Silk® Teams Up with Actor and Superdad Jeremy Renner for Big Game Debut, Bringing Plant-Based Goodness to One of Sports' Biggest Stages
BROOMFIELD, Colo., Feb. 2, 2024 /PRNewswire/ -- Silk is celebrating the power of plants – just in time for Game Day. This year, America's #1 plant-based brand1 is making its debut at the Big Game to show people how starting your day with Silk can make you feel good. The brand is on a mission to democratize access to plant-based – making it accessible and approachable for consumers – and what better way to do so than showing up on one of sports' biggest stages with a fun and approachable nutrition-forward message? To bring its debut campaign to life, Silk partnered with Jeremy Renner – the action hero actor who has made a superhuman comeback – alongside his daughter Ava. Through a fun morning routine filled with moves, grooves and stunts, Renner demonstrates how incorporating Silk into your diet can help anyone, anywhere, feel "planty" good.
- This year, America's #1 plant-based brand1 is making its debut at the Big Game to show people how starting your day with Silk can make you feel good.
- To bring its debut campaign to life, Silk partnered with Jeremy Renner – the action hero actor who has made a superhuman comeback – alongside his daughter Ava.
- Through a fun morning routine filled with moves, grooves and stunts, Renner demonstrates how incorporating Silk into your diet can help anyone, anywhere, feel "planty" good.
- "I'm excited to make my Big Game debut alongside Silk and my daughter, Ava," said Renner.