Product marketing

Verkada welcomes new marketing leadership, continues fueling rapid expansion

Retrieved on: 
Tuesday, January 23, 2024
Stanford University, Palo Alto Networks, SAN, Multimedia, Software as a service, SAP, University, Priyanka, MBA, Wright State University, CRN, Investment, Product marketing, AWS, University of Pennsylvania, Marketing, Veeam, Channel, Entrepreneurship, Growth, Video game

Richard Rogers joins Verkada to lead Global Demand Gen & Field Marketing; Priyanka Srinivasan as head of Product Marketing; and Adee McAninch as head of Global Channel Marketing.

Key Points: 
  • Richard Rogers joins Verkada to lead Global Demand Gen & Field Marketing; Priyanka Srinivasan as head of Product Marketing; and Adee McAninch as head of Global Channel Marketing.
  • Richard Rogers is a seasoned marketing executive with experience in international leadership roles across the technology industry for over 25 years.
  • Prior to joining Verkada, Richard led startup marketing globally for AWS, built global field and channel marketing for Palo Alto Networks, as well as held various positions at SAP, Oracle, Veritas, and Symantec.
  • With a variety of roles across sales leadership, product marketing, and channel operations, Adee McAnich brings fresh perspective and leadership to the channel marketing organization.

Amanda Bloom Joins Spineology as Executive Vice President of Marketing

Retrieved on: 
Tuesday, January 16, 2024
Surgery, Medical Devices, Hospitals, Marketing, Communications, Health Technology, Practice Management, Biotechnology, Health, Patient, MIS, DePuy Synthes, Clinical, Spine, Software, Education, Medical device, Medtech, Product marketing, Ultra, Johnson & Johnson, Robotics, NuVasive, Organization, Surgeon, Inc., Growth, Management

Spineology Inc. ("Spineology" or the "Company"), the leader in ultra-minimally invasive spine surgery, announced today the addition of Amanda Bloom as Executive Vice President, Marketing.

Key Points: 
  • Spineology Inc. ("Spineology" or the "Company"), the leader in ultra-minimally invasive spine surgery, announced today the addition of Amanda Bloom as Executive Vice President, Marketing.
  • Bloom comes to Spineology with extensive experience, having served in the Medical Device and Technology fields related to spinal implants, procedures, robotics, software, navigation, and imaging.
  • “I am thrilled to have Amanda join the executive leadership team at Spineology after having had the privilege to work with her at NuVasive,” said Brian Snider, Chief Executive Officer.
  • Most recently, Bloom served as Vice President of Marketing for two innovative start-up organizations; Avail Medsystems, and Radiaction Medical, both providing novel solutions to unique, unmet clinical needs across multiple surgical disciplines.

All-New VTech® Sleep Training Soothers Now Available Nationwide

Retrieved on: 
Tuesday, January 16, 2024
Hush, Family, Music, Sleep, Environment, Product marketing, VTech, System, Human, Parent, Light

TIGARD, Ore., Jan. 16, 2024 /PRNewswire/ -- Today VTech® Communications, Inc., a leading manufacturer of award-winning baby monitors, announced the availability of its latest sleep soothers, designed to create ideal sleep patterns and environments for little ones. The latest introductions, available now at retailers nationwide, include the VTech V-Hush Pro BC8313, V-Hush Pro 2 BC8314, V-Hush Jr. BC8213 and V-Hush Plug BC8113 Sleep Training Soothers.

Key Points: 
  • The latest introductions, available now at retailers nationwide, include the VTech V-Hush Pro BC8313, V-Hush Pro 2 BC8314, V-Hush Jr. BC8213 and V-Hush Plug BC8113 Sleep Training Soothers.
  • The family of V-Hush Sleep Training Soothers offers a comprehensive solution for enhancing a child's sleep routine and creating a peaceful environment for restful sleep, promoting healthy sleep habits.
  • These soothers feature a sleep program designed by experts, combining light, sounds and tips to create an optimal sleep environment.
  • Enhance baby's sleep routine and cultivate a harmonious atmosphere that benefits both parents and little ones with the VTech®️ V-Hush Sleep Training Soother Series.

Epicor Study Reveals 70 Percent of Retailers View AI-Powered Retail Management as Critical — But They Are Struggling to Keep Up

Retrieved on: 
Monday, January 15, 2024
Data Management, Retail, Technology, Other Retail, Software, Artificial Intelligence, Forecasting, Collection, Process, AI, Data collection, Data, Product marketing, Workforce, Marketing, Education, Sales

Despite most retailers understanding that AI can help them achieve their goals, many are still at the beginning of their AI implementation journeys.

Key Points: 
  • Despite most retailers understanding that AI can help them achieve their goals, many are still at the beginning of their AI implementation journeys.
  • For example, spend management is the process with the highest levels of advanced AI usage — but only 34 percent of respondents are doing so.
  • In October 2023, Epicor commissioned Forrester Consulting to explore the current state of AI for retail businesses.
  • To do so, Forrester surveyed 205 North American retail business and IT decision-makers with responsibility for technology decisions at their company.

Atmosic and Primax Partner to Jointly Develop Photovoltaic Reference Design for Eco-friendly Keyboards

Retrieved on: 
Thursday, January 11, 2024
Technology, Hardware, Semiconductor, Consumer Electronics, Senior, SOC, ODM, PV, Partnership, History, Environment, Carbon, PMU, Product marketing, Original equipment manufacturer, Bluetooth Low Energy, Marketing

Atmosic Technologies today announced a partnership with Primax, a total solutions provider for the 3 senses in 1 (interface, visual, and audio), to jointly develop a highly efficient photovoltaic (PV) battery free keyboard reference design using Atmosic’s award-winning ultra-low power ATM33 Bluetooth LE 5.3 SoC.

Key Points: 
  • Atmosic Technologies today announced a partnership with Primax, a total solutions provider for the 3 senses in 1 (interface, visual, and audio), to jointly develop a highly efficient photovoltaic (PV) battery free keyboard reference design using Atmosic’s award-winning ultra-low power ATM33 Bluetooth LE 5.3 SoC.
  • “Atmosic’s ATM33 has the best power efficiency on the market, making it an ideal choice for designing eco-friendly keyboards that reduce battery waste,” said Dylan Ko, Director of Product Marketing at Atmosic.
  • This solution eliminates the use of batteries in the keyboard reference design, benefiting the environment and helping save consumers time and money.
  • The Primax eco-friendly keyboard reference design with Atmosic’s technology is available now for customers.

TodayPay Appoints Seasoned Visa Executive

Retrieved on: 
Thursday, January 11, 2024
American Express, London Business School, PayPal, University, Corporate finance, Refund, Growth, MBA, Consumer Electronics Show, Product marketing, Money, CES, J. P. Morgan, Online shopping

LAS VEGAS, Jan. 11, 2024 /PRNewswire/ -- TodayPay Inc., a technology company pioneering a new category in payments called Refunds as a Service™ announced today at the Consumer Electronics Show (CES 2024) that Visa executive Mike West has joined as a Strategic Advisor. Mike West brings deep industry expertise from leading Visa Direct's international commercialization and the network expansion by launching new use cases, innovative payment capabilities and value-added services.

Key Points: 
  • LAS VEGAS, Jan. 11, 2024 /PRNewswire/ -- TodayPay Inc. , a technology company pioneering a new category in payments called Refunds as a Service™ announced today at the Consumer Electronics Show (CES 2024) that Visa executive Mike West has joined as a Strategic Advisor.
  • Mike West joins TodayPay with more than 25 years of experience in payments including senior roles at Visa, PayPal and American Express.
  • "I built TodayPay because I've seen firsthand how the speed of a payment can change somebody's life," said Balkin.
  • West holds an MBA from the University of New England, and a Corporate Finance Executive Program Diploma from London Business School.

Liquidware Delivers the Stratusphere UX App via the IGEL App Portal

Retrieved on: 
Wednesday, January 10, 2024
Senior, DEM, OS, SAN, Partnership, Software as a service, Ecosystem, Software, Product marketing, UX, IGEL, Organization, Marketing, Online shopping

CHICAGO and SAN FRANCISCO, Jan. 10, 2024 /PRNewswire/ -- Liquidware, the leader in digital workspace management, and IGEL, provider of the secure endpoint OS for now and next, today announced that Stratusphere™ UX, a digital experience monitoring (DEM) solution that provides detailed metrics and diagnostic data to help IT organizations better understand the employee digital experience, is available via the new IGEL App Portal cloud service. Liquidware is one of the inaugural IGEL partners to announce support for the IGEL App Portal, with more apps expected to follow.

Key Points: 
  • Liquidware is one of the inaugural IGEL partners to announce support for the IGEL App Portal, with more apps expected to follow.
  • "Liquidware was a day-one partner of the IGEL Ready program when we launched in 2020, and we are thrilled that they are now the very first of our partners to get their app published on the IGEL App portal," said Jim Airdo, Senior Vice President, Strategic Alliances, IGEL.
  • In addition to enhancing the user experience and optimizing IGEL solutions, Stratusphere UX empowers CIOs and IT teams to identify blind spots and make data-driven decisions to improve performance."
  • Jason E. Smith, VP of Product Marketing and Alliances, Liquidware, added, "We are proud to be a longstanding IGEL Ready partner and the first to deliver digital experience monitoring via the IGEL App Portal.

Kensington Takes Docking Technology to the Next Level with Launch of Next-Generation Solutions at CES 2024

Retrieved on: 
Monday, January 8, 2024
Technology, Networks, Hardware, Thunderbolt (interface), Multimedia, Bit, Dock, Product marketing, Workflow, Gigabit Ethernet, USB, Ultra, PCR, DisplayLink, Intel, MacBook, Data-rate units, Engineering, Thunderbolt, CES, Video game

The company also provided a glimpse into upcoming docking technology that will become available in 2H 2024.

Key Points: 
  • The company also provided a glimpse into upcoming docking technology that will become available in 2H 2024.
  • View the full release here: https://www.businesswire.com/news/home/20240108087329/en/
    The next-generation Kensington SD5000T5 Thunderbolt 5 Dock supports throughput speeds up to 120Gbps, three times the speed of Thunderbolt 4.
  • The SD5000T5 will support up to two external monitors at 8K @ 60Hz to provide a future-proof solution for multiple monitor setups.
  • Up to 140W of power delivery exceeds the 100W power delivery capability that is commonly available in current docking stations.

Online Video Remains the Growth Engine of Content Investment with Local Content Still Key to Acquiring Subscribers

Retrieved on: 
Monday, December 11, 2023
WPP plc, Smart TV, Marketing, ZEE5, FAST, Female, SVOD, AVOD, Media, AAMS, Travel, Shemaroo Entertainment, VOD, ASTRO, Akamai Technologies, Content, Development, Warner Bros. Discovery, EVP, CTV, CDNetworks, OTT, True Corporation, Product marketing, Network 10, CIO, Connected, Business development, Pacific Rim, Social media, Summit, Growth, UGC, Video game

Ex-China, online video revenues in Asia Pacific were expected to hit US$46 billion in 2028, up from US$29 billion this year.

Key Points: 
  • Ex-China, online video revenues in Asia Pacific were expected to hit US$46 billion in 2028, up from US$29 billion this year.
  • In terms of content trends and investment, although pay TV remained the largest vertical, online video was the growth engine of video content investment, with local and Asian content leading premium VOD viewership with the highest reach.
  • Hence local content remained key to acquiring subscribers in the region, and constantly over-indexing with new users.
  • A strong focus on content closed off the Summit, with panellists agreeing that Asian content could not be lumped together.

HashiCorp Awarded 2023 AWS Partner Award

Retrieved on: 
Tuesday, December 5, 2023
Cloud, HashiCorp, Marketing, AWS, Product marketing, HCP, Amazon, Terraform, Geo, Infrastructure as code, SAN, Sis, Specialization, Amazon Web Services, Zurich Insurance Group, APN, Video game

SAN FRANCISCO, Dec. 05, 2023 (GLOBE NEWSWIRE) -- HashiCorp, Inc. (NASDAQ: HCP), a leading provider of multi-cloud infrastructure automation software, is pleased to announce it is the recipient of a 2023 Global AWS Partner Award, recognizing leaders around the globe playing a key role helping customers drive innovation and build solutions on Amazon Web Services (AWS).

Key Points: 
  • SAN FRANCISCO, Dec. 05, 2023 (GLOBE NEWSWIRE) -- HashiCorp, Inc. (NASDAQ: HCP), a leading provider of multi-cloud infrastructure automation software, is pleased to announce it is the recipient of a 2023 Global AWS Partner Award, recognizing leaders around the globe playing a key role helping customers drive innovation and build solutions on Amazon Web Services (AWS).
  • Announced during the Partner Awards Gala at AWS re:Invent 2023, the Geo and Global AWS Partner Awards recognize a wide range of AWS Partners, whose business models have embraced specialization, innovation, and cooperation over the past year.
  • Geo and Global AWS Partner Awards recognize partners whose business models continue to evolve and thrive on AWS as they work with customers.
  • During re:Invent this year, AWS and HashiCorp announced launch day support for Amazon S3 Express in the HashiCorp Terraform AWS provider and Amazon CodeWhisperer support for Terraform.