Closing the Gap: Iowa Insurance Division's Survey Shows Gender Gaps in Financial Literacy, Particularly for Retirement Financial Decisions & Investing
Yet a recent "SmartHER Money Literacy Financial Research" survey commissioned by the Iowa Insurance Division (IID) and conducted by AMPERAGE Marketing & Fundraising (AMPERAGE) has revealed some eye-opening takeaways about how female Iowans view financial management, insurance, retirement planning and investments.
- Yet a recent "SmartHER Money Literacy Financial Research" survey commissioned by the Iowa Insurance Division (IID) and conducted by AMPERAGE Marketing & Fundraising (AMPERAGE) has revealed some eye-opening takeaways about how female Iowans view financial management, insurance, retirement planning and investments.
- On the insurance side, they questioned how much coverage they need and also lack knowledge about insurance products beyond the typical car and homeowner's insurance.
- To help close that gender gap in financial literacy and security, the Iowa Insurance Division created the new SmartHER Money program in early 2021.
- The Iowa Insurance Division will launch its inaugural SmartHER Money Conference in Cedar Falls, Iowa, on Aug. 19, 2021.