Konica Minolta Leads in Brand Loyalty for Seventeenth Consecutive Year
(Konica Minolta) today announced it has received first place in Brand Loyalty in the Brand Keys Customer Loyalty Engagement Index® (CLEI) for the seventeenth consecutive year.
- (Konica Minolta) today announced it has received first place in Brand Loyalty in the Brand Keys Customer Loyalty Engagement Index® (CLEI) for the seventeenth consecutive year.
- The win confirms that Konica Minolta best meets, or exceeds, customer expectations among all brands competing in the category.
- Brand Keys, a New York–based client loyalty and engagement consultancy, publishes the annual syndicated study, which recognized Konica Minolta for Brand Loyalty in the “MFP Office Copier” (multifunction printer) category.
- The Brand Keys’ data paints a detailed picture of the category drivers that engage customers, engender loyalty and drive real profits.