Valpak

Valpak Stuffs Envelopes with Over $100,000 in Christmas Cash This December

Retrieved on: 
Thursday, November 30, 2023

Since 1998, consumers have won hundreds of thousands of dollars in cash and prizes through Valpak's popular Instant Win program.

Key Points: 
  • Since 1998, consumers have won hundreds of thousands of dollars in cash and prizes through Valpak's popular Instant Win program.
  • The surprise and delight they've experienced upon finding no-strings-attached cash stashed among in-demand offers has generated a considerable amount of engagement.
  • Chris Cate, Valpak President, shared, "Valpak is proud to deliver money-saving deals from local and national brands to families every month, but especially during the holiday shopping season.
  • Valpak envelopes featuring this promotion arrive in homes until January 2, 2024.

AmatoMartin Strengthens Market Presence with Acquisition of Valpak Increasing Capabilities Across Mailboxes and Digital Platforms

Retrieved on: 
Tuesday, November 28, 2023

NEW YORK, Nov. 28, 2023 /PRNewswire/ -- AmatoMartin, a privately held investment holding company, is thrilled to announce its strategic acquisition of Valpak, a respected marketing and advertising solutions provider and industry leader in direct mail. This milestone aligns seamlessly with AmatoMartin's mission to help businesses grow and consumers save.

Key Points: 
  • NEW YORK, Nov. 28, 2023 /PRNewswire/ -- AmatoMartin, a privately held investment holding company, is thrilled to announce its strategic acquisition of Valpak, a respected marketing and advertising solutions provider and industry leader in direct mail.
  • This milestone aligns seamlessly with AmatoMartin's mission to help businesses grow and consumers save.
  • With a dedicated workforce exceeding 1,000 professionals, Valpak is set to play a pivotal role within the AmatoMartin portfolio.
  • AmatoMartin's John Amato expressed enthusiasm about the acquisition, stating, "The integration of Valpak into our portfolio marks a watershed moment in the marketing and advertising industry.

Valpak to Sponsor Downtown St. Petersburg's First CRIT Championship Bike Race

Retrieved on: 
Wednesday, October 18, 2023

The St. Petersburg, FL-based direct mail advertising company is onboard to sponsor the upcoming CRIT Championship bike race.

Key Points: 
  • The St. Petersburg, FL-based direct mail advertising company is onboard to sponsor the upcoming CRIT Championship bike race.
  • This day-long, multi-activity event will bring the speed and excitement of professional bicycle racing to the streets of downtown St. Petersburg.
  • Set to be the first CRIT Championship race held in St. Petersburg, the event is already generating engagement across the state of Florida, and especially within Valpak's workforce.
  • We hope it's the first of many times that we welcome the CRIT Championship to the Tampa Bay area!"

Valpak Placing $10 Bills in Its Blue Envelopes to Surprise and Delight Consumers Nationwide

Retrieved on: 
Tuesday, January 31, 2023

ST. PETERSBURG, Fla., Jan. 31, 2023 /PRNewswire/ -- Valpak, the leader in American household data, direct marketing and omnichannel media solutions, today announced one thousand lucky consumers will find a $10 cash prize in their Valpak Blue Envelope in February. A new twist on the company's long-running Instant Win program, the new campaign is just one more example of Valpak's commitment to help consumers, small businesses and major brands get ahead, even in a challenging economic environment.

Key Points: 
  • During the month of February, Valpak will place $10 bills in 1,000 envelopes to bring a smile to consumers' faces when they open their envelope.
  • Valpak will display a prominent creative message on the outside of its Blue Envelope alerting consumers that they could be a lucky instant winner and find a $10 bill inside.
  • Plus, they'll offer details on how consumers could cash in on $500 by sharing a photo on Valpak's Facebook page.
  • At times, Valpak also features sponsored prizes, such as movie & concert tickets, retail gift cards, and codes that can be redeemed online.

Valpak Highlights Major Innovations in Data-Driven, Omnichannel Marketing for Local and National Advertisers

Retrieved on: 
Wednesday, December 7, 2022

ST. PETERSBURG, Fla., Dec. 7, 2022 /PRNewswire/ -- Valpak, the leader in American household data, direct marketing and omnichannel media solutions, today outlined key aspects of its ongoing transformation as a modern powerhouse in consumer marketing and media solutions. Valpak is innovating a dynamic and growing range of data-driven products and capabilities that are increasing marketing efficiency, brand awareness and sales lift for local and national advertisers.

Key Points: 
  • "We want national and local advertisers to understand the New Valpak," said Benjy Uhl, executive vice president of audience and product development for Valpak.
  • The company's continuing innovation is a major reason Valpak is significantly out-performing today's resurgent multibillion-dollar direct marketing and mail industry."
  • Valpak is the leader in American household data, direct marketing and omnichannel media solutions for local and national businesses and brands.
  • Visit valpak.com/advertise to see what Valpak Direct Marketing can do for your business, and connect with Valpak on Twitter: @Valpak and Facebook: @ValpakAdvertising .

Charles Odom Named Cox Enterprises' New SVP of Corporate Finance and Treasurer

Retrieved on: 
Thursday, October 27, 2022

ATLANTA, Oct. 27, 2022 /PRNewswire/ -- Cox Enterprises announced Charles Odom as its new senior vice president of corporate finance and treasurer, effective Oct. 20.

Key Points: 
  • ATLANTA, Oct. 27, 2022 /PRNewswire/ -- Cox Enterprises announced Charles Odom as its new senior vice president of corporate finance and treasurer, effective Oct. 20.
  • In this role, Odom will lead a team spanning multiple functions, including strategic/enterprise finance, retirement investments, corporate financial planning and analysis, finance systems/enablement, treasury operations and capital markets.
  • Odom joined Cox in 1996, serving as senior vice president and chief financial officer for Cox Media Group (CMG).
  • Our major operating subsidiaries include Cox Communications and Cox Automotive, and we are strategically investing in new industries and emerging technologies, with sizeable interests in cleantech.

Valpak Launches Premier Plus, Powerful Omnichannel Advertising Solution that Transforms Iconic Blue Envelope into Billboard for National Brands

Retrieved on: 
Tuesday, October 25, 2022

ST. PETERSBURG, Fla., Oct. 25, 2022 /PRNewswire/ -- Valpak, the leader in American household data, direct marketing and omnichannel media solutions, today announced Premier Plus, a powerful new national brand advertising solution that converts the back of Valpak's iconic Blue Envelope into an eye-catching billboard that receives 100 million impressions across high-value U.S. households with 100% viewability. Advertisers can utilize Premier Plus to deliver the right message to the right households while integrating a range of digital and omnichannel marketing extensions.

Key Points: 
  • The Valpak Blue Envelope delivers a rich and valued array of targeted national and local advertising content and offers to homes across America.
  • In addition to its breakthrough envelope billboard advertising, Premier Plus reaches millions of households through a variety of digital channels , including the U.S.
  • Valpak is the leader in American household data, direct marketing and omnichannel media solutions for local and national businesses and brands.
  • Visit valpak.com/advertise to see what Valpak Direct Marketing can do for your business, and connect with Valpak on Twitter: @Valpak and Facebook: @ValpakAdvertising .

Mathnasium Adds New Leaders to Drive Growth

Retrieved on: 
Wednesday, October 12, 2022

LOS ANGELES, Oct. 12, 2022 /PRNewswire/ -- Mathnasium, an international franchise leader in math tutoring, has added Michael Davis as Chief Executive Officer and Michael Stanfield as Chief Marketing Officer.

Key Points: 
  • Davis joined Mathnasium in July after spending the last 12 years in C-suite leadership roles for private equity-owned companies.
  • His focus throughout his career has been on growth, driven by product or service enhancements, pricing strategies, marketing excellence and customer service.
  • "The chance to bring the Mathnasium Method to more children is an exhilarating opportunity for Michael, myself and the entire Mathnasium network."
  • The Mathnasium Method is a proven proprietary teaching method and the driving force behind the company's growth since 2002.

Pelican Products Names Mike Davis Group CEO of Peli BioThermal

Retrieved on: 
Tuesday, July 12, 2022

"I'm honored to join and lead Peli BioThermal into the next chapter of success," said Mr. Davis.

Key Points: 
  • "I'm honored to join and lead Peli BioThermal into the next chapter of success," said Mr. Davis.
  • In his new role as group CEO, he will be responsible for Peli BioThermal's success and growth, brand vision and go-to-market strategy.
  • Davis will report to CEO of Pelican Products, Phil Gyori.
  • Peli BioThermal is dedicated to developing innovative products designed to fulfill the complex needs of the global life sciences industry.

Valpak Partners With Crayola to Celebrate Black History Month

Retrieved on: 
Thursday, January 27, 2022

With the support of Crayola, the brand that sparks imagination through color, the company is launching its "Celebrate Our CommUNITY: A Tribute to Black History Month" campaign.

Key Points: 
  • With the support of Crayola, the brand that sparks imagination through color, the company is launching its "Celebrate Our CommUNITY: A Tribute to Black History Month" campaign.
  • We're grateful for the chance to partner with Crayola to amplify a message of inclusion and expression as we celebrate Black History Month, this February and year-round."
  • Valpak brings its local-first focus together with the creative potential embodied by Crayola to honor Black History Month in neighborhoods between January 29 and February 28.
  • Consumers can find the wide array of Crayola products in the "Crayola Aisle" at all major retailers.