501(c)(3) organization

Creative Elements Found to Have a Direct Impact on e-Commerce Holiday Campaign Performance

Retrieved on: 
Wednesday, November 10, 2021

NEW YORK, Nov. 10, 2021 (GLOBE NEWSWIRE) -- VidMob , the leading platform for Intelligent Creative, announced the results of a study that revealed specific creative elements that currently have significant impact on e-commerce advertising campaign performance.

Key Points: 
  • NEW YORK, Nov. 10, 2021 (GLOBE NEWSWIRE) -- VidMob , the leading platform for Intelligent Creative, announced the results of a study that revealed specific creative elements that currently have significant impact on e-commerce advertising campaign performance.
  • The way audiences respond to creative signals is influenced by a variety of factors such as ad format, placement, and context, and marketers are adopting the practice of ongoing monitoring of creative performance.
  • Advertisers and creative teams need to look toward technologies that can inform the right creative elements that drive performance and how that changes as culture continuously evolves.
  • Using intelligent creative insights throughout the ad design and campaign activation process can help e-commerce advertisers deliver measurably higher performance.

ACE Cash Express Raises Over $17,000 to Support Classrooms Impacted During the Pandemic with AdoptAClassroom.org

Retrieved on: 
Thursday, November 4, 2021

AdoptAClassroom.org is now entering their third school year impacted by the pandemic, and teachers need supplies to keep learning safe.

Key Points: 
  • AdoptAClassroom.org is now entering their third school year impacted by the pandemic, and teachers need supplies to keep learning safe.
  • Most PreK-12 children aren't yet eligible to be vaccinated, so keeping classrooms hygienic to prevent the spread of COVID-19 is still very important.
  • "Thanks to our partner ACE Cash Express, 31 more classrooms serving 775 students are better equipped for success."
  • "We are proud to continue to support AdoptAClassroom.org," said Eric Norrington, Senior Vice President of Public Affairsfor Populus Financial Group.

United Spinal To Host Virtual Gala in Celebration of 75 Years of Service to People with Spinal Cord Injuries and Disorders

Retrieved on: 
Wednesday, November 3, 2021

"As we celebrate United Spinal's 75th anniversary, let's use this historic moment to reflect, re-energize and refocus.

Key Points: 
  • "As we celebrate United Spinal's 75th anniversary, let's use this historic moment to reflect, re-energize and refocus.
  • The virtual event will bring together honorees and special guests that will reflect on United Spinal's unique role to empower the disability community and its champions.
  • Formed in 1946, United Spinal is a national 501(c)(3) nonprofit membership organization dedicated to empowering people with spinal cord injuries and disorders (SCI/D), including veterans, to live successful and fulfilling lives.
  • With over 59,000 members across 49 chapters nationwide, United Spinal membership is free and open to all individuals with SCI/D.

VidMob Has Agreed to Acquire Chiligum to Add Creative Automation to its Intelligent Creative Platform

Retrieved on: 
Thursday, October 28, 2021

With the addition of Chiligum, VidMob offers the first full-stack creative operations solution for marketers who want high-performing creative at scale, while maintaining brand quality and best practices.

Key Points: 
  • With the addition of Chiligum, VidMob offers the first full-stack creative operations solution for marketers who want high-performing creative at scale, while maintaining brand quality and best practices.
  • Creative agility is especially critical for marketers who run digital campaigns with unique audiences and a large variety of ad formats.
  • I'm thrilled to welcome the Chiligum team and look forward to working with them to accelerate our development of the operating system for intelligent creative.
  • VidMob is the worlds leading platform for Intelligent Creative that provides an end-to-end solution to help brands improve their marketing results by unifying creative and data.

Hand to Hold® to Host First Free Virtual Conference to Help Improve the Long-Term Outcomes for NICU Babies and Families

Retrieved on: 
Tuesday, October 26, 2021

The conference, sponsored by longtime national partner Huggies, will offer three tracks: one for NICU families, NICU professionals and Familias NICU (in Spanish).

Key Points: 
  • The conference, sponsored by longtime national partner Huggies, will offer three tracks: one for NICU families, NICU professionals and Familias NICU (in Spanish).
  • Hand to Hold's 2021 NICU Community Conference is the first conference built to improve the NICU experience for families.
  • "Hand to Hold is dedicated to supporting the emotional needs of NICU parents by providing early intervention support for NICU families as well as education and resources to help NICU professionals improve family-centered care in their hospitals."
  • They envision a world where every NICU family has a trusted Hand to Hold through their NICU journey and beyond.

Hand to Hold® to Host First Free Virtual Conference to Help Improve the Long-Term Outcomes for NICU Babies and Families

Retrieved on: 
Tuesday, October 26, 2021

The conference, sponsored by longtime national partner Huggies, will offer three tracks: one for NICU families, NICU professionals and Familias NICU (in Spanish).

Key Points: 
  • The conference, sponsored by longtime national partner Huggies, will offer three tracks: one for NICU families, NICU professionals and Familias NICU (in Spanish).
  • Hand to Hold's 2021 NICU Community Conference is the first conference built to improve the NICU experience for families.
  • "Hand to Hold is dedicated to supporting the emotional needs of NICU parents by providing early intervention support for NICU families as well as education and resources to help NICU professionals improve family-centered care in their hospitals."
  • They envision a world where every NICU family has a trusted Hand to Hold through their NICU journey and beyond.

Wellness for Cancer Advances Cancer Recovery Support With Evidence-based Mindfulness Partner eMindful

Retrieved on: 
Monday, October 25, 2021

ORLANDO, Fla., Oct. 25, 2021 /PRNewswire/ -- eMindful , the leading provider of evidence-based mindfulness programs for everyday moments and chronic conditions, will partner with Wellness for Cancer to support its network with its live, virtual mindfulness program, Mindfulness-based Cancer Recovery .

Key Points: 
  • ORLANDO, Fla., Oct. 25, 2021 /PRNewswire/ -- eMindful , the leading provider of evidence-based mindfulness programs for everyday moments and chronic conditions, will partner with Wellness for Cancer to support its network with its live, virtual mindfulness program, Mindfulness-based Cancer Recovery .
  • "Wellness for Cancer was created to facilitate self care and better lifestyle choices for individuals who have been touched by cancer," said Julie Bach, Executive Director, Wellness for Cancer.
  • For every minute of mindfulness participants practice, eMindful matches and donates those minutes to charities like Wellness for Cancer.
  • Wellness for Cancer is a 501 c(3) charity created to facilitate self care and better lifestyle choices for individuals who have been touched by cancer.

Ownership America Releases Inaugural Publication "Turning Employees into Owners: Rebuilding the American Dream"

Retrieved on: 
Thursday, October 21, 2021

CAMBRIDGE, Mass., Oct. 21, 2021 /PRNewswire/ -- Ownership America ,a new non-profit organization founded to turn Americans into owners, released its inaugural policy publication Turning Employees into Owners: Rebuilding the American Dream .

Key Points: 
  • CAMBRIDGE, Mass., Oct. 21, 2021 /PRNewswire/ -- Ownership America ,a new non-profit organization founded to turn Americans into owners, released its inaugural policy publication Turning Employees into Owners: Rebuilding the American Dream .
  • "These policy proposals are intended to insert employee ownership squarely into the dialogue on how to generate equitable growth and shared prosperity.
  • Board President Michael Quarrey has seen firsthand how employee ownership has made his company, 100% ESOP manufacturer Web Industries, and his employees more successful.
  • Ownership America issupplemented by an Advisory Board composed of leading thought leaders and practitioners that bring diverse perspectives to the work of broadening asset ownership.

VidMob Expands Executive Team with Appointment of Scott Hannan

Retrieved on: 
Wednesday, October 20, 2021

NEW YORK, Oct. 20, 2021 (GLOBE NEWSWIRE) -- VidMob , the leading platform for Intelligent Creative, announced that Scott Hannan is joining the companys leadership team as SVP Corporate Development and Partnerships.

Key Points: 
  • NEW YORK, Oct. 20, 2021 (GLOBE NEWSWIRE) -- VidMob , the leading platform for Intelligent Creative, announced that Scott Hannan is joining the companys leadership team as SVP Corporate Development and Partnerships.
  • At VidMob, Scott will be responsible for building out the partnerships ecosystem globally and driving growth through strategic acquisitions.
  • Scott brings a combination of entrepreneurial success and executive leadership experience at both startups and leading social platforms like Facebook and Pinterest.
  • Scott has been an advisor to VidMob since 2018, and has contributed to a number of strategic initiatives across partnerships, marketing and product.

Mars Petcare Tackles Pet Homelessness with 13th Annual BETTER CITIES FOR PETS™ Adoption Weekend

Retrieved on: 
Wednesday, October 20, 2021

"Our Annual Mars Petcare Adoption Weekend is a great way to rally our communities, brands and Associates around our ambition to end pet homelessness," said Ikdeep Singh, Regional President, Mars Petcare North America.

Key Points: 
  • "Our Annual Mars Petcare Adoption Weekend is a great way to rally our communities, brands and Associates around our ambition to end pet homelessness," said Ikdeep Singh, Regional President, Mars Petcare North America.
  • Mars Petcare is also partnering with Titans quarterback and pet parent, Ryan Tannehill , to share the importance of pet adoption.
  • "I'm excited to support Mars Petcare's 13th Annual BETTER CITIES FOR PETS Adoption Weekend, because I believe every pet deserves a loving home."
  • For more information about the BETTER CITIES FOR PETS program and the BETTER CITIES FOR PETS certification, visit BetterCitiesForPets.com.