54 Canadian athletes join RBC Olympians program ahead of Paris 2024
RBC welcomes diverse mix of Olympic champions, talent from emerging sports and graduates of RBC Training Ground
- RBC welcomes diverse mix of Olympic champions, talent from emerging sports and graduates of RBC Training Ground
TORONTO, Oct. 18, 2023 /CNW/ - Today, RBC announced the 54 Canadian athletes that will receive funding and support through the RBC Olympians program. - Celebrating over 20 years since inception, the RBC Olympians program provides athletes with financial support, career experience, skill development opportunities and personal brand exposure as they train for upcoming Olympic Games.
- "The RBC Olympians program is a reinforcement of RBC's long-standing commitment to Olympic athletes at every stage of their careers – from up-and-coming talent to Olympic champions to those transitioning to life after sport," said Shannon Cole, vice president, brand marketing, RBC.
- As part of the program, RBC Olympians act as brand ambassadors, spreading Olympic values of teamwork, excellence, commitment and leadership to clients, employees and Canadians.