Creative Elements Found to Have a Direct Impact on e-Commerce Holiday Campaign Performance
NEW YORK, Nov. 10, 2021 (GLOBE NEWSWIRE) -- VidMob , the leading platform for Intelligent Creative, announced the results of a study that revealed specific creative elements that currently have significant impact on e-commerce advertising campaign performance.
- NEW YORK, Nov. 10, 2021 (GLOBE NEWSWIRE) -- VidMob , the leading platform for Intelligent Creative, announced the results of a study that revealed specific creative elements that currently have significant impact on e-commerce advertising campaign performance.
- The way audiences respond to creative signals is influenced by a variety of factors such as ad format, placement, and context, and marketers are adopting the practice of ongoing monitoring of creative performance.
- Advertisers and creative teams need to look toward technologies that can inform the right creative elements that drive performance and how that changes as culture continuously evolves.
- Using intelligent creative insights throughout the ad design and campaign activation process can help e-commerce advertisers deliver measurably higher performance.