Strategic Vision's Most Loved Vehicle Awards Explain Why BMW Owners Love Their Ultimate Driving Machines
Strategic Vision has accurately and consistently predicted EV sales over the past forty years by listening to automotive customers through metrics such as its Most Loved Vehicle ratings and the successes and compromises reported by EV customers. "Electric vehicle owners -- who can afford both the costs and compromises associated with EVs -- often Love the driving performance and innovative technology of their vehicles," remarks Strategic Vision Vice President Alex Hare, "However, those comparably higher purchase prices and compromises such as recharging times, charging infrastructure and limits on vehicle range, will limit the rate of growth in overall EV sales, despite the wishes of those who set policy agendas. The key to EV adoption is to mitigate the compromises associated with EV ownership."
- The BMW X4, iX (tie), 4-Series (tie), 3-Series, and i7 were all the Most Loved by their owners in their respective categories.
- As Strategic Vision's President Alexander Edwards explains BMW's success, "BMW models provide owners an experience they Love on the vehicle attributes that matter most.
- " Edwards concluded, "As consumers have returned to market from the pandemic over this past year, they fell in Love with their Ultimate Driving Machines."
- Other leaders in Strategic Vision's latest Most Loved Vehicle Awards include the Kia K5 and Carnival, both leading their categories for a second year in a row.