Hyundai Motor Company

Hyundai Reveals Smarter, More Capable 2025 Tucson SUV at New York International Auto Show

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Wednesday, March 27, 2024
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Innovative new convenience and safety features, including Baby Mode

Key Points: 
  • Innovative new convenience and safety features, including Baby Mode
    NEW YORK, March 27, 2024 /PRNewswire/ -- Hyundai today unveiled its thoroughly refreshed 2025 Tucson SUV in a North American reveal at the New York International Auto Show.
  • 2025 Tucson 2.5L models will arrive at U.S. dealerships in June, while 1.6L turbo hybrid and plug-in hybrid models will be available late summer.
  • The 2025 Tucson presents an evocative, bold appearance with 'Parametric Dynamics' design language and kinetic, jewel-like surface detailing that ensures its distinct identity in today's crowded SUV marketplace.
  • For 2025, Wireless Android Auto™ and Apple CarPlay® integration are now standard on all Tucson models.

Enhanced Hyundai 2025 Santa Cruz Makes World Debut at the New York International Auto Show

Retrieved on: 
Wednesday, March 27, 2024
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Santa Cruz also offers a 2.5L direct-injected turbocharged engine with 281 horsepower and 311 lb.-ft. of torque linked to an eight-speed wet dual-clutch automatic transmission (DCT).

Key Points: 
  • Santa Cruz also offers a 2.5L direct-injected turbocharged engine with 281 horsepower and 311 lb.-ft. of torque linked to an eight-speed wet dual-clutch automatic transmission (DCT).
  • The eight-speed transmission for the standard 2.5-liter engine provides quick and crisp shifts for an engaging and efficient driving experience.
  • The Sport setting gives Santa Cruz a more agile feel by sending additional torque to the rear wheels, for a sporty, dynamic experience.
  • Hyundai Motor America offers U.S. consumers a technology-rich lineup of cars, SUVs, and electrified vehicles, while supporting Hyundai Motor Company's Progress for Humanity vision.

ADAS Market worth 655 million Units by 2030 - Exclusive Report by MarketsandMarkets™

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Wednesday, March 27, 2024
EV, Toyota, Algorithm, Advanced driver-assistance system, ADAS, Hyundai Motor Company, Cockpit, Lidar, Microsoft, Continental AG, Original equipment manufacturer, Risk, Battery electric vehicle, Middleware, AEB, Accident, Radio, Safety, Audi, LDW, Electric vehicle, ZF Friedrichshafen, Application software, MG Cars, Originality, Hyundai, LCV, HCV, Bev, BYD, SOC, PC, Computer-integrated manufacturing, BEV, Internal combustion engine, Mahindra & Mahindra, HPC, ICE, ECU, BMW, Mahindra, MG Motor, BlackBerry, Mercedes-Benz, Hardware

As a result, the anticipated increase in demand for ADAS solutions within the electric vehicle segment is projected for the forecast period.

Key Points: 
  • As a result, the anticipated increase in demand for ADAS solutions within the electric vehicle segment is projected for the forecast period.
  • The application Software segment is estimated to exhibit the fastest growth in the global ADAS market.
  • Application software is expected to have significant growth opportunities in the automotive software market during the forecast period.
  • In India, automotive Original Equipment Manufacturers (OEMs) such as Mahindra & Mahindra Limited and Morris Garages offer Advanced Driver Assistance Systems (ADAS) functionalities.

ADAS Market worth 655 million Units by 2030 - Exclusive Report by MarketsandMarkets™

Retrieved on: 
Wednesday, March 27, 2024
EV, Toyota, Algorithm, Advanced driver-assistance system, ADAS, Hyundai Motor Company, Cockpit, Lidar, Microsoft, Continental AG, Original equipment manufacturer, Risk, Battery electric vehicle, Middleware, AEB, Accident, Radio, Safety, Audi, LDW, Electric vehicle, ZF Friedrichshafen, Application software, MG Cars, Originality, Hyundai, LCV, HCV, Bev, BYD, SOC, PC, Computer-integrated manufacturing, BEV, Internal combustion engine, Mahindra & Mahindra, HPC, ICE, ECU, BMW, Mahindra, MG Motor, BlackBerry, Mercedes-Benz, Hardware

As a result, the anticipated increase in demand for ADAS solutions within the electric vehicle segment is projected for the forecast period.

Key Points: 
  • As a result, the anticipated increase in demand for ADAS solutions within the electric vehicle segment is projected for the forecast period.
  • The application Software segment is estimated to exhibit the fastest growth in the global ADAS market.
  • Application software is expected to have significant growth opportunities in the automotive software market during the forecast period.
  • In India, automotive Original Equipment Manufacturers (OEMs) such as Mahindra & Mahindra Limited and Morris Garages offer Advanced Driver Assistance Systems (ADAS) functionalities.

Hyundai and Hyundai Colorado Dealers Donate $150,000 to Children's Hospital Colorado During the 2024 Alice Cares for Kids Radiothon™

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Thursday, March 21, 2024
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DENVER, March 21, 2024 /PRNewswire/ -- Hyundai Motor America and local Hyundai Colorado dealers recently donated $150,000 to Children's Hospital Colorado as part of the 2024 Alice 105.9's (KALC-FM) annual Alice Cares for Kids Radiothon™.

Key Points: 
  • DENVER, March 21, 2024 /PRNewswire/ -- Hyundai Motor America and local Hyundai Colorado dealers recently donated $150,000 to Children's Hospital Colorado as part of the 2024 Alice 105.9's (KALC-FM) annual Alice Cares for Kids Radiothon™.
  • "Hyundai is proud to once again come together with the Colorado Hyundai Dealers to show support for an important cause—the health and wellbeing of our children," said John Angevine, general manager, mountain states region, Hyundai Motor America.
  • "Children's Hospital Colorado is a remarkable institution whose work saves lives by delivering high-quality patient care to people in need."
  • Hyundai Motor America offers U.S. consumers a technology-rich lineup of cars, SUVs, and electrified vehicles, while supporting Hyundai Motor Company's Progress for Humanity vision.

Refreshed 2025 Hyundai Tucson and Santa Cruz to Debut at New York International Auto Show

Retrieved on: 
Wednesday, March 20, 2024
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ET, March 27, at the New York International Auto Show and can be watched online here: https://hyundaiusa.com/us/en/vehicles/2025-tucson-and-santa-cruz

Key Points: 
  • ET, March 27, at the New York International Auto Show and can be watched online here: https://hyundaiusa.com/us/en/vehicles/2025-tucson-and-santa-cruz
    2025 Santa Cruz Sport Adventure Vehicle benefits from more aggressive design, improved capability
    Both models receive dramatic cabin upgrades, including new infotainment, safety and convenience features
    FOUNTAIN VALLEY, Calif., March 20, 2024 /PRNewswire/ -- Hyundai will celebrate the North American debut of the redesigned 2025 Tucson and the world debut of the enhanced 2025 Santa Cruz at the New York International Auto Show with a live and digital news conference reveal event on Wednesday, March 27.
  • Santa Cruz offers an even more rugged exterior redesign along with a reimagined cabin featuring new infotainment, improved ergonomics and additional advanced driver assistance systems.
  • ET on March 27, during the New York International Auto Show media days at the Jacob Javits Convention Center and can be watched on YouTube around the world.
  • Hyundai Motor America offers U.S. consumers a technology-rich lineup of cars, SUVs, and electrified vehicles, while supporting Hyundai Motor Company's Progress for Humanity vision.

Hyundai Showcases Refined-Rugged SUV Experience in New Asian American Campaign for the All-New Santa Fe

Retrieved on: 
Monday, March 18, 2024
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FOUNTAIN VALLEY, Calif., March 18, 2024 /PRNewswire/ -- Hyundai and its Asian American marketing agency, TEN Advertising, are kicking off a new creative campaign for the 2024 Santa Fe SUV.

Key Points: 
  • FOUNTAIN VALLEY, Calif., March 18, 2024 /PRNewswire/ -- Hyundai and its Asian American marketing agency, TEN Advertising, are kicking off a new creative campaign for the 2024 Santa Fe SUV.
  • The campaign, comprising two ads titled "Ruggedness" and "Wide Open Space," targets Asian American couples and families seeking exciting experiences in their everyday moments.
  • Showcasing its ruggedness with solid exterior style and HTRAC AWD, as well as simultaneously presenting a comfortable, emotional, and sophisticated interior space, the campaign positions the new Hyundai Santa Fe as a refined-rugged SUV.
  • At the same time, it addresses the demands of Asian American consumers who value premium and sophisticated spaces for their lifestyles.

Hyundai IONIQ 5 and Tucson Recognized as 2024 Best Cars for Families by U.S. News & World Report

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Monday, March 18, 2024
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FOUNTAIN VALLEY, Calif., March 18, 2024 /PRNewswire/ -- Hyundai has been recognized with two vehicles in the 2024 Best Cars for Families awards by U.S. News & World Report.

Key Points: 
  • FOUNTAIN VALLEY, Calif., March 18, 2024 /PRNewswire/ -- Hyundai has been recognized with two vehicles in the 2024 Best Cars for Families awards by U.S. News & World Report.
  • The 2024 Hyundai Tucson was named Best Compact SUV and the 2024 Hyundai IONIQ 5 won Best Electric Vehicle for Families.
  • "We are honored to have the 2024 Hyundai Tucson and the IONIQ 5 recognized by U.S. News & World Report," said Ricky Lao, director, product planning, Hyundai Motor North America.
  • Each year, U.S. News also publishes the Best Cars awards, including Best Vehicle Brands , Best Cars for the Money and Best Cars for Families .

Hyundai's "The Drop" Marketing Campaign Unveils the New 2024 Hyundai Santa Fe Heralding Sneaker Culture

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Friday, March 15, 2024
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FOUNTAIN VALLEY, Calif., March 15, 2024 /PRNewswire/ -- Hyundai in collaboration with Culture Brands, its African American marketing agency, launched their new multicultural campaign featuring the highly anticipated 2024 Santa Fe SUV.

Key Points: 
  • FOUNTAIN VALLEY, Calif., March 15, 2024 /PRNewswire/ -- Hyundai in collaboration with Culture Brands, its African American marketing agency, launched their new multicultural campaign featuring the highly anticipated 2024 Santa Fe SUV.
  • The latest addition to the popular "OKAY Hyundai" series, the new campaign, titled "The Drop", seamlessly integrates the allure of sneaker culture with the dynamic, adventure-driven lifestyle of the all-new fifth-generation Santa Fe.
  • Produced by FELA, a Black-owned production company, and directed by Julien Christian Lutz (Director X), known for iconic music videos, the campaign captures the essence of sneaker culture.
  • Through each cultural nod, the 2024 Hyundai Santa Fe reveals itself as the true coveted "drop".

Hyundai Proudly Supports the LGBTQ+ Community as a Presenting Sponsor of the 35th Annual GLAAD Media Awards

Retrieved on: 
Wednesday, March 13, 2024
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Hyundai sponsors awards show celebrating and honoring media for its fair, accurate, and inclusive representations of the LGBTQ+ community

Key Points: 
  • Hyundai sponsors awards show celebrating and honoring media for its fair, accurate, and inclusive representations of the LGBTQ+ community
    FOUNTAIN VALLEY, Calif., March 13, 2024 /PRNewswire/ -- Hyundai Motor America continues to show its support for the LGBTQ+ community as a presenting partner of the 35th Annual GLAAD Media Awards .
  • Extending the impact, there will be a writing station where GLAAD guests can write letters to queer youth in Oklahoma.
  • "For nearly a decade Hyundai has stood as an advocate alongside GLAAD as a proud sponsor of the GLAAD Media Awards," said Erik Thomas, director, experiential and multicultural marketing, Hyundai Motor America.
  • Viewers can tune in to watch the GLAAD Media Awards which will begin streaming on Hulu on March 29th.