Graphic design

Community Management Is the Main Course for Hospitality Sector

Retrieved on: 
Monday, July 8, 2019

Restaurants, hotels and other service industries are now witnessing a generation of high-value community engagement that's leading to a higher return on investment.

Key Points: 
  • Restaurants, hotels and other service industries are now witnessing a generation of high-value community engagement that's leading to a higher return on investment.
  • Studies have predicted that for consumers, customer experience will be more important than price and product by 2020 ( Walker study ).
  • 3sixfive, thefirst UK based agency to focus solely on community, reputational and social media management in the hospitality and service sectors, has officially opened its doors with a host of clients.
  • It's the only service that brands are looking for when seeking to increase their community and reputation.

BuddyRest Pet Products Wins Prestigious 'Brand of the Year' Accolade at World Branding Awards

Retrieved on: 
Saturday, July 6, 2019

In 2011, BuddyRest revolutionized the category by taking cutting edge sleep science from the mattress industry and infusing it into pet beds.

Key Points: 
  • In 2011, BuddyRest revolutionized the category by taking cutting edge sleep science from the mattress industry and infusing it into pet beds.
  • Offering best in class dog beds of all types, BuddyRest focuses on comfort and quality with modern, solution-based designs.
  • The World Branding Awards began in 2014 and added the Animalis Edition in 2017 to recognize "the world's best animal brands for their work and achievements."
  • The World Branding Awards is the premier awards of the World Branding Forum.

COFFEEBAY Captivates Filipinos with BITTERSWEET Beverage Lineup

Retrieved on: 
Tuesday, July 2, 2019

COFFEEBAY , a franchise caf brand of Appletree Co., Ltd., is set to take the lead in the caf industry by launching a lineup of BITTERSWEET beverage products.

Key Points: 
  • COFFEEBAY , a franchise caf brand of Appletree Co., Ltd., is set to take the lead in the caf industry by launching a lineup of BITTERSWEET beverage products.
  • View the full release here: https://www.businesswire.com/news/home/20190701005939/en/
    COFFEEBAY, a franchise caf brand of Appletree Co., Ltd. in Korea, is set to take the lead in the caf industry by launching a lineup of BITTERSWEET beverage products.
  • In the Philippines, the BITTERSWEET products are drawing much attention from local people, spreading quickly all over the country with massive social media postings.
  • Captivating its customers with taste, price, and atmosphere, COFFEEBAY is increasingly becoming popular among franchise caf brands.

Internet Marketing Firm, fishbat, Discusses How a Revamped Branding Strategy Can Help Increase Sales for Children's Books

Retrieved on: 
Wednesday, July 3, 2019

PATCHOGUE, N.Y., July 3, 2019 /PRNewswire/ -- In an effort to help companies promote their products, internet marketing firm , fishbat, discusses how a revamped branding strategy can help increase sales for children's books.

Key Points: 
  • PATCHOGUE, N.Y., July 3, 2019 /PRNewswire/ -- In an effort to help companies promote their products, internet marketing firm , fishbat, discusses how a revamped branding strategy can help increase sales for children's books.
  • In a competitive landscape that utilizes traditional and digital media alike, here is how a revamped branding strategy can help increase sales for children's books.
  • When this happens, sales will increase for not only children's books on store shelves but those that have yet to be published.
  • Consistency The best branding strategy is consistent across various types of media; such logic applies to children's books as well.

How To Create A Successful Brand Identity - Plus, The Top 25 Branding Agencies Of 2019, According To DesignRush

Retrieved on: 
Wednesday, July 3, 2019

DesignRush.com , a B2B marketplace connecting brands with agencies, discovered how the best branding agencies build unified brand identities across many channels.

Key Points: 
  • DesignRush.com , a B2B marketplace connecting brands with agencies, discovered how the best branding agencies build unified brand identities across many channels.
  • The top 5 ways that branding agencies create a successful brand identity are:
    About one-third of consumers have a specific brand in mind when they begin shopping.
  • They specialize in branding brand strategy, brand identity design and roll-out to print and digital campaigns.
  • DesignRush features the top agencies around the world, including the best Branding Agencies, Digital Agencies, Logo Design, Branding, Digital Marketing, Website Design, eCommerce Web Design Companies, and more.

Beverages Industry Continued Struggling to Build Bonds with Customers, According to MBLM's Brand Intimacy 2019 Study

Retrieved on: 
Tuesday, July 2, 2019

NEW YORK, July 2, 2019 /PRNewswire/ --The beverages industry continued to struggle building bonds with customers and ranked ninth out of the 15 industries studied inMBLM's Brand Intimacy 2019 Study ,which is the largest study of brands based on emotion.

Key Points: 
  • NEW YORK, July 2, 2019 /PRNewswire/ --The beverages industry continued to struggle building bonds with customers and ranked ninth out of the 15 industries studied inMBLM's Brand Intimacy 2019 Study ,which is the largest study of brands based on emotion.
  • Brand Intimacy is defined as the emotional science that measures the bonds we form with the brands we use and love.
  • "The beverages industry is not effectively seizing the opportunity to create stronger emotional connections with its customers," stated Mario Natarelli, managing partner, MBLM.
  • We believe this can be leveraged to develop stronger bonds and increase both their Brand Intimacy performance as well as their overall financial performance."

NetZoom™ Visio Stencils Device Library Adds Additional Templates for IT Professionals to Enhance and Produce High-Quality Network Diagrams.

Retrieved on: 
Tuesday, July 2, 2019

NetZoomVisio Stencils provides access to the most comprehensive collection of Visio Stencils for IT, Data Center and Audio-Video Diagramming.The device library is immediately available on a subscription basis and includes device stencils for racks, servers, network, telecom, audio, video, security, and infrastructure devices.

Key Points: 
  • NetZoomVisio Stencils provides access to the most comprehensive collection of Visio Stencils for IT, Data Center and Audio-Video Diagramming.The device library is immediately available on a subscription basis and includes device stencils for racks, servers, network, telecom, audio, video, security, and infrastructure devices.
  • Founded in 1995, NetZoom, Inc. is an Illinois corporation with headquarters in the Chicago area.
  • The company's NetZoom software enables data center professionals around the world to effectively model, manage, monitor, and maximize IT and Facility infrastructure.
  • NetZoom is a trademark of NetZoom, Inc. All others are registered trademarks or trademarks of their respective owners.

Economic Optimism Fuels Business’ Trust in Utilities

Retrieved on: 
Monday, July 1, 2019

As business owners articulate a positive outlook on their local economies, an opportunity is opening for utilities to step in as trusted business advisors.

Key Points: 
  • As business owners articulate a positive outlook on their local economies, an opportunity is opening for utilities to step in as trusted business advisors.
  • Perhaps even more telling of their optimism, 65% of businesses are planning business expansions.
  • Each year the study tracks a composite Brand Trust score, which shows an increase in utilities being trusted by their business customers.
  • The industrys Brand Trust index among business customers increases 20 points from 2018 to 744 (on a 1,000-point scale) this year.

GumGum Report: Digital Marketers Are More Sophisticated about Brand Safety, but See Campaign Reach Limited

Retrieved on: 
Monday, July 1, 2019

From what we heard at the seminars we organized, its clear that marketers have turned those lessons into action.

Key Points: 
  • From what we heard at the seminars we organized, its clear that marketers have turned those lessons into action.
  • The industry leaders cited in the report say they are successfully applying brand safety tools in tandem with human oversight to reliably screen content.
  • As the scope of brand safety efforts has grown to include suitability, however, some marketers cited see cause for concern.
  • The two previous reports in GumGums BrandRx series are BrandRx: The New Brand Safety Crisis and The Brand Safety Crisis One Year Later .

Legacy Cannabis Brand Varavo Launches New Line “Branded” Poised to Completely Disrupt the Black Market

Retrieved on: 
Thursday, June 27, 2019

Varavo , one of the first established reputable cannabis brands, announced today the launch of Branded , a new line specifically positioned to compete with the California black market.

Key Points: 
  • Varavo , one of the first established reputable cannabis brands, announced today the launch of Branded , a new line specifically positioned to compete with the California black market.
  • With Branded, which we call the 'Kirkland of cannabis,' we level the playing field and drive customers into compliant shops.
  • Branded Is here to completely disrupt the cannabis industry.
  • Varavo was founded in 2015 as a socially responsible brand focused on producing simple straightforward products with a higher standard.