VUSE

U.S. Adult Vapor Consumers Prefer Innovative Brands Committed To Sustainbility And To Reducing Their Environmental Footprint

Retrieved on: 
Thursday, July 22, 2021
Articles, VUSE, Academic disciplines, Brand, Ecological footprint, Environmental social science

WINSTON-SALEM, N.C., July 22, 2021 /PRNewswire/ --A new poll conducted by Reynolds indicates adult (age 21+) vapor consumers prefer brands committed to sustainability and reducing their environmental footprint.

Key Points: 
  • WINSTON-SALEM, N.C., July 22, 2021 /PRNewswire/ --A new poll conducted by Reynolds indicates adult (age 21+) vapor consumers prefer brands committed to sustainability and reducing their environmental footprint.
  • A brand's environmental priorities and impact are increasingly important to consumers in considering their purchasing choices, with nearly a third of consumers broadly viewing a brand more favourably based on their environmental initiatives.
  • This world-first achievement for a global vapor brand is a significant contribution to BAT's ambitious climate targets, which include carbon neutrality across its own operations by 2030.
  • The Vuse brand combines tobacco expertise with innovative technology to provide adult vapor consumers with alternatives to traditional tobacco products.

Vuse makes waves as the first global carbon neutral vape brand

Retrieved on: 
Thursday, July 22, 2021
Greenhouse gas emissions, Air pollution, Articles, Environmentalism, Renewable energy, Environmental impact of the energy industry, Carbon dioxide, Carbon neutrality, VUSE, Natural environment, Carbon footprint, Sustainability

LONDON, July 22, 2021 /PRNewswire/ -- BAT's Vuse celebrates its position as the first global carbon neutral vape brand with a carbon neutral summer voyage down the Thames in London, home of BAT's global headquarters.

Key Points: 
  • LONDON, July 22, 2021 /PRNewswire/ -- BAT's Vuse celebrates its position as the first global carbon neutral vape brand with a carbon neutral summervoyage down the Thames in London, home of BAT's global headquarters.
  • "Vuse is a leading global brand with ever-increasing scale, which allows us to drive global supply chain efficiencies and effectiveness.
  • Vuse's carbon neutrality was certified by BAT's sustainability partner, Vertis, in May 2021 as a world-first global vape brand achievement and a significant contribution to BAT's ambitious climate targets, including carbon neutrality across its own operations by 2030.
  • In March 2021, BAT announced a further ambition to be carbon neutral across its value chain by 2050, representing around 90% of its total carbon footprint.

BAT's Vuse becomes world's first global carbon neutral vape brand

Retrieved on: 
Friday, May 28, 2021
Greenhouse gas emissions, Tobacco, Cigarettes, Chemistry, Environmental impact of the energy industry, Renewable energy, Carbon dioxide, Carbon neutrality, Carbon footprint, VUSE, Electronic cigarette, Carbon

- Latest step in BAT's ambitious targets to be carbon neutral in its operations by 2030, and across its wider value chain by 2050

Key Points: 
  • - Latest step in BAT's ambitious targets to be carbon neutral in its operations by 2030, and across its wider value chain by 2050
    LONDON, May 28, 2021 /PRNewswire/ -- BAT today announced that Vuse has become the first global carbon neutral vape brand.
  • In March this year, BAT announced a further ambition to be carbon neutral across its value chain by 2050, representing around 90% of its total carbon footprint.
  • Kingsley Wheaton, Chief Marketing Officer at BAT, said: "Vuse becoming the first global carbon neutral vaping brand is a significant milestone.
  • BAT is also reducing its carbon footprint by:
    Improving the energy efficiency of factories by upgrading to more efficient and lower-impact equipment.

BAT's Vuse becomes world's first global carbon neutral vape brand

Retrieved on: 
Friday, May 28, 2021
Greenhouse gas emissions, Tobacco, Cigarettes, Chemistry, Environmental impact of the energy industry, Renewable energy, Electronic cigarettes, Carbon dioxide, Carbon neutrality, Carbon footprint, Electronic cigarette, VUSE

LONDON, May 28, 2021 /PRNewswire/ -- BAT today announced that Vuse has become the first global carbon neutral vape brand.

Key Points: 
  • LONDON, May 28, 2021 /PRNewswire/ -- BAT today announced that Vuse has become the first global carbon neutral vape brand.
  • In March this year, BAT announced a further ambition to be carbon neutral across its value chain by 2050, representing around 90% of its total carbon footprint.
  • Kingsley Wheaton, Chief Marketing Officer at BAT, said: "Vuse becoming the first global carbon neutral vaping brand is a significant milestone.
  • BAT is also reducing its carbon footprint by:
    Improving the energy efficiency of factories by upgrading to more efficient and lower-impact equipment.

The Intersection of Design & Racing: Vuse and Arrow McLaren SP Bring Undefeated Style to Life on the No. 7 Vuse Arrow McLaren SP Racecar

Retrieved on: 
Monday, May 17, 2021
McLaren Group, Auto racing, Open wheel racing, Motorsport, VUSE, McLaren, Arrow McLaren SP

Bond and Undefeated have been working with Vuse and AMSP on this unique collaboration to design the No.

Key Points: 
  • Bond and Undefeated have been working with Vuse and AMSP on this unique collaboration to design the No.
  • 7 Vuse Arrow McLaren SP racecar and showcase the car during one of the biggest sporting moments in the world, theIndianapolis 500.\n"We\'re beyond excited to unveil Undefeated\'s design for theNo.
  • 7 Vuse Arrow McLaren SP car," said Frank Silva, Senior Vice President of Activation & Trade Marketing for Reynolds.
  • 7 Vuse Arrow McLaren SP racecar.\n"We are excited to partner with Arrow McLaren SP for the biggest motorsport event of the year, the Indy 500," said James Bond, Founder, Undefeated.

Vuse Alto 4-Pod Packs Now Available Nationwide

Retrieved on: 
Thursday, February 25, 2021
Tobacco, Retail, Specialty, Psychoactive drugs, Cigarettes, Tobacco, VUSE, Stimulants, Electronic cigarettes, Nicotine, Menthol, Pod

The Vuse vapor brand announced today a national expansion of Vuse Alto Golden Tobacco 5.0% and Alto Menthol 5.0% 4-pod packs and the national release of Vuse Alto Golden Tobacco 2.4% and Alto Menthol 2.4% 4-pod packs.

Key Points: 
  • The Vuse vapor brand announced today a national expansion of Vuse Alto Golden Tobacco 5.0% and Alto Menthol 5.0% 4-pod packs and the national release of Vuse Alto Golden Tobacco 2.4% and Alto Menthol 2.4% 4-pod packs.
  • The 4-pod packs provide adult vapor consumers with three Vuse Alto configuration options as they can now choose from single-pod, 2-pod or 4-pod packs.
  • Adult nicotine consumers have the ability to make Vuse Alto devices their own and unique to their preferences and style.
  • The 4-pod pack configuration is the most popular among competitive pod-mod vapor products and 4-pod packs enable Vuse Alto to compete against competitors on a per-pod price point.

Vuse and Arrow McLaren SP Announce Multi-year Partnership Agreement

Retrieved on: 
Tuesday, February 23, 2021
Sports, Motor Sports, Retail, Tobacco, Other Sports, McLaren Group, Auto racing, Television series, Open wheel racing, VUSE, McLaren, R. J. Reynolds Vapor Company, Arrow McLaren SP, Arrow, Vuse/R.J. Reynolds Vapor Company:, Arrow McLaren SP, British American Tobacco:

Vuse and Arrow McLaren SP continue to charge beyond with a new, multi-year INDYCAR agreement and partnership expansion that includes enhanced activation and assets, and a new Vuse-titled livery on the No.

Key Points: 
  • Vuse and Arrow McLaren SP continue to charge beyond with a new, multi-year INDYCAR agreement and partnership expansion that includes enhanced activation and assets, and a new Vuse-titled livery on the No.
  • Arrow McLaren SP and RJRVC also have best practice processes and respective industry expertise in common.
  • "We're excited to continue our partnership with Arrow McLaren SP in the 2021 racing season and beyond," said Jorge Araya, Chief Marketing Officer for Reynolds.
  • Vuse's INDYCAR partnership with Arrow McLaren SP aligns to the brands passion for innovation through impactful collaborations designed to fuel creativity.

Vuse Draws Inspiration From Formula 1 Mainstay McLaren Racing Through Innovation Commitment

Retrieved on: 
Wednesday, October 7, 2020
VUSE, McLaren, Cinema of New Zealand, Films, Creative works

The narrative focuses on breaking boundaries, innovation, and the unique ways that Vuse and McLaren charge beyond.

Key Points: 
  • The narrative focuses on breaking boundaries, innovation, and the unique ways that Vuse and McLaren charge beyond.
  • The film will be featured on the brand's YouTube page, and can be viewed at https://youtu.be/zX6-1SnW4Fk
    Rooted in a shared commitment to innovation, design and advanced technology, Vuse and McLaren will deliver electrifying moments of inspiration to fans across the globe through multiple activations across the racing seasons.
  • To learn more about Vuse, please visit https://vusevapor.com/
    McLaren Racing was founded by New Zealand racing driver Bruce McLaren in 1963.
  • Vuse is dedicated to bringing electrifying moments of inspiration to its consumers through its brand activations and partnerships.

Imperial Tobacco Canada Continues on its Quest to Offer Less Risky Alternatives to Adult Smokers

Retrieved on: 
Thursday, September 17, 2020
Cigarettes, Tobacco, Smoking, Electronic cigarettes, Smoking cessation, Electronic cigarette, VUSE, Cigarette, Imperial Tobacco Canada, Imperial Brands, Electronic cigarette and e-cigarette liquid marketing

MONTREAL, Sept. 17, 2020 /CNW Telbec/ -Imperial Tobacco Canada announces the opening of a new retail store in Toronto that offers adult consumers a full-range of VUSE vapour products.

Key Points: 
  • MONTREAL, Sept. 17, 2020 /CNW Telbec/ -Imperial Tobacco Canada announces the opening of a new retail store in Toronto that offers adult consumers a full-range of VUSE vapour products.
  • "This is another step towards our purpose of building A Better Tomorrow for all our stakeholders."
  • Many health groups, including Public Health England, have estimated that vaping products are at least 95% less harmful than traditional cigarettes.
  • A select portfolio of Imperial Tobacco Canada's vapour products will continue to be available at convenience stores.

Reynolds Completes 2020 PMTA Submissions with Vuse Alto E-Cigarette Applications

Retrieved on: 
Friday, September 4, 2020
Cigarettes, Psychoactive drugs, VUSE, Menthol, Tobacco, Food and Drug Administration

Today's group of applications concludes a multi-year application process launched in advance of FDA's September 9, 2020 deadline for PMTAs.

Key Points: 
  • Today's group of applications concludes a multi-year application process launched in advance of FDA's September 9, 2020 deadline for PMTAs.
  • Reynolds first submitted a PMTA application in October of 2019 for Vuse Solo, and submitted additional applications for its Vuse Ciro and Vuse Vibe vapor products in April of 2020.
  • Thirteen Vuse Alto ENDS products are included in the Vuse Alto PMTAs, comprised of an ENDS component (the Vuse Alto Power Unit) and 12 closed e-liquid cartridges.
  • Vuse Alto currently offers flavor pods in Menthol, Rich Tobacco and Golden Tobacco via www.vusevapor.com and retailers nationwide.