Reckitt Benckiser Standardizes on Veeva Commercial Cloud Applications to Advance Digital Excellence Globally
Veeva Systems (NYSE: VEEV) today announced that RB (Reckitt Benckiser), a leading provider of consumer hygiene, health, and nutrition products, is using Veeva CRM and Veeva Vault PromoMats to accelerate its global digital transformation.
- Veeva Systems (NYSE: VEEV) today announced that RB (Reckitt Benckiser), a leading provider of consumer hygiene, health, and nutrition products, is using Veeva CRM and Veeva Vault PromoMats to accelerate its global digital transformation.
- With Veeva CRM and Vault PromoMats, RB is bringing together multichannel engagement and content to advance its commercial strategy and drive digital excellence around the world.
- RB replaced multiple systems with Veeva CRM to standardize on a single application for digital content, engagement, and execution.
- Watch exclusive content from Veeva Commercial & Medical Summit Online, Europe to learn how Veeva is helping leading life sciences companies achieve digital excellence in commercial.