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HH Global has appointed Gaël Dubé as Executive Creative Director, Digital Innovation.

Retrieved on:

Monday, July 17, 2023

LONDON, July 17, 2023 /PRNewswire/ -- Gaël joined HH Global in July and joins the over 500-strong Creative + Digital team that forms part of our network of 4,500 experts in 64 countries globally.

Key Points:

LONDON, July 17, 2023 /PRNewswire/ -- Gaël joined HH Global in July and joins the over 500-strong Creative + Digital team that forms part of our network of 4,500 experts in 64 countries globally.
Lee Humphreys, CEO, Creative + Digital, HH Global
Gaël is an award-winning international executive creative director.
Executive Creative Director, Digital Innovation, Creative + Digital, HH Global
Gaël has been responsible for driving creative strategy and digital innovation across technologies like AI, XR and Web 3.0 for an array of prestigious Fortune 500 clients and globally recognizable brands including Unilever, P&G, Diageo, Pernod Ricard, McDonald's, Heineken, Red Bull, Bacardi and Samsung.
He is based in London reporting into Steve Mattey, Managing Director, Creative + Digital, HH Global.

HH Global has appointed Gaël Dubé as Executive Creative Director, Digital Innovation.

Retrieved on:

Monday, July 17, 2023

LONDON, July 17, 2023 /PRNewswire/ -- Gaël joined HH Global in July and joins the over 500-strong Creative + Digital team that forms part of our network of 4,500 experts in 64 countries globally.

Key Points:

LONDON, July 17, 2023 /PRNewswire/ -- Gaël joined HH Global in July and joins the over 500-strong Creative + Digital team that forms part of our network of 4,500 experts in 64 countries globally.
Lee Humphreys, CEO, Creative + Digital, HH Global
Gaël is an award-winning international executive creative director.
Executive Creative Director, Digital Innovation, Creative + Digital, HH Global
Gaël has been responsible for driving creative strategy and digital innovation across technologies like AI, XR and Web 3.0 for an array of prestigious Fortune 500 clients and globally recognizable brands including Unilever, P&G, Diageo, Pernod Ricard, McDonald's, Heineken, Red Bull, Bacardi and Samsung.
He is based in London reporting into Steve Mattey, Managing Director, Creative + Digital, HH Global.

Bacardi Celebrates 160 Years of MARTINI

Retrieved on:

Tuesday, July 4, 2023

This year is also the 30th anniversary of MARTINI joining the Bacardi portfolio of premium wines and spirits.

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This year is also the 30th anniversary of MARTINI joining the Bacardi portfolio of premium wines and spirits.
“For 160 years, MARTINI has been an icon of Italian culture while continuously evolving, innovating and inspiring each new generation.
Founded in 1863 by entrepreneur Alessandro Martini and herbalist Luigi Rossi, MARTINI has a legacy that goes far beyond the world of drinks.
Back in 1987, L’Osservatorio MARTINI – the MARTINI Observatory – was established in Northern Italy as a center dedicated to promoting sustainable farming methods.

REMILK ATTRACTS TOP FOOD & BEVERAGE EXECS FROM DANONE, PEPSICO AND NESTLE TO BOARD OF DIRECTORS

Retrieved on:

Thursday, June 22, 2023

TEL AVIV, Israel, June 22, 2023 /PRNewswire/ -- Remilk, the innovative company redefining a dairy industry without cows, announced the appointment of three widely recognized and highly regarded global food industry insiders to its Board of Directors today. Alicia Enciso (recent CMO of Nestle USA), Floris Wesseling (recent President of Danone Europe) and Pedro Padierna (former CEO and Chairman of PepsiCo Mexico) lend profound access, insight, and expertise to the transformative startup. Remilk is a world leader in the development and production of animal-free milk proteins produced through a proprietary fermentation process.

Key Points:

Remilk is a world leader in the development and production of animal-free milk proteins produced through a proprietary fermentation process.
REMILK ATTRACTS TOP FOOD & BEVERAGE EXECS FROM DANONE, PEPSICO AND NESTLE TO BOARD OF DIRECTORS
"Remilk has undertaken a bold mission to replace animal agriculture as the primary source of protein for the dairy industry," said Tomer Harpaz, Executive Chairman of the Board of Remilk and founder of EL food technologies.
The addition of Alicia, Floris, and Pedro to the Board of Directors provides Remilk valuable perspective and expertise with which to navigate the complex global food landscape.
Veterans of the global food and beverage giants Nestle, PepsiCo and Danone, they collectively bring Remilk unparalleled access to rich experience, broad vision and deep knowledge of the food and beverage ecosystem.

Adamas One Enters into a Letter of Intent with Renowned Digital Agency Neon Flux to Manage Branding and Marketing, E-Commerce, and Fulfillment for its Luxury Lab-Grown Diamond Jewelry Business

Retrieved on:

Thursday, June 22, 2023

Diamond, Marketing, Letter of intent, W Hotels, LVMH, Bacardi, Adamas, LOI, Cosmetics, Originality, Merck, IKEA, Jewellery, Neon, Gemstone, Nordstrom, Walgreens, Vans

Neon Flux has developed an impressive and varied array of high-end and well-known clients for which it has produced high impact programs and measurable results. Brands include The W Hotel chain, LVMH, Luxury Brand Partners, Nordstrom, Volcom, Macy’s, Vans, IKEA, Merck, Bacardi, and Walgreens. Recently, the agency partnered with Serious Skin Care -- owned by Jennifer Flavin Stallone -- on direct-to-consumer e-commerce. Under the Neon Flux program, Serious Skin Care accelerated revenues by 1900% from $100,000/month to $2 million/month in 90 days and grew subscribers by 1600%.

Key Points:

Neon Flux has developed an impressive and varied array of high-end and well-known clients for which it has produced high impact programs and measurable results.
Brands include The W Hotel chain, LVMH, Luxury Brand Partners, Nordstrom, Volcom, Macy’s, Vans, IKEA, Merck, Bacardi, and Walgreens.
Recently, the agency partnered with Serious Skin Care -- owned by Jennifer Flavin Stallone -- on direct-to-consumer e-commerce.
Under the Neon Flux program, Serious Skin Care accelerated revenues by 1900% from $100,000/month to $2 million/month in 90 days and grew subscribers by 1600%.

Global Brands, Leading European Publishers and Retail Partners Turn to European Unified ID to Maintain Relevant Advertising

Retrieved on:

Thursday, June 15, 2023

European Unified ID (EUID), a new identity solution specifically developed for the European market, is gaining support across Europe, including from global brands, leading European publishers and retail partners.

Key Points:

European Unified ID (EUID), a new identity solution specifically developed for the European market, is gaining support across Europe, including from global brands, leading European publishers and retail partners.
EUID is a European counterpart to Unified ID 2.0 (UID2), a new approach to identity that has gained industry-wide adoption.
EUID aims to address Europe’s data privacy regulations, while giving European consumers control of their data through privacy notices and opt-outs.
“There is an important discussion that’s happening around the world about how to preserve the value exchange of relevant advertising, while respecting consumer privacy.

1 IN FOUR BRITS WILL PICK TROPICAL TIPPLES OVER BEER THIS SUMMER

Retrieved on:

Thursday, June 1, 2023

Taste, Smell, Vanilla, Bacardi, Research, Londoner, Amazon, Secret London, Sound, Weather, Ageing, Seemabaddha, Spice, Beer, Tea, Summer

HAMILTON, Bermuda, June 1, 2023 /PRNewswire/ -- With the weather warming up across the UK this week, new research from BACARDÍ Rum has revealed over a quarter (29%) of Brits asked are opting for rum-based drinks this Summer, over cold pints of lager (15%).

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In fact, the pina colada ranks top as Brits' favourite summer cocktail (9%), followed by sex on the beach (7%) and a mojito (5%).
Londoners are particularly partial to a pina colada, with 1 in 3 (35%) Londoners revealing Rum is their spirit of choice in Summer months.
It's made for mixing, perfect for the nation's favourite tropical serves or adding the taste of the Caribbean to simple drinks.
With the weather warming up, it'll be a great way to kick off BACARDI Rum's series of events across the country this Summer".

Bacardi Limited Appoints New Director to Board

Retrieved on:

Thursday, June 1, 2023

Bacardi Limited, the world’s largest privately held international spirits company, announces the appointment of Alicia Enciso to the Company’s Board of Directors.

Key Points:

Bacardi Limited, the world’s largest privately held international spirits company, announces the appointment of Alicia Enciso to the Company’s Board of Directors.
View the full release here: https://www.businesswire.com/news/home/20230601005274/en/
Alicia Enciso joins the Bacardi Limited Board of Directors.
“Alicia is a well-rounded business leader and global marketer who has presided over some of the world’s best-known brands,” says Facundo L. Bacardi, Chairman of Bacardi Limited and fifth-generation family member.
The Bacardi Limited Board of Directors is comprised of 13 members.

Michael Solomon Named CEO of PHD USA

Retrieved on:

Monday, May 15, 2023

Advertising, OMC, Marketing, OMG, OMD, Bacardi, PHD, Restaurant Brands International, NYSE, Omnicom Group, Clorox, Popeyes, D&I, Ecosystem, Burger King, Management

NEW YORK, May 15, 2023 /PRNewswire/ -- Omnicom Media Group (OMG), the media services division of Omnicom Group Inc. (NYSE: OMC) has named Michael Solomon CEO of PHD USA.

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NEW YORK, May 15, 2023 /PRNewswire/ -- Omnicom Media Group (OMG), the media services division of Omnicom Group Inc. (NYSE: OMC) has named Michael Solomon CEO of PHD USA.
"Mike's record of leading iconic brands through transformation agendas, building talented teams and never straying too far from the work, will assure PHD USA continues to be a valuable and trusted strategic partner to our clients," says PHD Worldwide CEO Philippa Brown.
"He personifies the PHD ethos of challenging the status quo, and as CEO he will be extraordinarily effective in empowering all of the agency's stakeholders - clients, partners and talent – to make the leap that turns unimagined challenges into reimagined opportunities."
We are grateful for her many contributions to the company and look forward to watching her continued success in our industry."

HelixVM Hires New CTO and Promotes Chief Marketing Officer to President & CMO

Retrieved on:

Monday, May 15, 2023

RPA, Natural language processing, Marketing, EVP, BOCA, ML, EBay, Bacardi, CMO, Doctor of Philosophy, Midas (automotive service), Cloud computing, Patient, AI, Medtech, Management, Medical device

BOCA RATON, Fla., May 15, 2023 /PRNewswire/ -- HelixVM, a virtual health care marketplace, is excited to announce the hiring of a new Executive Vice President (EVP) & Chief Technology Officer (CTO) and the promotion of the current Chief Marketing Officer to the position of President & CMO.

Key Points:

BOCA RATON, Fla., May 15, 2023 /PRNewswire/ -- HelixVM, a virtual health care marketplace, is excited to announce the hiring of a new Executive Vice President (EVP) & Chief Technology Officer (CTO) and the promotion of the current Chief Marketing Officer to the position of President & CMO.
HelixVM is also promoting current CMO, Brian LePorin, to the position of President & CMO.
"I am honored to be President & CMO and excited to continue to introduce patients to our fast and simple health care process," said LePorin.
"Filling these key executive positions underscores HelixVM's commitment to providing better access and faster care," said Robert Rodriguez, Founder & CEO of HelixVM.