Beer

POLL: You Beer-long With Me: Travis Kelce is The Man Americans Want to Have a Beer With

Retrieved on: 
Tuesday, February 6, 2024

In the two weeks leading up to last year’s Super Bowl, Americans purchased more than $1.7 billion in beer products.

Key Points: 
  • In the two weeks leading up to last year’s Super Bowl, Americans purchased more than $1.7 billion in beer products.
  • This is more than double the amount spent on liquor ($769 million) and wine ($761 million) combined for the same period.
  • Brewers Association, the Beer Institute is committed today to developing sound public policy and to the values of civic duty and personal responsibility.
  • For additional updates from the Beer Institute, visit our website and follow us on Facebook , X , LinkedIn and Instagram .

Cherokee Distributing Announces Partnership with Provi to Enhance Ordering Efficiency and Drive Revenue Growth

Retrieved on: 
Tuesday, February 6, 2024

Cherokee Distributing Company , a prominent beer and nonalcoholic beverage wholesaler in Tennessee today announced a strategic partnership with Provi , the largest online marketplace for the beverage alcohol industry.

Key Points: 
  • Cherokee Distributing Company , a prominent beer and nonalcoholic beverage wholesaler in Tennessee today announced a strategic partnership with Provi , the largest online marketplace for the beverage alcohol industry.
  • The collaboration is designed to elevate revenue streams for Cherokee through the implementation of Provi’s cutting-edge online ordering system and distributor sales tools.
  • The partnership will empower Cherokee's sales representatives to enhance their service to licensed retail customers.
  • By leveraging Provi's marketplace, Cherokee’s customers will have the ability to seamlessly search and place orders from the wholesaler’s extensive portfolio.

CANADA! GEARING UP FOR THE BIG GAME?

Retrieved on: 
Tuesday, February 6, 2024

Learn more @Mollo_Out

Key Points: 
  • Learn more @Mollo_Out
    XMG+ transforms game day with exotic-flavoured drinks packed with 10mg THC, 10mg CBG, and a caffeine kick from guarana extract.
  • 'Paradise Treat' offers a fruity punch, 'Tropical Cream Float' a tropical twist on vanilla, 'Citrus Peaks' a citrus blast, and 'Lemon Iced Tea' a zesty lemon refreshment.
  • Perfect for sipping during the big game.
  • ‘Cherry Loops’ delights with a potent blend of sweet, tart, and tangy notes from cherry, fruity, and citrus flavours.

Dogfish Head Wants to Cure Those Cold-Weather Blues with an Announcement of its Springtime Brews

Retrieved on: 
Monday, February 5, 2024

Light, refreshing and reminiscent of more temperate times, the brewery’s lineup of springtime brews is sure to cure any case of cold-weather blues … and they’re hitting shelves and taps nationwide NOW!

Key Points: 
  • Light, refreshing and reminiscent of more temperate times, the brewery’s lineup of springtime brews is sure to cure any case of cold-weather blues … and they’re hitting shelves and taps nationwide NOW!
  • First up in Dogfish Head’s spring beers lineup is Mandarin & Mango Crush (6.0% ABV), a citrus-forward fruit ale brewed with boatloads of tart mandarin oranges and juicy Alphonso mangos.
  • A light-bodied, hazy gold-colored brew with a delicate balance of sweet and tart flavors, and a crisp, dry finish.
  • “I’ve definitely got spring fever,” said Sam Calagione, Dogfish Head Founder & Brewer.

Coors Light® Releases Big Game Ad, Bringing Chill Across the Country in Canadian Debut

Retrieved on: 
Monday, February 5, 2024

TORONTO, Feb. 05, 2024 (GLOBE NEWSWIRE) -- The #1 light beer in Canada, Coors Light, is bringing its iconic beer train out of retirement to deliver ‘chill’ across the country for its first bespoke Big Game ad on Canadian television.

Key Points: 
  • TORONTO, Feb. 05, 2024 (GLOBE NEWSWIRE) -- The #1 light beer in Canada, Coors Light, is bringing its iconic beer train out of retirement to deliver ‘chill’ across the country for its first bespoke Big Game ad on Canadian television.
  • Catch the Coors Light Chill Train’s return here before the Big Game, created by Droga5, which will air during the first half of the game on CTV and TSN this Sunday, February 11, 2024.
  • Coming to you straight from the Rockies, the Coors Light Chill Train is known for spreading good vibes and chill wherever it goes - and this time it’s bringing some necessary chill to a watch party’s heated moment.
  • Instant win prizes include Game Day Bundles featuring a 65” TV and $580 prepaid gift card, a Coors Light mini fridge, and limited edition Chill Train merch.

ABK Beer becomes Official Beer of Rugby League

Retrieved on: 
Monday, February 5, 2024

RL Commercial have today announced a major new partnership for the sport with ABK Beer, one of the oldest and most popular breweries in Germany, becoming the Official Beer of Rugby League.

Key Points: 
  • RL Commercial have today announced a major new partnership for the sport with ABK Beer, one of the oldest and most popular breweries in Germany, becoming the Official Beer of Rugby League.
  • ABK Beer will have rights across the Betfred Super League, Betfred Challenge Cup and England Rugby League.
  • The staff at ROKiT Drinks have been great to work with and have fully bought into Rugby League and our ethos.
  • Jonathan Kendrick, Chairman and co-Founder of ROKiT, added, "We're very excited that ABK Beer has become the official beer of Rugby League, not just because we know rugby fans appreciate excellent beer, but also the history and ethos of Rugby League sit very well with the traditions and values of our 700 year old brewery."

MODEX-The Biggest Manufacturing and Supply Chain Event of 2024 is Coming to Atlanta March 11-14

Retrieved on: 
Monday, February 5, 2024

When the largest manufacturing and supply chain trade event of 2024, MODEX , returns to Atlanta on March 11 it will include over 1,175 exhibitors from leading solution providers and a comprehensive Educational Conference focusing on best-in-class solutions for manufacturing and supply chain operations.

Key Points: 
  • When the largest manufacturing and supply chain trade event of 2024, MODEX , returns to Atlanta on March 11 it will include over 1,175 exhibitors from leading solution providers and a comprehensive Educational Conference focusing on best-in-class solutions for manufacturing and supply chain operations.
  • This event provides attendees to network and connect with young professionals in the material handling and supply chain industry.
  • MODEX is the largest manufacturing and supply chain expo held in North America and South America.
  • MHI is an international trade association that has represented the material handling, logistics and supply chain industry since 1945.

TEAMSTERS INCREASE FUTURE STRIKE BENEFITS FOR ANHEUSER-BUSCH WORKERS

Retrieved on: 
Monday, February 5, 2024

WASHINGTON, Feb. 5, 2024 /PRNewswire/ -- In a major development in the fight for a strong contract protecting 5,000 Teamsters at Anheuser-Busch, the International Brotherhood of Teamsters announced today it will more than double strike pay to $1,000 per week for Anheuser-Busch Teamsters nationwide.

Key Points: 
  • The increase will go into effect in the event Anheuser-Busch forces the Teamsters who brew, package, and ship Budweiser, Bud Light, and dozens of other beverage brands out on strike March 1.
  • "With its ongoing refusal to invest in and protect American jobs, Anheuser-Busch is a legitimate threat to hardworking Teamsters.
  • O'Brien, Teamsters General Secretary-Treasurer Fred Zuckerman, and the Teamsters General Executive Board approved the increase in strike benefits in a special vote today, which was announced at the union's annual Brewery, Bakery, and Soft Drink Conference.
  • This increase in strike benefits makes sure our members are protected," said Jeff Padellaro, Director of the Teamsters Brewery, Bakery, and Soft Drink Conference.

EQS-News: Mililk® hype takes off

Retrieved on: 
Monday, February 5, 2024

As a result, 10 litres of organic oat barista milk drinks can now simply be sent as a letter by post.

Key Points: 
  • As a result, 10 litres of organic oat barista milk drinks can now simply be sent as a letter by post.
  • Our partners dm Drogeriemarkt Germany and dm Drogeriemarkt Austria are making the start and are our first retail customers.
  • Existing customers and the first Mililk® testers describe the organic Mililk® Oat Barista gluten-free as "the best alternative on the market".
  • Now even more customers can convince themselves of the quality and flavour of this product in their dm store.

Del Taco Partners With Stone Brewing to Elevate Beer Battered Crispy Fish Tacos

Retrieved on: 
Thursday, February 1, 2024

LAKE FOREST, Calif., Feb. 01, 2024 (GLOBE NEWSWIRE) -- Del Taco , the nation’s second-largest Mexican quick service restaurant*, today unveils an unprecedented collaboration with Stone Brewing to deliver the NEW Beer Battered Crispy Fish Tacos made with Stone Buenaveza Salt & Lime Lager.

Key Points: 
  • LAKE FOREST, Calif., Feb. 01, 2024 (GLOBE NEWSWIRE) -- Del Taco , the nation’s second-largest Mexican quick service restaurant*, today unveils an unprecedented collaboration with Stone Brewing to deliver the NEW Beer Battered Crispy Fish Tacos made with Stone Buenaveza Salt & Lime Lager.
  • Del Taco joined forces with Stone Brewing, known for its innovative and high-quality beers that have helped fuel the craft beer revolution.
  • Del Taco and Stone Brewing introduce the ultimate beer battered crispy fish taco made with Stone’s top selling Stone Buenaveza Salt & Lime Lager, a Baja-inspired Mexican-style lager.
  • “When it comes to making delicious, premium beer battered crispy fish tacos, working with a trailblazing brewery is a must.