Wunderman

Trax Retail Announces New CEO

Retrieved on: 
Monday, March 11, 2024

Trax Retail , the data and technology company digitizing the physical world of retail, today announces the appointment of Gary Laben as its chief executive officer.

Key Points: 
  • Trax Retail , the data and technology company digitizing the physical world of retail, today announces the appointment of Gary Laben as its chief executive officer.
  • As Trax’s CEO, Laben will lead the tech-enabled and data-driven retail platform through its next phase of growth, focusing on building upon its innovative and industry-leading solutions for CPG manufacturers, retailers, and shoppers.
  • “As the pioneer and leader in retail innovation and execution, Trax has a transformational opportunity to capitalize on new data streams and technology,” said Laben.
  • “With our continued momentum in the global retail sector, we’re investing in a leader who will elevate Trax to the next level.

Choozle CEO, Adam Woods, Selected as a 2024 Colorado Titan 100

Retrieved on: 
Thursday, April 4, 2024

DENVER, April 4, 2024 /PRNewswire/ -- Choozle , a leading omnichannel digital advertising platform and services provider, today announced that Titan CEO and headline sponsor Wipfli LLP are pleased to include Adam Woods , CEO of Choozle as a 2024 Colorado Titan 100 .

Key Points: 
  • DENVER, April 4, 2024 /PRNewswire/ -- Choozle , a leading omnichannel digital advertising platform and services provider, today announced that Titan CEO and headline sponsor Wipfli LLP are pleased to include Adam Woods , CEO of Choozle as a 2024 Colorado Titan 100 .
  • "I'm deeply honored to be recognized as a Colorado Titan 100, alongside such esteemed leaders," Adam Woods, Choozle CEO.
  • Collectively the 2024 Colorado Titan 100 and their companies employ over 74,000 individuals and generate over $43 billion in annual revenues.
  • We proudly recognize the Titan 100 for their efforts to shape the future of the Colorado business community.

David Sable Joins Stagwell (STGW) as Vice Chair

Retrieved on: 
Monday, October 16, 2023

NEW YORK, Oct. 16, 2023 /PRNewswire/ -- Stagwell (NASDAQ: STGW), the challenger network built to transform marketing, today announced the appointment of David Sable as Vice Chair, effective immediately. In this role, David will drive new solutions for clients, leverage his diverse network of contacts, and work with existing clients to boost value by expanding the depth and range of services they utilize across Stagwell to help them maximize business outcomes.

Key Points: 
  • NEW YORK, Oct. 16, 2023 /PRNewswire/ -- Stagwell (NASDAQ: STGW), the challenger network built to transform marketing, today announced the appointment of David Sable as Vice Chair, effective immediately.
  • Sable is a recognized global marketing leader with a career spanning four decades at top global agencies.
  • Sable will be based at Stagwell's global headquarters at 1 World Trade Center in New York and report to Chairman and CEO Mark Penn.
  • I've known and worked with David for over 20 years and am excited to add him to our senior leadership team."

LUX Creates Bold New Workplace Training Designed to Stop Everyday Sexism in the Workplace

Retrieved on: 
Wednesday, December 14, 2022

Singapore, Singapore--(Newsfile Corp. - December 13, 2022) - With a mission to power women with the strength to express their femininity without fear of everyday sexist judgments, Unilever's global beauty brand LUX takes another leap forward in fighting everyday sexism at the workplace. This month LUX has launched the Allies e-learning programme - a free global training resource for companies to rally colleagues to come together and stand against everyday sexism.

Key Points: 
  • LUX Allies Against Workplace Sexism is a training programme that will equip both men and women with skills to identify and stand up against everyday sexism and ultimately become allies.
  • The course called 'LUX Allies Against Workplace Sexism' has been designed with a DE&I behaviour change expert to counter sexism in the workplace.
  • LUX shall continue to create blockbuster ads and tools to spark conversation around everyday sexism and empower people to stop it."
  • LUX is committed to reduce instances of, and inspire women to rise above, everyday sexism through content, activations and partnerships.

LUX creates bold new workplace training designed to stop everyday sexism in the workplace

Retrieved on: 
Sunday, December 18, 2022

LUX Allies Against Workplace Sexism is a training programme that will equip both men and women with skills to identify and stand up against everyday sexism and ultimately become allies.

Key Points: 
  • LUX Allies Against Workplace Sexism is a training programme that will equip both men and women with skills to identify and stand up against everyday sexism and ultimately become allies.
  • This month LUX has launched the Allies e-learning programme – a free global training resource for companies to rally colleagues to come together and stand against everyday sexism.
  • The course called 'LUX Allies Against Workplace Sexism' has been designed with a DE&I behaviour change expert to counter sexism in the workplace.
  • LUX shall continue to create blockbuster ads and tools to spark conversation around everyday sexism and empower people to stop it."

The Ad Council, the Humane Society of the United States and Maddie's Fund® launch new PSA campaign focused on keeping 'Pets and People Together'

Retrieved on: 
Wednesday, October 12, 2022

NEW YORK, Oct. 12, 2022 /PRNewswire/ -- The Ad Council, the Humane Society of the United States and Maddie's Fund® have launched "Pets and People Together," a new, fully integrated public service announcement (PSA) campaign to inspire pet lovers everywhere to #BeAHelper. Ninety-seven percent of pet owners consider their pet to be a member of the family. At any given time, anyone may experience a crisis that can temporarily impact their ability to care for their pets.

Key Points: 
  • At any given time, anyone may experience a crisis that can temporarily impact their ability to care for their pets.
  • These actions ensure both pets and people are able to continue to benefit from the unique and powerful connection they share.
  • "Keeping families together is more important than ever, and we all have the opportunity to help make this happen."
  • "We've proven countless times that when the Ad Council partners with the Humane Society of the United States and Maddie's Fund, we can change an issue for the better.

Unite Digital Expands Its Team with Six New Hires

Retrieved on: 
Tuesday, August 2, 2022

At Unite Digital, Pam will be on the Operations team and is most excited to work with some new OEMs, getting them onboarded and running from the ground up.

Key Points: 
  • At Unite Digital, Pam will be on the Operations team and is most excited to work with some new OEMs, getting them onboarded and running from the ground up.
  • At Unite, she will work with manufacturers and digital marketing providers to define and deliver industry-leading solutions in the digital marketing space.
  • Founded in January 2016 by industry veteran Stacey Coopes, Unite Digital helps brands connect with their distribution partners and technology solutions to deliver unparalleled digital experiences.
  • Unite Digital's focus includes building certified digital programs, digital marketing, traffic generation, lead optimization, online-offline retail integration and customer retention and loyalty strategies.

Anteriad Names Lynn Tornabene as New CMO

Retrieved on: 
Tuesday, May 24, 2022

Rye Brook, NY, May 24, 2022 (GLOBE NEWSWIRE) -- Anteriad announced today the appointment of Lynn Tornabene as the companys Chief Marketing Officer (CMO).

Key Points: 
  • Rye Brook, NY, May 24, 2022 (GLOBE NEWSWIRE) -- Anteriad announced today the appointment of Lynn Tornabene as the companys Chief Marketing Officer (CMO).
  • Anteriad is in a unique position to deliver innovative solutions to forward-thinking B2B marketers across channels.
  • Our newly-combined brand, data-driven solutions, and analytical marketing approach are exactly what they need to reach prospects and customers successfully, said Lynn Tornabene, CMO at Anteriad.
  • Tornabene brings extensive marketing leadership experience, including twice serving as a companys first CMO, from companies including Apple, Google, DoubleClick, AffinityX, Quattro Wireless, IBM, and Wunderman.

WPP Acquires Influencer Marketing Agency Village Marketing to Accelerate Creator Economy Growth

Retrieved on: 
Tuesday, February 22, 2022

WPP (NYSE: WPP) today announces the acquisition of Village Marketing in North America, the industry leader in influencer marketing and creator economy partnerships.

Key Points: 
  • WPP (NYSE: WPP) today announces the acquisition of Village Marketing in North America, the industry leader in influencer marketing and creator economy partnerships.
  • Village Marketing will join the Wunderman Thompson network to strengthen its commitment to the creator economy.
  • Village Marketing will bring tremendous experience with some of the worlds leading brands in using influencer content alongside performance marketing strategies to drive results for modern marketers.
  • Vickie Segar, Founder of Village Marketing, said: For decades, the creator economy and influencer marketing have been wildly misunderstood and undervalued.

Response Mine Interactive Promotes Agency Leader to EVP

Retrieved on: 
Tuesday, February 15, 2022

ATLANTA, Feb. 15, 2022 /PRNewswire-PRWeb/ --David Secrest has been tapped as executive vice president of digital media and operations at Atlanta-based Response Mine Interactive (RMI).

Key Points: 
  • ATLANTA, Feb. 15, 2022 /PRNewswire-PRWeb/ --David Secrest has been tapped as executive vice president of digital media and operations at Atlanta-based Response Mine Interactive (RMI).
  • "I'm looking forward to this opportunity to drive business transformation for Response Mine and craft ROI-producing strategies for our clients," says Secrest.
  • Over the past 11 years, Secrest has been instrumental in the growth of Response Mine Interactive as a trusted marketing partner to national retail, home service and healthcare brands.
  • In his new role, Secrest will manage cross-functional divisions across Response Mine and its partner organizations.