Coty Renews Long-Term License Partnership with adidas
Sue Nabi, Coty’s CEO, said: “I am delighted we have signed a new agreement in our long-standing partnership with adidas, the global premium sports brand.
- Sue Nabi, Coty’s CEO, said: “I am delighted we have signed a new agreement in our long-standing partnership with adidas, the global premium sports brand.
- adidas is perfectly positioned to capitalize on the new well-being and athleisure trend in beauty amongst today’s consumers.
- With the launch of the adidas Active Skin and Mind range, we are positioning adidas as a leading premium body care line with superior ingredients and sustainable packaging.
- Coty and adidas’ shared commitment to sustainability remains a central feature of their extended agreement, evidenced in the development of the Active Skin & Mind Range.