Comedian Myq Kaplan Is the Charming, Calculated Voice of Corporations in Latest Video to Call Out Humanewashing
The newly formed coalition's first initiative is a satire of traditional commercials called " Don't Look ," revealing marked discrepancies between industry claims and actual practices, known as "humanewashing."
- The newly formed coalition's first initiative is a satire of traditional commercials called " Don't Look ," revealing marked discrepancies between industry claims and actual practices, known as "humanewashing."
- Kaplan plays the persona of many food conglomerates, taking viewers through the various psychological tactics and framing used to convince consumers to purchase factory-farmed animal products.
- "Corporations know that people really do care about animals and don't want them to be mistreated," said Animal Outlook's Executive Director Cheryl Leahy.
- "So they often choose to tell consumers what they want to hear, rather than allowing them to know the truth.