Marketing communications

Berk Communications Named Top 5 PR Firm In The U.S. In Sports, Top 10 In Entertainment, And Top 30 In Beauty, Fashion & Lifestyle, Travel & Economic Development, And Food & Beverage

Retrieved on: 
Thursday, June 25, 2020

Berk Communications was also recognized as a Top 10 PR Firm in the U.S. in Entertainment (No.

Key Points: 
  • Berk Communications was also recognized as a Top 10 PR Firm in the U.S. in Entertainment (No.
  • "O'Dwyer's has been a public relations and marketing communications news leader for over 50 years," said Ron Berkowitz, Founder and CEO of Berk Communications.
  • Berk Communications is an award-winning, independent public relations firm with a globally recognized reputation management division and expertise across a variety of consumer verticals including sports, technology, travel, and food & beverage.
  • To learn more visit www.berkcommunications.com or follow us on Twitter ( @BerkComm ), Instagram ( @BerkComm ), Facebook ( @BerkComm ), or LinkedIn .

Two-Thirds of Small Businesses Still Use Traditional Marketing, Indicating That Consumers Are Influenced by More Than Digital Marketing

Retrieved on: 
Thursday, May 28, 2020

Although traditional marketing techniques may be seen as a thing of the past, most small businesses, surprisingly, still use print marketing such as direct mail, flyers, or banners.

Key Points: 
  • Although traditional marketing techniques may be seen as a thing of the past, most small businesses, surprisingly, still use print marketing such as direct mail, flyers, or banners.
  • When it comes to achieving their company goals, 76% of small businesses believe their digital marketing efforts are effective.
  • Small Businesses Plan to Increase Use of Website, Video, and Email Marketing
    Small businesses plan to use more website marketing (56%), video marketing (32%), and email marketing (54%) in 2020.
  • As the COVID-19 pandemic continues to impact the business landscape, small businesses should find which digital marketing opportunities are the most valuable.

ACB's Study Reveals Manufacturers Reacted Quickly to Implement New Co-op Advertising Strategies

Retrieved on: 
Wednesday, May 27, 2020

Co-op Advertising Programs offered by leading Manufacturers across all major retail channel segments.

Key Points: 
  • Co-op Advertising Programs offered by leading Manufacturers across all major retail channel segments.
  • "Co-op advertising and local channel marketing activities have evolved over the years, with manufacturers deploying a combination of advertising and promotional activities that support their brands and local retailers selling their brands.
  • Recent strategies focused on making Co-op advertising guidelines more flexible and easier to use throughout all major elements of the Co-op program structure.
  • ACB remains uniquely qualified to address the Marketing Services needs of brands, manufacturers, service providers and their advertising agencies.

The Top Instagram Marketing Companies, According to Digital Marketing Agency Rating Platform

Retrieved on: 
Thursday, May 21, 2020

Expertise: Social Media Marketing, Paid Media and Pay Per Click, Email Marketing and more

Key Points: 
  • Expertise: Social Media Marketing, Paid Media and Pay Per Click, Email Marketing and more
    Expertise: Social Media Marketing, Paid Media and Pay Per Click, Amazon Marketing and more
    Brands can view the top-ranked Instagram marketing companies by price, expertise and location onTopMarketingCompanies.com.
  • About Top Digital Marketing Agencies: TopMarketingCompanies.com is a B2B marketplace connecting brands with digital marketing experts around the world.
  • The site acts as a directory of digital marketing companies carefully ranked by their area of expertise, industry experience and US location.

Studio45 Supports Startup Businesses With Digital Marketing Outsourcing

Retrieved on: 
Tuesday, May 19, 2020

Studio45 (an award-winning SEO agency in India ) is supporting all startup businesses through outsourceddigital marketing services with affordable pricing to overcome startup businesses' challenges and to enhance their marketing strategies.

Key Points: 
  • Studio45 (an award-winning SEO agency in India ) is supporting all startup businesses through outsourceddigital marketing services with affordable pricing to overcome startup businesses' challenges and to enhance their marketing strategies.
  • As per Studio45, having professional digital marketing support is a big step for a startup, as it includes various traffic-increasing services such as SEO, email marketing, content marketing, and social media marketing .
  • Any startup can get numerous benefits from an experienced and highly professional digital marketing team.
  • Some of the benefits include:
    A specialized SEO andSMM outsourcing agency like Studio45 has a full-fledged team of paid marketing experts who are experienced and the best at their jobs.

Cision Launches Article-Level Data, Allowing Communicators To Further Understand How Audiences Consume Earned Media

Retrieved on: 
Tuesday, May 19, 2020

Cision Impact article-level audience data helps PR professionals to build a more effective media strategy and measure earned media success," said Brendon O'Donovan, Head of Global Product Marketing at Cision.

Key Points: 
  • Cision Impact article-level audience data helps PR professionals to build a more effective media strategy and measure earned media success," said Brendon O'Donovan, Head of Global Product Marketing at Cision.
  • Competitive Intelligence: Track competitors' earned media coverage, and understand their audiences, the journalists that influence them, and benchmark against their performance.
  • Cision Ltd. is a leading global provider of earned media software and services to public relations and marketing communications professionals.
  • For more information about Cision's award-winning products and services, including the Cision Communications Cloud, visit www.cision.com and follow Cision on Twitter @Cision.

The Relentless Collective Launches Executive Communications Practice With 'Ever Wonder' Series

Retrieved on: 
Tuesday, May 19, 2020

NEW YORK, May 19, 2020 /PRNewswire/ -- Global Marketing Communications Consultancy, The Relentless Collective , announced today the launch of its Executive Communications practice focused on helping executives across a variety of industries get the recognition they deserve and move people to action.

Key Points: 
  • NEW YORK, May 19, 2020 /PRNewswire/ -- Global Marketing Communications Consultancy, The Relentless Collective , announced today the launch of its Executive Communications practice focused on helping executives across a variety of industries get the recognition they deserve and move people to action.
  • The Relentless Collective's Executive Communications practice provides white glove service to leaders who are looking to reposition their executive branding, messaging and engagement strategies so their messages more powerfully resonate with their audience(s) and stand out in an evolving landscape.
  • "Our new practice is a direct response to the needs of our clients," said Sophia Powe, Co-Founder and Managing Partner of The Relentless Collective.
  • The Relentless Collective is a full-service marketing communications agency that specializes in helping visionary leaders and brands get the recognition they deserve.

The Most Useful Content Marketing Tactics, According to Digital Marketing Agency Rating Platform

Retrieved on: 
Monday, May 18, 2020

TopMarketingCompanies.com , a B2B marketplace connecting brands with digital marketing experts, identified the winning content marketing tactics that engage and convert consumers.

Key Points: 
  • TopMarketingCompanies.com , a B2B marketplace connecting brands with digital marketing experts, identified the winning content marketing tactics that engage and convert consumers.
  • The top five content marketing tactics are:
    With video platforms like YouTube and TikTok becoming increasingly popular, web users want to see more video content from the brands they like.
  • About Top Digital Marketing Agencies: TopMarketingCompanies.com is a B2B marketplace connecting brands with digital marketing experts around the world.
  • The site acts as a directory of digital marketing companies carefully ranked by their area of expertise, industry experience and US location.

Mistras Group Announces Conference Call to Discuss First Quarter 2020 Results on May 19, 2020

PRINCETON JUNCTION, N.J., May 15, 2020 (GLOBE NEWSWIRE) -- MISTRAS Group, Inc. (NYSE:MG) has scheduled a conference call for Tuesday, May 19, 2020 at 9:00 am Eastern Time to discuss its results for the first quarter of 2020.

Key Points: 
  • PRINCETON JUNCTION, N.J., May 15, 2020 (GLOBE NEWSWIRE) -- MISTRAS Group, Inc. (NYSE:MG) has scheduled a conference call for Tuesday, May 19, 2020 at 9:00 am Eastern Time to discuss its results for the first quarter of 2020.
  • A press release with the first quarter results will be issued after the close of market on Monday, May 18, 2020.
  • The call will broadcast over the Web and can be accessed on MISTRAS' Website, www.mistrasgroup.com .
  • For more information, please visit the company's website at http://www.mistrasgroup.com or contact Nestor S. Makarigakis, Group Vice President, Marketing Communications at [email protected] .

Top 5 Content Marketing Strategies + Trends and Challenges For 2020, According to Digital Silk

Retrieved on: 
Thursday, May 14, 2020

The key trends for content marketing in 2020 are:

Key Points: 
  • The key trends for content marketing in 2020 are:
    The main challenges in content marketing in 2020 are:
    3.
  • A customer-centric mindset is essential and companies need to put customers first, before the company
    Marketing professionals should be prepared for challenges and trends in content marketing and keep the user journey front of mind in creating and adapting their strategies.
  • About Digital Silk: Digital Silk is a creative digital agency focused on growing brands online.
  • From custom websites to digital marketing, Digital Silk creates SUPERIOR digital experiences to drive higher conversions, greater brand engagement & measurable results.