Value innovations address health concerns amid rising costs
Despite feeling the pinch, health and wellbeing still take centre stage with consumers as 67% cite health and wellbeing as a top priority.
- Despite feeling the pinch, health and wellbeing still take centre stage with consumers as 67% cite health and wellbeing as a top priority.
- Taken from Nutiani's latest report, Health, Nutrition and Rising Costs, which was launched today, these insights were derived from a refreshed Consumer Health and Nutrition Index that was conducted in collaboration with Ipsos.
- More consumers are taking proactive steps to manage health and wellbeing despite inflationary pressures.
- Yet, due to their sensitivity to rising costs, they recognise the need to adjust their approach to nutrition.