ProSiebenSat.1 Using AWS to Transform the Future of Media in Europe
ProSiebenSat.1 is working closely with AWS to adopt cloud services within all parts of its broadcast and digital media businesses, production companies, and e-commerce platforms.
- ProSiebenSat.1 is working closely with AWS to adopt cloud services within all parts of its broadcast and digital media businesses, production companies, and e-commerce platforms.
- Recently, ProSiebenSat.1 made a corporate-wide decision to integrate AWS ML services into every aspect of its business to automate processes and develop new, personalized products.
- Adopting AWS ML services will enable ProSiebenSat.1 to more intelligently tailor advertising to viewers and enhance personalization and recommendations across all of its media brands.
- We look forward to supporting the company on its journey to transform how it serves its customers across its media and e-commerce brands.