Rehydrating Rose Bowl Runners: Electrolit Activates for 2024 as Official Partner of SoCal's Major Marathon Events
HOUSTON, Jan. 19, 2024 /PRNewswire/ -- Electrolit – the preferred, premium hydration beverage made from pharmaceutical quality grade ingredients – returns with a new multiyear partnership with The McCourt Foundation, becoming the official hydration sponsor for some of Southern California's most iconic races. The season kicks off with the Rose Bowl Half Marathon and 5k on January 21, 2024, and includes the Los Angeles Marathon in March.
- Electrolit kicks off LA's first marquee race of 2024 with premium hydration at the iconic Rose Bowl Half Marathon & 5k.
- The season kicks off with the Rose Bowl Half Marathon and 5k on January 21, 2024, and includes the Los Angeles Marathon in March.
- "Fueling the fire at SoCal's running community – that's what Electrolit is all about," said Jake Sloan, Sr. Marketing Director.
- The picturesque course of the Rose Bowl Half Marathon & 5K guides participants through Pasadena, highlighting landmarks such as the Colorado Street Bridge, Old Town Pasadena, and Cal Tech University.