive business growth.
That’s why, with the return of in-person B2B events in 2022, enterprise companies re-entered the fray with gusto, using Jifflenow’s eEvent software to achieve optimal ROI at significantly more in-person B2B events than in 2021.
“As attendance at in-person events pick up, along with the evolving strategic investment companies make in events, so too will the demand for Jifflenow’s automated solution to booking, managing, and analyzing B2B engagements.”

CADMIUM REVEALS INNOVATIONS IN EVENTS AND EDUCATION AT ANNUAL CONFERENCE

Retrieved on:

Friday, July 29, 2022

WASHINGTON, July 29, 2022 /PRNewswire/ -- Cadmium concluded their annual conference this week at Nationals Park. Conceived as an essential hybrid event for leaders in the professional events and online learning space, Cadmium Spark was attended by over 300 technologists from associations, non-profits, healthcare and life sciences organizations.

Key Points:

Hundreds of learning and event technology professionals convened for two-day hybrid event, Cadmium Spark
WASHINGTON, July 29, 2022 /PRNewswire/ --Cadmium concluded their annual conference this week at Nationals Park.
The program commenced on July 25 with a virtual address from John Pierson, CEO of Cadmium.
Pierson revealed the company's advancements in creating an integrated life-cycle suite of applications and services for the events and educational initiatives of their customers.
The conference served as a vital opportunity for new, existing, and prospective Cadmium customers to experience the past, present, and future of content delivery.

CADMIUM LAUNCHES LEAD RETRIEVAL PRODUCT

Retrieved on:

Thursday, April 28, 2022

FOREST, Android, Learning, IOS, Efficiency, Organization, Technology, Chemistry, Personalized marketing, Accreditation, Knowledge, Retrieval, Online shopping, Video game, Consumer electronics, Cadmium

FOREST HILL, Md., April 28, 2022 /PRNewswire/ -- Cadmium announced today that they have launched a cutting-edge lead retrieval solution that streamlines revenue generation for exhibitors at in-person and hybrid events.

Key Points:

FOREST HILL, Md., April 28, 2022 /PRNewswire/ -- Cadmium announced today that they have launched a cutting-edge lead retrieval solution that streamlines revenue generation for exhibitors at in-person and hybrid events.
Other recent product launches include badge printing, online registration, and Conference365a perpetual learning platform where organizations can monetize conference content year-round.
Whether used on its own or in conjunction with their other products, Cadmium Lead Retrieval will promote profitable event experiences for exhibitors and meeting planners alike.
On Tuesday, May 10th, 2022, at 3 PM EDT, Cadmium will host a webinar showcasing Lead Retrieval.

Goldcast raises $10M in seed funding led by Unusual and HubSpot Ventures to help B2B marketers run engaging events and drive revenue

Retrieved on:

Thursday, February 17, 2022

Weave, SalesLoft, CEO, SQL, COO, GTM, Chief executive officer, Autodesk, GitHub, Pressure, Budget, Goal, ROI, GP, Technology, MQL, CPO, KPI-driven code analysis, ThoughtSpot, Personalized marketing, Marketing, Automation, Corporation, CRMS, B2B, CMO, Video game, Public relations, Sales, Drift, Terminus, Lattice, Tableau, Microsoft, Adobe, Netflix

However, 85 percent of strategic marketers believe there's room for improvement in how events are leveraged.

Key Points:

However, 85 percent of strategic marketers believe there's room for improvement in how events are leveraged.
Goldcast is building a platform for B2B marketers, primarily event and demand gen teams that use events as an important Go-To-Market channel to meet their pipeline goals.
Marketers can use Goldcast to host a range of events from small monthly webinars to large scale user conferences in virtual and hybrid formats.
Goldcast is used by B2B marketers to create engaging digital and hybrid events that are more like Netflix show experiences and drive revenue by providing rich post-event insights.

DISQO Names Yannis Pavlidis Vice President of Data Science and Analytics

Retrieved on:

Monday, December 13, 2021

"DISQO's approach to connecting consumer attitudes with their behaviors -- at scale and across all platforms -- provides a unique and exciting opportunity for me as a data science leader," said Pavlidis. "I look forward to working with Drew and our product and technology teams in building truly peerless solutions that enable our clients with actionable insights derived from cutting-edge products grounded in advanced data science."

Key Points:

LOS ANGELES, Dec. 13, 2021 /PRNewswire/ -- Consumer insights platform DISQO today announced the appointment of Yannis Pavlidis as Vice President, Data Science and Analytics, reporting to Drew Kutcharian, Co-founder and Chief Technology Officer.
With data science at the center of DISQO's mission to build the most trusted platform that fuels brand growth, Pavlidis will lead the company's growing data science team.
He will ensure that innovative data science methods and technologies are deployed within DISQO's expanding portfolio of solutions and products in market research and advertising measurement.
Pavlidis comes to DISQO from Walmart where he was Senior Director of Data Science, Walmart eCommerce.

Bizzabo Acquires Klik to Transform In-Person Events Into Immersive, Data Driven Experiences

Retrieved on:

Tuesday, November 16, 2021

Forrester, MIT, Behavior, Salesforce, Wrist, OS, Engineering, Organization, CEO, BLE, App, Technology, NEW, Ram, Software, Program, AI, Head, Acquisition, NFC, Solution, RFID, HR, Airbnb, Enrique Dussel, Personalized marketing, Klik, Risk management, Video game, Online shopping

NEW YORK, Nov. 16, 2021 /PRNewswire/ -- Bizzabo, the Event Experience Operating System (OS), has acquired Klik, a Montreal-based event tech startup that has pioneered smart wearables technology to power onsite experiences at live events. Its technology helps event leaders elevate and measure attendee engagement, participation, and networking. The acquisition, announced at "The Future of Event Experiences" hybrid event today, enables Bizzabo to bring new onsite hardware and software expertise in-house as a core product and service.

Key Points:

After more than 18 months of predominantly virtual events, Bizzabo predicts that in-person events will return in 2022.
Both organizers and attendees have seen what's possible with virtual events and they're bringing increased expectations for true event experiences going forward, whether virtual, in-person, or hybrid.
Organizers have established appetites for the rich behavioral and intent data that virtual events capture and expect the same level of intel for in-person events, which makes Klik particularly exciting.
For more information about Bizzabo and the Event Experience Operating System, visit www.bizzabo.com
Bizzabo powers immersive in-person, virtual, and hybrid experiences.

Bizzabo Acquires Klik to Transform In-Person Events Into Immersive, Data Driven Experiences

Retrieved on:

Tuesday, November 16, 2021

NEW YORK, Nov. 16, 2021 /PRNewswire/ -- Bizzabo, the Event Experience Operating System (OS), has acquired Klik, a Montreal-based event tech startup that has pioneered smart wearables technology to power onsite experiences at live events. Its technology helps event leaders elevate and measure attendee engagement, participation, and networking. The acquisition, announced at "The Future of Event Experiences" hybrid event today, enables Bizzabo to bring new onsite hardware and software expertise in-house as a core product and service.

Key Points:

After more than 18 months of predominantly virtual events, Bizzabo predicts that in-person events will return in 2022.
Both organizers and attendees have seen what's possible with virtual events and they're bringing increased expectations for true event experiences going forward, whether virtual, in-person, or hybrid.
Organizers have established appetites for the rich behavioral and intent data that virtual events capture and expect the same level of intel for in-person events, which makes Klik particularly exciting.
For more information about Bizzabo and the Event Experience Operating System, visit www.bizzabo.com
Bizzabo powers immersive in-person, virtual, and hybrid experiences.