Spice

5WPR CPG Food & Beverage Practice Welcomes Premium, Delicious and Time-Saving Brand Le Sauce & Co. to its Expanding Roster

Retrieved on: 
Tuesday, March 5, 2024

The partnership between 5W and the client aims to propel media relations, awards programming, influencer outreach , and product recognition.

Key Points: 
  • The partnership between 5W and the client aims to propel media relations, awards programming, influencer outreach , and product recognition.
  • "We're thrilled about the opportunity to contribute to positioning Le Sauce & Co. as the foremost leader in the sauces, dressings, and condiments space by enhancing its brand visibility," said Co-CEO Dara A. Busch.
  • "Our food & beverage team excels in crafting captivating narratives that resonate across mainstream, consumer, and trade media platforms."
  • The 5W press campaign kicks off with the launch of the Le Sauce Pomodoro Collection in March 2024.

Aura Cacia Announces Biennial Grants Uplifting Women and Girls in Crisis

Retrieved on: 
Tuesday, March 5, 2024

NORWAY, Iowa, March 5, 2024 /PRNewswire/ -- Aura Cacia, a leader in sustainably sourced essential and skin care oils, today announced three recipients of a cumulative $200,000 in grants from the Aura Cacia Positive Change Project to help empower and enrich the lives of women and girls in communities across the U.S.

Key Points: 
  • Since its inception in 2016, the Aura Cacia Positive Change Project has provided grants to organizations that help equip women and girls with the resources necessary to further their commitment to live more purposeful lives.
  • "According to the U.S. Census Bureau, women continue to experience higher poverty rates than men," says Somer Marshall, Director of Marketing at Aura Cacia.
  • "In times of crisis, women and girls in marginalized communities bear a heavy burden.
  • Each purchase of an Aura Cacia product supports organizations that help women transform their lives as part of the brand's Positive Change Project.

Celebrate St. Pat's with Traditional Irish Dishes

Retrieved on: 
Monday, March 4, 2024

This Irish Sláinte Stew offers a warm welcome to guests with your own way of toasting to the holiday – Sláinte is "cheers" in Gaelic.

Key Points: 
  • This Irish Sláinte Stew offers a warm welcome to guests with your own way of toasting to the holiday – Sláinte is "cheers" in Gaelic.
  • This hearty meal is perfect for a crowd with traditional stew meat slow-cooked in a Dutch oven with beef broth, spices, carrots, potatoes, herbs and an Irish draught beer.
  • Share a sweet way to complete the meal in style with Irish Apple Cake, a classic dessert to top off a filling celebration.
  • If you're looking for additional ways to honor tradition this St. Patrick's Day, consider a few other cozy Irish dishes:

CGTN: How China-proposed BRI helps incense-makers go global

Retrieved on: 
Sunday, March 3, 2024

Now nearly 70 years old, Pu produces incense in Yongchun County in Quanzhou, a coastal city in east China's Fujian Province.

Key Points: 
  • Now nearly 70 years old, Pu produces incense in Yongchun County in Quanzhou, a coastal city in east China's Fujian Province.
  • As China's seaborne trade thrived during Song (960-1279) and Yuan (1271-1368) dynasties, Quanzhou became the largest port in eastern China.
  • Thanks to the increase in international orders, workers and their families are enjoying more comfortable lives, an improvement partly driven by the Belt and Road Initiative (BRI).
  • Nowadays, the Arab states, which were important participants along the ancient Silk Road trade routes, are crucial partners with China in the BRI.

CGTN: How China-proposed BRI helps incense-makers go global

Retrieved on: 
Sunday, March 3, 2024

Now nearly 70 years old, Pu produces incense in Yongchun County in Quanzhou, a coastal city in east China's Fujian Province.

Key Points: 
  • Now nearly 70 years old, Pu produces incense in Yongchun County in Quanzhou, a coastal city in east China's Fujian Province.
  • As China's seaborne trade thrived during Song (960-1279) and Yuan (1271-1368) dynasties, Quanzhou became the largest port in eastern China.
  • Thanks to the increase in international orders, workers and their families are enjoying more comfortable lives, an improvement partly driven by the Belt and Road Initiative (BRI).
  • Nowadays, the Arab states, which were important participants along the ancient Silk Road trade routes, are crucial partners with China in the BRI.

Before the Butcher Adds Restaurant Partner, Expands Distribution for Award-Winning Plant-Based Pepperoni

Retrieved on: 
Thursday, February 29, 2024

LOS ANGELES, Feb. 29, 2024 /PRNewswire/ -- Before the Butcher – a leading manufacturer of plant-based proteins including beef, chicken, and sausage – is announcing two partnerships to expand the availability of their award-winning plant-based pepperoni which offers all the flavor and texture of classic pepperoni, without the meat.

Key Points: 
  • Before the Butcher has recently expanded their partnership with DOT Foods to distribute their pepperoni to foodservice distributors throughout the U.S.
  • Additionally, Before the Butcher has entered into a partnership with Chicago's iconic Rosati's Pizza to roll out a national test of both their plant-based pepperoni and Italian sausage ground.
  • This 'meat-free' pepperoni is gluten-free, soy-free, non-GMO, dairy-free, cholesterol-free, hormone-free, and antibiotic-free, making it a preferred option for health-conscious consumers.
  • For more information about Before the Butcher's plant-based pepperoni, visit their website at www.btbfoods.com .

Hamburger Helper's iconic mascot 'Lefty' returns in national ad campaign

Retrieved on: 
Tuesday, February 27, 2024

CLEVELAND, Feb. 27, 2024 /PRNewswire/ -- Eagle Foods is re-launching the iconic Hamburger Helper brand, along with its legendary talking glove mascot, Lefty. The launch includes a new national campaign, the first for Lefty in almost a decade, and heralds the introduction of new and reformulated flavors and reduced cooking times.

Key Points: 
  • Helper returns to screens with Lefty front and center in a new, national advertising campaign to help answer the ever-present question, "What's for dinner?"
  • Helper!
  • Helper!
  • Helper!

Organic Valley Continues Innovation with 4 New Boldly-Flavored, Real Organic Cheeses

Retrieved on: 
Tuesday, February 27, 2024

LA FARGE, Wis., Feb. 27, 2024 /PRNewswire/ -- Today, Organic Valley introduced consumers to Flavor Favorites — a new line of boldly-delicious, real organic cheeses that conveniently enhance mealtime and snacking by adding new flavor experiences to everyday dishes. New premium Organic Valley Flavor Favorites are expertly crafted cheeses that include Italian Herb Mozzarella Shreds, Spicy Cheddar Shreds, Spicy Cheddar Slices and Smoky Cheddar Slices.

Key Points: 
  • New premium Organic Valley Flavor Favorites are expertly crafted cheeses that include Italian Herb Mozzarella Shreds, Spicy Cheddar Shreds, Spicy Cheddar Slices and Smoky Cheddar Slices.
  • Flavor Favorites are natural, organic cheeses that are crafted to melt beautifully and complement, not overpower, the dishes they enhance.
  • Like all Organic Valley products, each of the Flavor Favorites cheeses are USDA certified organic and produced without antibiotics, synthetic hormones, toxic pesticides, or GMO's.
  • Consumers can feel good knowing that when they choose Organic Valley – including the new Flavor Favorites cheeses – they are helping protect where our food comes from .

Hamburger Helper's iconic mascot 'Lefty' returns in national ad campaign

Retrieved on: 
Tuesday, February 27, 2024

CLEVELAND, Feb. 27, 2024 /PRNewswire-PRWeb/ -- Eagle Foods is re-launching the iconic Hamburger Helper brand, along with its legendary talking glove mascot, Lefty. The launch includes a new national campaign, the first for Lefty in almost a decade, and heralds the introduction of new and reformulated flavors and reduced cooking times.

Key Points: 
  • CLEVELAND, Feb. 27, 2024 /PRNewswire-PRWeb/ -- Eagle Foods is re-launching the iconic Hamburger Helper brand, along with its legendary talking glove mascot, Lefty.
  • Helper returns to screens with Lefty front and center in a new, national advertising campaign to help answer the ever-present question, "What's for dinner?"
  • Helper!
  • Helper!

TACO CABANA LAUNCHES NEW MENU INNOVATION TESTS IN SELECT TEXAS LOCATIONS

Retrieved on: 
Tuesday, February 27, 2024

SAN ANTONIO, Feb. 26, 2024 /PRNewswire/ -- Taco Cabana is excited to announce the launch of several new menu item tests this month. Beginning Wednesday, February 28, in select Houston locations, two iconic Mexican dishes will be available: Al Pastor Street Tacos and Al Pastor Tortas. Referred to as trompo in different regions of Mexico, al pastor roughly translates to "shepard style" in English. Taco Cabana's recipe includes diced pork marinated in a combination of dried chilies and spices. Guests can select from the following al pastor items:

Key Points: 
  • Beginning Wednesday, February 28, in select Houston locations, two iconic Mexican dishes will be available: Al Pastor Street Tacos and Al Pastor Tortas.
  • Taco Cabana's recipe includes diced pork marinated in a combination of dried chilies and spices.
  • Featuring Taco Cabana fan-favorite ingredients like carne asada and the recently reintroduced chili con carne, the loaded fries are an irresistible fusion of flavors.
  • For more information on Taco Cabana or to order online, please visit tacocabana.com/ or call 1-855-4MY-Taco for Catering.