Heisman Trophy

Sharpie® Partners with Michael Penix Jr., Rome Odunze to Showcase High-Performance and Precision of Sharpie S-Gel Pens In Career-Defining Moments

Retrieved on: 
Thursday, February 8, 2024

ATLANTA, Feb. 8, 2024 /PRNewswire/ -- Today, Sharpie®, the iconic writing brand part of the Newell Brands global portfolio, has launched the Sharpie Rookie of the Year program – a first-of-its-kind program that helps prolific college athletes and prospective professional draftees make their mark as they transition into the next phase of their careers. To kick off the program, the brand has signed Michael Penix Jr. and Rome Odunze to become the official writing products of their rookie seasons.

Key Points: 
  • Penix and Odunze will exclusively use Sharpie at pivotal moments throughout their rookie seasons as they make their mark on professional sports.
  • To kick off the program, the brand has signed Michael Penix Jr. and Rome Odunze to become the official writing products of their rookie seasons.
  • Throughout the year, Sharpie will be sharing unique glimpses into the rookie seasons of Penix and Odunze, and how Sharpie products can be used across various canvases, categories and creations.
  • Sharpie S-Gel Pens come in a variety of barrel colors, tip sizes and ink colors.

Dynatrace Appoints Laura Heisman as Chief Marketing Officer

Retrieved on: 
Wednesday, January 10, 2024

Dynatrace (NYSE: DT), the leader in unified observability and security, today announced the appointment of Laura Heisman as Chief Marketing Officer (CMO), effective January 16, 2024.

Key Points: 
  • Dynatrace (NYSE: DT), the leader in unified observability and security, today announced the appointment of Laura Heisman as Chief Marketing Officer (CMO), effective January 16, 2024.
  • Laura will succeed Mike Maciag, who has served as the Dynatrace CMO for five years.
  • Before VMware, she was a member of the GitHub executive leadership team, serving as vice president of communications and corporate marketing.
  • “I am thrilled to welcome Laura to Dynatrace,” said Rick McConnell, Dynatrace Chief Executive Officer.

Athletic Republic Athlete, Blake Corum, and the 2024 Michigan Wolverines Win the College Football Playoff National Championship

Retrieved on: 
Wednesday, January 10, 2024

DISTRICT HEIGHTS, Md., Jan. 10, 2024 /PRNewswire/ -- Athletic Republic, the premier destination for individualized sport-performance training backed by data and science, is proud to share that brand athlete and Michigan running back, Blake Corum, has won the 2024 College Football Playoff National Championship, and recognized as the offensive player of the game. Solidifying a remarkable season for the Michigan Wolverines, Corum racked up 1,362 all-purpose yards and 28 all-purpose touchdowns throughout the 2023-2024 season as well as becoming the all-time career rushing touchdown leader at Michigan with 58. Corum achieved all while leading the Wolverines to a perfect 15-0 record, the #1 National Seed, and the university's first title in 26 years. The Washington, D.C. native capped off his college career with 675 rushing carries for 3,737 rushing yards and 58 rushing touchdowns.

Key Points: 
  • Corum achieved all while leading the Wolverines to a perfect 15-0 record, the #1 National Seed, and the university's first title in 26 years.
  • The Washington, D.C. native capped off his college career with 675 rushing carries for 3,737 rushing yards and 58 rushing touchdowns.
  • Blake Corum attended high school in Washington, D.C., and trained for years at Athletic Republic Capitol Region in District Heights.
  • I am extremely proud of everything he has accomplished at Michigan and look forward to seeing the next chapter in his football career."

Massage Heights Hits Grand Slam by Partnering with Former NFL & MLB All-Star Bo Jackson

Retrieved on: 
Wednesday, October 4, 2023

SAN ANTONIO, Oct. 4, 2023 /PRNewswire/ -- Massage Heights, the leading North American spa franchise, announced today an exclusive partnership with Promise Nutraceuticals, a cause-driven company co-founded by one of the greatest athletes of all time – former professional baseball and football player Vincent E. "Bo" Jackson. Through the partnership, Massage Heights will launch a CBD add-on service and offer "Promise Drops" Topical Relief CBD Oil, in its retreats nationwide starting in November.

Key Points: 
  • Through the partnership, Massage Heights will launch a CBD add-on service and offer "Promise Drops" Topical Relief CBD Oil, in its retreats nationwide starting in November.
  • "We are honored a respected elite athlete such as Bo and the Promise Drops team chose to partner with Massage Heights.
  • With its national presence and focus on promoting overall wellness, Jackson said Massage Heights is an ideal partner to introduce Promise Drops to consumers.
  • To learn more about Massage Heights visit www.massageheights.com and connect with their social media pages: Facebook , Instagram and Twitter .

Goldman Sachs Teams up with College Football Stars in NIL Ad to Support Small Business

Retrieved on: 
Tuesday, September 5, 2023

The ad features the competitors coming together to call on Congress to reauthorize the Small Business Administration (SBA) and suggests that both kickers and small businesses are under-appreciated, yet essential, for success.

Key Points: 
  • The ad features the competitors coming together to call on Congress to reauthorize the Small Business Administration (SBA) and suggests that both kickers and small businesses are under-appreciated, yet essential, for success.
  • “Supporting small business is something we should be able to agree on, Republicans and Democrats, Longhorns and Crimson Tide fans,” said Kristen Heaney Clark, Founder of Yard Bar in Austin, TX and member of Goldman Sachs 10,000 Small Businesses Voices.
  • According to a 2023 survey by Goldman Sachs 10,000 Small Businesses Voices, 70% of small business owners gave the federal government a C-grade or below for the effectiveness of programs, services, and tax credits available to small businesses.
  • Earlier this year, Goldman Sachs 10,000 Small Businesses Voices and the Bipartisan Policy Center released a policy report with recommendations to modernize the SBA for the small businesses of today.

Nissan Heisman House returns for 13th season, opens doors to fans in new ways

Retrieved on: 
Thursday, August 31, 2023

The Nissan Heisman House − the House built for Heisman Trophy winners − returns with a brand-new campaign featuring television spots, influencer collaborations and digital experiences that connect college football fans with their favorite players.

Key Points: 
  • The Nissan Heisman House − the House built for Heisman Trophy winners − returns with a brand-new campaign featuring television spots, influencer collaborations and digital experiences that connect college football fans with their favorite players.
  • View the full release here: https://www.businesswire.com/news/home/20230831306721/en/
    The Nissan Heisman House − the House built for Heisman Trophy winners − returns with a brand-new campaign featuring television spots, influencer collaborations and digital experiences that connect college football fans with their favorite players.
  • This season, Nissan welcomes USC sophomore quarterback Caleb Williams – the 2022 Heisman Trophy winner – into the house.
  • Fans can claim their pass, free of charge, at TheHeismanHouse.com or onsite at a Heisman House Tour stop later this fall.

‘Being Young’ a Short Documentary Presented by Nissan to Debut on ESPN+

Retrieved on: 
Friday, May 26, 2023

Key Points: 
  • View the full release here: https://www.businesswire.com/news/home/20230526005012/en/
    Bryce Young, as featured in “Being Young,” an authorized short streaming documentary presented by Nissan, airs first on May 26, 2023 on ESPN+.
  • Nissan was among the first brands to engage with Young under new Name, Image and Likeness (NIL) rules for its 2022 Nissan Heisman House campaign.
  • The film is presented by Nissan who was among the first brands to engage with Young under new Name, Image and Likeness (NIL) rules for its 2022 Nissan Heisman House campaign .
  • Since 2015, Nissan has sponsored select NCAA Championships and 45 colleges, including seven Historically Black Colleges and Universities (HBCUs).

Sports Illustrated Spotlights The Outlier Journey of Bryce Young In NFL Draft Preview Issue

Retrieved on: 
Thursday, April 20, 2023

Ahead of this year’s NFL Draft, Sports Illustrated has everything you need to know about one of the game’s most promising young quarterbacks.

Key Points: 
  • Ahead of this year’s NFL Draft, Sports Illustrated has everything you need to know about one of the game’s most promising young quarterbacks.
  • Bringing Up Bryce is inside Sports Illustrated’s NFL Draft Preview Issue, on sale online and on newsstands starting today, with all the latest NFL Draft coverage at SI.com .
  • View the full release here: https://www.businesswire.com/news/home/20230420005641/en/
    How big of an outlier is Bryce Young?
  • Despite it being clear that Bryce Young is a high-level athlete, critics still question if he is ready for the NFL.

Derius Davis to Receive Annual Johnny "The Jet" Rodgers Jet Award During April 13 Gala

Retrieved on: 
Monday, April 10, 2023

OMAHA, Neb., April 10, 2023 /PRNewswire/ -- The Johnny "The Jet" Rodgers Jet Award Foundation and Trust is pleased to announce that wide receiver and return specialist Derius Davis of TCU will be the recipient of the 12th Annual Jet Award. He will be recognized at the annual Gala & VIP After Party, which will take place at Baxter Arena on Thursday, April 13, beginning at 5:30 p.m., with a pre-gala press conference set for 4 p.m. All media outlets are invited to attend.

Key Points: 
  • OMAHA, Neb., April 10, 2023 /PRNewswire/ -- The Johnny "The Jet" Rodgers Jet Award Foundation and Trust is pleased to announce that wide receiver and return specialist Derius Davis of TCU will be the recipient of the 12th Annual Jet Award.
  • This year's gala will also mark the 50th Anniversary of Johnny Rodgers winning the 38th Heisman Trophy Award.
  • In addition to presenting the Jet Award, the annual Legacy Award will be presented during the Gala.
  • Net proceeds from the annual Jet Award Gala directly support the Johnny Rodgers Career and Technical Education Scholarship at Metropolitan Community College .

Nirvana Super Team Wins RX3 Charity Flag Football World Championships with Matt Leinart as Quarterback

Retrieved on: 
Thursday, March 23, 2023

To view an enhanced version of this graphic, please visit:

Key Points: 
  • To view an enhanced version of this graphic, please visit:
    The Nirvana Super™ flag football team, led by former-NFL quarterback and Heisman Trophy winner, Matt Leinart, delivered a Cinderella-story, beating teams led by Aaron Rodgers, Josh Allen, Kyle Allen and other leading NFL quarterbacks at the RX3 Growth Partners Charity Flag Football tournament held at Saddleback College Stadium last week.
  • David Vanderveen, Nirvana CEO, is feeling super with Aaron Rodgers and the RX3 team.
  • RX3 is feeling super with the Nirvana Super™ team.
  • RX3 is feeling super with the Nirvana Super™ team.