Christmas economics

Shoppers embrace tickets and travel as holiday shipping deadlines approach

Retrieved on: 
Thursday, December 10, 2020
Christmas economics, Retailing, Marketing, Business, Black Friday, Online shopping, Shoppers Drug Mart, Christmas and holiday season

"Online shoppers are especially cognizant of holidays shipping deadlines, which are approaching fast and will impact whether delivery by Christmas Day is possible this year," said David Sykes, Head of US at Klarna.

Key Points: 
  • "Online shoppers are especially cognizant of holidays shipping deadlines, which are approaching fast and will impact whether delivery by Christmas Day is possible this year," said David Sykes, Head of US at Klarna.
  • "Klarna's Cyber Week data shows that more shoppers are embracing intangible products like event tickets, trips and vacations as gifts, since they can be bought in advance and shared easily online.
  • We expect growth in this category to continue during the holidays, as shoppers make plans for the new year."
  • The intangible items category, which includes event tickets and travel services, saw a 4% increase in share of wallet among all generations during Cyber Week compared to Black Friday week (week ending November 29).

Comscore Finds Consumers' Pre-Thanksgiving Interest in Online Retail Overshadowed Black Friday

Retrieved on: 
Thursday, December 10, 2020
Christmas economics, Articles, Holidays, Public holidays in the United States, Time, Thanksgiving, Black Friday, Public holidays in Canada, Cyber Monday, Cyber Black Friday

In 2020, retail website visitation on Black Friday was up only 14% year-over-year,while the Monday and Tuesday before Thanksgiving both saw year-over-year increases of 33%.

Key Points: 
  • In 2020, retail website visitation on Black Friday was up only 14% year-over-year,while the Monday and Tuesday before Thanksgiving both saw year-over-year increases of 33%.
  • This pre-Thanksgiving spike could partially be due to retailers pushing deals traditionally reserved for Black Friday earlier than in prior years.
  • Examining Black Friday's share of the week's visitation, Black Friday accounted for 16% of the week's total retail visitation this year,similar to 2019's 17%.
  • Comscore research also found that retail site engagement, or time spent on retail sites, increased during Thanksgiving week 2020 compared to Thanksgiving week 2019.

D2C Retail Brands Using Deck Commerce OMS Leverage Ship-from-Store & Advanced Order Routing to Meet Record-Breaking Holiday Demand

Retrieved on: 
Wednesday, December 9, 2020
E-commerce, Marketing, Omnichannel, Christmas economics, Order management system, Business, Cyber Monday, Economy, Articles

St. Louis, MO, Dec. 09, 2020 (GLOBE NEWSWIRE) -- In a holiday season unlike any other, D2C retail brands like Build-A-Bear leverage Deck Commerce order management system (OMS) to help get presents under the treeeven shipping an average of34%of orders from their brick-and-mortar stores.

Key Points: 
  • St. Louis, MO, Dec. 09, 2020 (GLOBE NEWSWIRE) -- In a holiday season unlike any other, D2C retail brands like Build-A-Bear leverage Deck Commerce order management system (OMS) to help get presents under the treeeven shipping an average of34%of orders from their brick-and-mortar stores.
  • Butin light ofthe rapid digital transformation required to survive in 2020, many retail brandsadjusted theirtechnologyto continue to meet their customer demand.
  • Retailers powered by Deck Commerce continueto outperform their previous holiday season sales.In fact, from the span of Thanksgiving Day to CyberMonday, Deck Commerce customers sawan average of 37%increase in YoY order volume.
  • Deck Commerce best-in-class Order Management Software (OMS) powers omnichannel commerce for leading brands like New Balance, Build-A-Bear,Rawlings,and others.

Webscale Delivers 100% Uptime for Customers over Black Friday Weekend While Blocking 300 Million Cyber Threats

Retrieved on: 
Wednesday, December 9, 2020
Retailing, Christmas economics, Business, Cybercrime, Cyber Monday, Computer network security, Cyberwarfare, Malware, Black Friday, Shoppers Drug Mart, E-commerce, Computer security

The Webscale platform delivered 100% uptime, robust security and blazing performance across thousands of ecommerce storefronts, serving 86% more online shoppers than last year.

Key Points: 
  • The Webscale platform delivered 100% uptime, robust security and blazing performance across thousands of ecommerce storefronts, serving 86% more online shoppers than last year.
  • Deliver highly available, blazing-fast storefronts for over 52 million shoppers over the Black Friday weekend, and for more than 100 million shoppers during the entire month of November.
  • Protect their web applications against more than 300 million cyber threats, including malicious bots, credit card skimmers, brute force login attempts, scrapers, and more.
  • Despite a challenging year, the 2020 Cyber Week continued to break records with consumers spending $9.03 billion on Black Friday and $10.8 billion on Cyber Monday.

Closing Out 2020 Will Be No Holiday for Retailers

Retrieved on: 
Wednesday, December 9, 2020
Christmas economics, Marketing, Business, Retailing, Cyber Monday, Black Friday, Retail, Advertising, Omnichannel

According to new research from BRG, holiday sales pulled forward well before the traditional kickoff, with retailers launching promotional campaigns aimed at grabbing sales early and limiting traffic-driving events like Black Friday and Cyber Monday.

Key Points: 
  • According to new research from BRG, holiday sales pulled forward well before the traditional kickoff, with retailers launching promotional campaigns aimed at grabbing sales early and limiting traffic-driving events like Black Friday and Cyber Monday.
  • This effort, according to the US Census Bureau, led to 8.5% retail growth year over year in October.
  • Even before the pandemic, retailers faced growing pains associated with year-round online shopping and the adoption of omni-channel marketing strategies.
  • We harness our collective expertise to deliver the inspired insights and practical strategies our clients need to stay ahead of what's next.

Omnisend Black Friday and Cyber Monday 2020 Report: 1 Out of 6 Consumers Who Clicked an Email Made a Purchase

Retrieved on: 
Wednesday, December 9, 2020
Christmas economics, Business, Retailing, Marketing, Cyber Monday, Marketing automation, Black Friday, eMail

SAN DIEGO, Dec. 9, 2020 /PRNewswire-PRWeb/ -- Omnisend, the email and SMS marketing automation platform built for DTC brands, has published its Black Friday and Cyber Monday 2020 Email, SMS, and Web Push Marketing Stats & Trends Report .

Key Points: 
  • SAN DIEGO, Dec. 9, 2020 /PRNewswire-PRWeb/ -- Omnisend, the email and SMS marketing automation platform built for DTC brands, has published its Black Friday and Cyber Monday 2020 Email, SMS, and Web Push Marketing Stats & Trends Report .
  • On Black Friday, nearly half (49.2%) of automated email conversions came from cart abandonment emails, while on Cyber Monday it held at 46.5%.
  • More highlights from the report include:
    1 out of 6 customers who clicked an email bought something.
  • 20% more texts sent on Black Friday and Cyber Monday than the entire month of November in 2019.

Sensormatic Solutions Releases Super Saturday Predictions

Retrieved on: 
Wednesday, December 9, 2020
Home Goods, Specialty, Supply chain management, Fashion, Cosmetics, Discount, Variety, Retail, Department Stores, Christmas economics, Articles, Business, Retailing, Sensormatic, Super Saturday, Christmas and holiday season, Shopping, Online shopping, Johnson Controls, Sensormatic Solutions

Johnson Controls, a global leader for smart and sustainable buildings, and the architect of OpenBlue connected solutions, today announced that Sensormatic Solutions , its leading global retail solutions portfolio, released its predictions for Super Saturday, the last Saturday before Christmas (December 19).

Key Points: 
  • Johnson Controls, a global leader for smart and sustainable buildings, and the architect of OpenBlue connected solutions, today announced that Sensormatic Solutions , its leading global retail solutions portfolio, released its predictions for Super Saturday, the last Saturday before Christmas (December 19).
  • This year, Super Saturday is still expected to be the second-busiest shopping day of the 2020 holiday season, but it wont be as big as previous years.
  • While Saturdays are still the biggest shopping day of the week, it has flattened considerably during the pandemic, said Brian Field, senior director of global retail consulting, Sensormatic Solutions.
  • For more information on the 2020 U.S. top busiest shopping days and holiday data, additional press releases are available here:

CouponBirds Releases Black Friday Statistics for 2020

Retrieved on: 
Wednesday, December 9, 2020
Christmas economics, Retailing, Business, Black Friday, Shopping, Smartphone

BEIJING, Dec. 9, 2020 /PRNewswire/ -- Based on the study of approximately 400,000 shopping visitors, CouponBirds releases Black Friday shopping statistics for 2020.

Key Points: 
  • BEIJING, Dec. 9, 2020 /PRNewswire/ -- Based on the study of approximately 400,000 shopping visitors, CouponBirds releases Black Friday shopping statistics for 2020.
  • The study includes user shopping device change, shopping time and country analysis, Black Friday best-selling products, and Black Friday under COVID-19.
  • According to CouponBirds study, smartphones continue to account for an increasing proportion of online sales from 2017 to 2020, with mobile device coverage increasing to 49.25% from 23.17% in 2017.
  • We picked up the top 10 best-selling products and stores based on CouponBirds shoppers during Black Friday.

CXone Manages a Record Number of Digital Interactions as Online Sales Spike on Cyber Monday

Retrieved on: 
Wednesday, December 9, 2020
Telecommunications, Software, Internet, Data management, Technology, Online Retail, Retail, Security, Christmas economics, Cyber Monday

On Cyber Monday, November 30, 2020, digital interactions powered by CXone significantly surpassed their 2019 numbers with over 70 percent growth in messaging and chat in the days leading to Cyber Monday.

Key Points: 
  • On Cyber Monday, November 30, 2020, digital interactions powered by CXone significantly surpassed their 2019 numbers with over 70 percent growth in messaging and chat in the days leading to Cyber Monday.
  • Digitals performance on Cyber Monday validates the on-going behavioral shift as both consumers and contact centers adapt to the current environment.
  • In fact, in the month of November, leading to Cyber Monday, the overall digital volume in CXone increased more than 60 percent year over year.
  • The growth CXone has seen across digital channels this year is staggering, albeit not unexpected, said Paul Jarman, NICE inContact CEO.

Bloomreach Releases its Peak Holiday 2020 Report

Retrieved on: 
Monday, December 7, 2020
Regions of the United States, Christmas economics, Albertsons, Skaggs family, Christmas and holiday season, Cision, Holiday Stationstores, Cyber Monday, Holiday, Thanksgiving, Staples Inc.

MOUNTAIN VIEW, Calif. and LONDON, Dec. 7, 2020 /PRNewswire-PRWeb/ -- Bloomreach , the leader in commerce experience, released its Peak Holiday 2020 Report today which analyzes the trends and shifts in online shopping this year.

Key Points: 
  • MOUNTAIN VIEW, Calif. and LONDON, Dec. 7, 2020 /PRNewswire-PRWeb/ -- Bloomreach , the leader in commerce experience, released its Peak Holiday 2020 Report today which analyzes the trends and shifts in online shopping this year.
  • To request a free copy of the report, visit https://www.bloomreach.com/en/peak-holiday-2020-report .
  • The Peak Holiday Report 2020 analyzes:
    Results across the holiday shopping period thus far, including year-over-year traffic and sales analysis for Holiday 2020 and the 'Cyber 5" Week from Thanksgiving to CyberMonday
    Results for key retail segments such as Home Furnishings, Apparel, Grocery, and others
    "Online holiday sales across our customer base is outpacing even our aggressive forecast in North America so far this holiday season with sales up 40% over the same period last year, and site traffic is up 61%.
  • Bloomreach serves over 500 global brands including Albertsons, Staples, Bosch, Puma, FC Bayern Munchen and Marks & Spencer.