The Coca-Cola Company

IAB Announces Powerful ALM Speaker Lineup and Themes Addressing Evolving Digital Advertising Marketplace; Organization Also Unveils 2024 Events Schedule

Retrieved on: 
Thursday, November 30, 2023

NEW YORK, Nov. 30, 2023 /PRNewswire/ -- The Interactive Advertising Bureau (IAB), the digital media and marketing trade association, today unveiled its 2024 thought leadership and marketplace events schedule. Aiming to excite, inspire, and motivate, the event lineup addresses key issues across marketing, AI, streaming, gaming, retail, and public policy, as well as responsible media and data use.

Key Points: 
  • Save the Date for IAB's 2024 Events Including the IAB Annual Leadership Meeting (ALM), IAB PlayFronts, IAB NewFronts, IAB Podcast Upfront, IAB Public Policy & Legal Summit, IAB Privacy Compliance Salon, and IAB State Privacy Law Summit
    NEW YORK, Nov. 30, 2023 /PRNewswire/ -- The Interactive Advertising Bureau (IAB), the digital media and marketing trade association, today unveiled its 2024 thought leadership and marketplace events schedule.
  • In addition to the various sessions, IAB will host a CMO-centric breakfast addressing the critical role of marketers in leading AI efforts."
  • IAB Public Policy & Legal Summit 2024 , April 2, 2024, Washington, D.C., In-person
    With new regulations and state privacy laws taking effect, the digital media landscape is constantly evolving.
  • IAB Podcast Upfront 2024 , May 9, 2024, New York City, In-person & Virtual
    Following IAB NewFronts, IAB Podcast Upfront is designed for brands, agencies, and media buyers to preview the latest in innovative podcast programming.

Executives From Leading Retail and Healthcare Companies Join GS1 US Board of Governors

Retrieved on: 
Tuesday, November 28, 2023

EWING, N.J. , Nov. 28, 2023 /PRNewswire/ -- The GS1 US Board of Governors has elected four industry leaders to join the GS1 US Board: Pavan Heda, Ph.D., vice president, global trade controls and enterprise supply chain PMO, Johnson & Johnson (J&J); Todd James, chief data and technology officer, 84.51°, Kroger; Kraig Narr, senior vice president, global supply chain and logistics, Target; and Mike Stigers, president, Wakefern Food Corp.

Key Points: 
  • These executives join an accomplished group of leaders who help guide the GS1 US strategy to drive the adoption and use of GS1 Standards as a common foundation for retail commerce, consumer experiences and supply chain management.
  • The cross-industry GS1 US Board of Governors represents companies in apparel, general merchandise, retail grocery, foodservice, healthcare and 20 other industries.
  • Leading Kroger's data and advanced analytics agenda, Todd James has broad responsibility across both Kroger and its subsidiary, 84.51°.
  • Mike Stigers joined Wakefern Food Corp., the largest retailer-owned cooperative in the United States, in 2023, as its President.

Girls Inc. Welcomes Distinguished New National Board Members

Retrieved on: 
Tuesday, November 14, 2023

NEW YORK, Nov. 14, 2023 /PRNewswire-PRWeb/ -- Preeminent girls' leadership organization Girls Inc. has appointed six new members to its National Board of Directors. These accomplished leaders are passionate advocates for the advancement of girls and women. They bring diverse insights stemming from their expertise in law, finance, corporate management, marketing, workforce development, and nonprofit leadership.

Key Points: 
  • Girls Inc. is thrilled to announce the appointment of six new accomplished leaders and passionate advocates for the advancement of girls and women to its national board.
  • NEW YORK, Nov. 14, 2023 /PRNewswire-PRWeb/ -- Preeminent girls' leadership organization Girls Inc. has appointed six new members to its National Board of Directors.
  • New members of the National Board of Directors include the following:
    Tiffany Collie-Bailey is a nonprofit management leader with over two decades working with faith-based healthcare and human services organizations.
  • These new members join an outstanding group of 23 professionals who comprise the Girls Inc. Board of Directors .

Franchise Equity Partners Commences Third Year With New Hires to Expand Industry Coverage, Franchise Business Partner Support and Data Science Capabilities

Retrieved on: 
Thursday, November 9, 2023

NEW YORK, Nov. 9, 2023 /PRNewswire/ -- Franchise Equity Partners (FEP), a private investment firm on a mission to create long-term partnerships with quality franchisee operators across five verticals (restaurants, auto dealerships, beverage distribution, heavy equipment and general business and consumer services), today announced five additions to its team. Kevin Burke, Doug Hoerr, Matt Hughes, Malcolm Rhodes and Brandon Emmerich have joined following a successful second year in operation for FEP. Since its inception in November 2021, FEP has made eight investments to complete the first half of its capital deployment strategy in an effort to reach its initial target portfolio of $1 billion.

Key Points: 
  • "We've recruited a seasoned pool of operating partners with a depth of knowledge across the verticals they serve.
  • In addition, we're eager to build a data science platform that will help us drive topline growth for our franchise business partners.
  • This further positions FEP to provide our partners with scale and efficiency advantages that they could not achieve on their own."
  • Brandon Emmerich leads FEP's data science effort and joins with 13 years of industry experience, most recently serving as Director of Data Science at Suvretta Capital Management, LLC.

My Crew Doses Inc. Announces the No Fallen Heroes Partnership and Addition of Key Strategic Investors and Advisors

Retrieved on: 
Thursday, November 9, 2023

"We've assembled an exceptional dream team composed of highly motivated leaders who are currently excelling in their careers.

Key Points: 
  • "We've assembled an exceptional dream team composed of highly motivated leaders who are currently excelling in their careers.
  • Strategic Advisors and Veteran Support:
    Included on our advisory team is AJA Partners, led by Andrea McLenon, Angie Weber, and Jon Weber.
  • A portion of all sales will be donated to the No Fallen Heroes Foundation, a 501c3 non-profit founded by Buckley.
  • "The No Fallen Heroes Foundation provides healing grants to Veterans, First Responders, and their families who seek to heal with psychedelic-assisted therapy.

The Coca-Cola Company Comments on Tax Court Decision

Retrieved on: 
Thursday, November 9, 2023

On Nov. 8, the U.S. Tax Court issued a supplemental opinion in The Coca-Cola Company & Subsidiaries v. Commissioner of Internal Revenue.

Key Points: 
  • On Nov. 8, the U.S. Tax Court issued a supplemental opinion in The Coca-Cola Company & Subsidiaries v. Commissioner of Internal Revenue.
  • The Coca-Cola Company disagrees with the actions of the IRS and the latest decision by the U.S. Tax Court.
  • While we disagree with the court’s interpretation of the facts and law in this case, we are pleased to move closer to a final resolution of the Tax Court case so that we can pursue an appeal, where we can assert our claims and vigorously defend the company’s position.
  • We do not expect the results in this recent supplemental decision to change the methodologies we have used to calculate the tax reserve we have taken or the potential aggregate incremental tax and interest liability we have disclosed related to the dispute with the IRS or our effective tax rate.

WPP and Sprinklr Partner to Bring AI-Powered Customer Experience Management Solutions to Global Brands

Retrieved on: 
Tuesday, November 7, 2023

Sprinklr (NYSE: CXM), the unified customer experience management (Unified-CXM) platform for modern enterprises, today announced the launch of an expanded strategic partnership with WPP .

Key Points: 
  • Sprinklr (NYSE: CXM), the unified customer experience management (Unified-CXM) platform for modern enterprises, today announced the launch of an expanded strategic partnership with WPP .
  • Together, WPP and Sprinklr plan to create AI solutions to help global clients deliver more personalized and consistent experiences to customers using Sprinklr’s unified customer experience management (Unified-CXM) platform.
  • WPP and Sprinklr are collaborating on solutions with select clients, such as The Coca-Cola Company, where teams leverage AI insights around customer engagement to inform creative development and channel selection.
  • In addition, WPP will participate in Sprinklr’s Partner Advisory board to help shape the roadmap for products.

Carbonated Soft Drinks & Sparkling Functional Beverages - US Market Growth and Forecasts to 2027 - ResearchAndMarkets.com

Retrieved on: 
Tuesday, November 7, 2023

The "Carbonated Soft Drinks & Sparkling Functional Beverages in the U.S. through 2027: Market Essentials" report from Beverage Marketing has been added to ResearchAndMarkets.com's offering.

Key Points: 
  • The "Carbonated Soft Drinks & Sparkling Functional Beverages in the U.S. through 2027: Market Essentials" report from Beverage Marketing has been added to ResearchAndMarkets.com's offering.
  • The comprehensive study explores the US carbonated soft drinks (CSD) and sparkling functional beverages market, providing a detailed analysis of trends, competitive strategies, and market performance from 2023 to 2027.
  • In-Depth Market Data: Volume, growth, and market share for major CSD companies.
  • This report covers all facets of the CSD market, including:
    Market Share Analysis: A detailed look at the market share captured by leading brands.

Oceana: Coca-Cola and Pepsi’s plastic packaging use increases by hundreds of millions of pounds

Retrieved on: 
Friday, November 3, 2023

The Coca-Cola Company increased its use of plastic packaging by over 6% or over 454 million pounds (206,000 metric tons) to a reported 3.43 million metric tons in 2022.

Key Points: 
  • The Coca-Cola Company increased its use of plastic packaging by over 6% or over 454 million pounds (206,000 metric tons) to a reported 3.43 million metric tons in 2022.
  • PepsiCo increased its use of plastic packaging by 4% or over 220 million pounds (100,000 metric tons) to a reported 2.6 million metric tons in 2022.
  • And, both companies reported no progress on having more plastic – by weight – in reusable packaging.
  • 1 The reporting in the annual progress report does not include annual increases in plastic use for the companies reporting.

Unlocking Gen Z Loyalty through Casual Gaming: Coca-Cola and McDonald’s extend partnership with Brag House

Retrieved on: 
Thursday, November 2, 2023

There has never been a single platform for those seeking fun, competitive play, and community – until Brag House.

Key Points: 
  • There has never been a single platform for those seeking fun, competitive play, and community – until Brag House.
  • Brag House manages both online and in-person events through a proprietary platform which is accessed by college casual gamers, alumni and their communities via braghouse.com .
  • To date, 200 colleges and universities have participated in Brag House events and the community has spent over 10,000 hours spectating live Brag House streamed content too.
  • Lavell Juan, CEO and Co-Founder of Brag House, said: “Brag House has identified an underserved casual gaming audience and filled the void with a platform that encourages community, engagement and above all, fun.