Farbman

The Creator Economy is Alive & Well: Lightricks Survey Explores Creator Compensation, AI Tools and Opportunities with Brands

Retrieved on: 
Wednesday, May 24, 2023

JERUSALEM and CHICAGO, May 24, 2023 /PRNewswire/ -- Lightricks released the results of a US-based study conducted by YouGov, revealing the latest trends among creators that continue to move the industry forward. Lightricks is a leading maker of advanced mobile photo and video editing tools including Facetune, Videoleap and Photoleap, and also the creator marketing platform Popular Pays. The Creator Economy: Building Business Through Technology and Brand Deals report found that creators are increasingly using new tools like artificial intelligence (AI) and editing tools to produce high-quality content that engages with brands. The survey found that creators ultimately desire to focus on moving their content beyond just "influencing" to making content creation their full-time job and build the necessary relationships with brands to generate fair compensation for their creativity.

Key Points: 
  • Lightricks is a leading maker of advanced mobile photo and video editing tools including Facetune, Videoleap and Photoleap, and also the creator marketing platform Popular Pays.
  • The Creator Economy: Building Business Through Technology and Brand Deals report found that creators are increasingly using new tools like artificial intelligence (AI) and editing tools to produce high-quality content that engages with brands.
  • Lightricks was among the first companies to offer generative AI features for content creation using mobile technology.
  • "The emergence of AI, more sophisticated tools, and increased creative economic opportunities signals a new era of unlimited possibilities," said Farbman.

Snagajob Appoints Seth Farbman and Karen Kochevar to its Board of Directors

Retrieved on: 
Wednesday, September 8, 2021

RICHMOND, Va., Sept. 8, 2021 /PRNewswire/ -- Snagajob , the country's largest and fastest-growing marketplace for hourly work, today announced the recent appointment of two leaders to its Board of Directorsexecutives Seth Farbman and Karen Kochevar.

Key Points: 
  • RICHMOND, Va., Sept. 8, 2021 /PRNewswire/ -- Snagajob , the country's largest and fastest-growing marketplace for hourly work, today announced the recent appointment of two leaders to its Board of Directorsexecutives Seth Farbman and Karen Kochevar.
  • "It is an honor to welcome Seth and Karen to our Board of Directors," said Mathieu Stevenson, CEO of Snagajob.
  • Prior to joining Snagajob's Board of Directors, Farbman served as chief marketing officer (CMO) of Spotify, leading to its public offering.
  • By joining The Board Challenge, Snagajob commits to adding a Black director to its board within the next 12 months.

Award-Winning App Creator Lightricks Announces Videoleap’s Highly Anticipated Release on Android to Further Empower Its Creator Economy Users

Retrieved on: 
Tuesday, July 27, 2021

Videoleaps user base spans the social media universe, with 47% of users exporting their creations to TikTok in pursuit of monetizing content.

Key Points: 
  • Videoleaps user base spans the social media universe, with 47% of users exporting their creations to TikTok in pursuit of monetizing content.
  • While the remaining 53% of active users prefer a more conventional use of social media, users still adhere to Lightricks brand promise of creativity through using the app for fandoms and other niche audiences.
  • Videoleaps tools allow its users to easily create storytelling, educational, promotional and social media videos on both premium and free versions of the app.
  • Our entire mission is to build innovative tools and services that empower creativity and fuel the creator economy, says Zeev Farbman, CEO and co-founder of Lightricks.

New Dashlane Funding Brings Total To Over $100m; Seth Farbman, Former Spotify CMO, Joins Board

Retrieved on: 
Monday, April 15, 2019

The company also proudly announces that Seth Farbman, former CMO for Spotify and Gap, Inc., will join its board of directors.

Key Points: 
  • The company also proudly announces that Seth Farbman, former CMO for Spotify and Gap, Inc., will join its board of directors.
  • Farbman was instrumental to the global growth of Spotify, taking the company to more than 200 million monthly active users during his tenure.
  • He joins Dashlane at a key moment, as the company enters a new phase of growth: having surpassed the milestone of over 10 million users worldwide in June 2018.
  • "I am excited to join the board of Dashlane, a company with the right vision for the internet at the right time," said Seth Farbman.

The New CarbonTV Launches September 18

Retrieved on: 
Tuesday, September 18, 2018

DETROIT, Sept. 18, 2018 /PRNewswire/ -- David Farbman, Founder and Chief Hunting Officer of the world-leading outdoor, online OTT streaming content site CarbonTV, announced the relaunch of CarbonTV.com, effective September 18.

Key Points: 
  • DETROIT, Sept. 18, 2018 /PRNewswire/ -- David Farbman, Founder and Chief Hunting Officer of the world-leading outdoor, online OTT streaming content site CarbonTV, announced the relaunch of CarbonTV.com, effective September 18.
  • The CarbonTV audience will be invited to score shows and help drive viewing with the Carbon Score program and build community and comradery through their connected experience.
  • Highlights of the New CarbonTV experience:
    Ad Free Experience for Logged in Users- Logged in users won't see any pre-roll video ads for the first 30 days.
  • "The new, abundant CarbonTV is the opportunity I've been waiting for," says Julie McQueen host of the CarbonTV Original Outdoor Weekly.

Identical Draw Debuts on CarbonTV April 19

Retrieved on: 
Thursday, April 19, 2018

DETROIT, April 19, 2018 /PRNewswire/ -- CarbonTV, the world's leading outdoor, online OTT streaming content site, announces the debut of "Identical Draw," the latest program to join their lineup of exclusive programs focused on the outdoors.

Key Points: 
  • DETROIT, April 19, 2018 /PRNewswire/ -- CarbonTV, the world's leading outdoor, online OTT streaming content site, announces the debut of "Identical Draw," the latest program to join their lineup of exclusive programs focused on the outdoors.
  • "Identical Draw" stars twenty-year-old identical twin bowhunters, Thomas and Nathan Krick.
  • "As an entrepreneur and a hunter, I knew these guys were the real deal," said David Farbman, founder and owner of CarbonTV.
  • With more than 300 shows and 10 million monthly views, CarbonTV is the leading online streaming destination for outdoor and rural lifestyle video.