Monetate Helps Drive $4.8 Billion in Overall Sales During Cyber Week; Predict Higher YoY Spend in December
During Cyber Week 2023, Monetate’s client base, tracking over 800M customer sessions, reached $4.8B in total sales, a 10.1% YoY growth.
- During Cyber Week 2023, Monetate’s client base, tracking over 800M customer sessions, reached $4.8B in total sales, a 10.1% YoY growth.
- Cyber Monday delivered the biggest YoY growth of the five-day event, clocking in a 12.7% increase compared to 2022.
- As the numbers are tracking now, Monetate is predicting that YoY spend will also be higher in December as we finish out the year.
- “The peak period, particularly Cyber Week, is like the Super Bowl to our clients,” explained Monetate CEO Brian Wilson.