Search engine marketing

Synergistic Named Top Place Winner in Fast 55 Awards

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Tuesday, June 22, 2021
Marketing, Communications, Other Communications, Search engine marketing, Business, Articles, Holism, Synergy, Sales, Economy

Synergistic is the #1 winner in its revenue category for the 2021 Fast 55 Awards by the Cincinnati Business Courier.

Key Points: 
  • Synergistic is the #1 winner in its revenue category for the 2021 Fast 55 Awards by the Cincinnati Business Courier.
  • Our hyper relevance is helping our clients business grow and scale, says Founder and CEO Anthony Breen.
  • About Synergistic: Because all businesses want to grow and scale, Synergistic is a professional strategic resource specializing in brand building, digital/portfolio marketing, and sales enablement.
  • Whether your audience comes to digital or goes to a salesperson, Synergistic will arm them with what they need to succeed.

Yieldmo Announces Privacy-First Marketplace

Retrieved on: 
Thursday, June 17, 2021
Networks, Internet, Search engine optimization, Search engine marketing, Data management, Technology, Security, Other Communications, Public relations, Investor relations, Marketing, Advertising, Communications, Identity management, Privacy, Privacy law, Internet privacy, Articles, Social issues, Politics

Yieldmo, a leading advertising technology company, today announced the debut of its privacy-first marketplace that analyzes the impression, not the audience, to deliver results for future-focused brands.

Key Points: 
  • Yieldmo, a leading advertising technology company, today announced the debut of its privacy-first marketplace that analyzes the impression, not the audience, to deliver results for future-focused brands.
  • The Privacy-First Marketplace is driven with machine-learning in real time, all with no cookies required.
  • Monetizing non-addressable inventory is a critical industry issue, and Yieldmo is committed to helping publishers tackle this challenge.
  • The Privacy-First Marketplace is only available on Yieldmos Smart Exchange, and is made available through dynamically curated Deals.

Semrush Releases Major Update to Backlinks Database and Backlink Analytics Tool

Retrieved on: 
Thursday, June 17, 2021
Data management, Technology, Other Communications, Public relations, Investor relations, Marketing, Advertising, Communications, Search engine optimization, Search engine marketing, Networks, Internet, Marketing, Articles, Search engine optimization, Computing, World Wide Web, Online advertising, Business intelligence, Backlink, Hypertext, Analytics, Digital marketing

Semrush , a leading online visibility management SaaS platform, announced today that it has released a major update to its Backlinks Database and Backlinks Analytics tool for digital marketers.

Key Points: 
  • Semrush , a leading online visibility management SaaS platform, announced today that it has released a major update to its Backlinks Database and Backlinks Analytics tool for digital marketers.
  • To help marketers achieve their goals Semrush has implemented a new approach to crawling and reporting new backlinks.
  • Based on the data from a test of 33,000 randomly sampled URLs, Semrush Backlink Analytics tool now outperforms other tools on the market among known industry-leading competitors.
  • We are delighted to roll out this major update and to offer our customers a taste of the future of dynamic backlink management.

ZoomInfo Partners with Beyond Codes to Provide Best-In-Class Intelligence to India and East Asia

Retrieved on: 
Thursday, June 17, 2021
Software, Search engine marketing, Marketing, Data management, Communications, Small business, Professional services, Technology, ZoomInfo, Economic history, Beyond Codes, ZoomInfo, BEYOND CODES, ZOOMINFO

This new strategic partnership provides companies in India, as well as other countries in Asia, with direct and unprecedented access to ZoomInfos leading sales intelligence platform.

Key Points: 
  • This new strategic partnership provides companies in India, as well as other countries in Asia, with direct and unprecedented access to ZoomInfos leading sales intelligence platform.
  • Beyond Codes becomes the exclusive authorized seller of ZoomInfos sales intelligence products for India and Asia.
  • Were excited to partner with Beyond Codes to make the ZoomInfo platform available to businesses in India and Asia, said Henry Schuck, ZoomInfos Founder and CEO.
  • ZoomInfo is the worlds most reputed intelligence platform for sales teams, said Gaurav Kumar, Beyond Codes Founder and CEO.

Industry Big Hitters Back Launch of Miroma SET to Serve Evolving Media Landscape in Sports, Entertainment & Technology

Retrieved on: 
Thursday, June 17, 2021
Marketing, Communications, Social media, Technology, Search engine optimization, Search engine marketing, Other Technology

Miroma SET is expected to reach more than $100 million in revenue within a year.

Key Points: 
  • Miroma SET is expected to reach more than $100 million in revenue within a year.
  • Miroma SET is uniquely positioned to meet client needs on a global scale, said Marc Boyan, founder of Miroma SET, The Miroma Group and Miroma Ventures.
  • Miroma SET is backed by an impressive roster of new investors, supporting key partnerships and agency acquisitions in sports, entertainment and technology.
  • The Miroma SET mandate is underpinned by:
    Heritage & Agility Miroma SETs agencies boast 100+ years of industry expertise and experience.

New Study: 2/3 of Consumers are at Risk of Leaving Brands Because Offers Aren’t Relevant

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Wednesday, June 16, 2021
Consulting, Other Retail, Professional services, Other Consumer, Marketing, Advertising, Communications, Search engine optimization, Search engine marketing, Retail, Consumer, Marketing, Product management, Business, Brand, Communication design, Graphic design, Brand management, Forrester Consulting, Formation, FORRESTER CONSULTING, FORMATION

The bar for relevance and value dramatically rose with the acceleration of digital commerce experiences consumers had during COVID-19.

Key Points: 
  • The bar for relevance and value dramatically rose with the acceleration of digital commerce experiences consumers had during COVID-19.
  • This has intensified the need for greater relevance as companies re-engage customers and re-establish relationships in both online and offline channels.
  • However, it's clear that many brands are falling behind in how they use first-party data to create relevant offers & loyalty programs.
  • Formations Dynamic Offer Optimization Platform automates the creation, measurement and optimization of offers down to the individual customer using machine learning.

ADM Endeavors, Inc. (OTCQB: ADMQ) Helps with Hockey World Record Through Sponsorship

Retrieved on: 
Wednesday, June 16, 2021
Hockey, Other Communications, Publishing, Public relations, Investor relations, Teens, Parenting, Marketing, Advertising, Communications, Entertainment, General Sports, Social media, Sports, Search engine optimization, Other Retail, Search engine marketing, Blogging, Specialty, General Entertainment, Catalog, Other Consumer, Retail, Women, Seniors, MEN, Family, Consumer, Philosophy, Articles, Mental processes, Communication, Forward-looking statement, Meaning

Any statements that are not historical facts contained in this press release are "forward-looking statements" that involve a number of risks and uncertainties and are made pursuant to the Safe Harbor Provisions of the Private Securities Litigation Reform Act of 1995.

Key Points: 
  • Any statements that are not historical facts contained in this press release are "forward-looking statements" that involve a number of risks and uncertainties and are made pursuant to the Safe Harbor Provisions of the Private Securities Litigation Reform Act of 1995.
  • Words such as strategy, expects, continues, plans, anticipates, believes, would, will, estimates, intends, projects, goals, targets and other words of similar meaning are intended to identify forward-looking statements but are not the exclusive means of identifying these statements.
  • We intend that all forward-looking statements be subject to the safe-harbor provisions.
  • We undertake no obligation to publicly update or revise any forward-looking statements, whether as a result of new information, future events or otherwise.

Salem Media Group Announces New Influencer Marketing Venture

Retrieved on: 
Tuesday, June 15, 2021
MEN, Entertainment, Social media, Search engine optimization, Search engine marketing, Consumer, General Entertainment, Publishing, TV and Radio, Marketing, Advertising, Women, Communications, Salem Media Group, Salem, Oregon, Salem, Social media, Geography of Massachusetts, States of the United States, Geography of the United States

Salem Media Group, Inc. (NASDAQ: SALM) announced today its sales division, Salem Media Representatives (SMR), has formed the Salem Influencer Network, a new entity focused on connecting brands with the fans of leading Christian social media influencers.

Key Points: 
  • Salem Media Group, Inc. (NASDAQ: SALM) announced today its sales division, Salem Media Representatives (SMR), has formed the Salem Influencer Network, a new entity focused on connecting brands with the fans of leading Christian social media influencers.
  • For years, Salem Media Representatives has been helping our advertising clients reach Christian and politically conservative consumers through multi-media advertising campaigns, said Mike Reed, SMRs Senior Vice President.
  • Salem Media Group is Americas leading multimedia company specializing in Christian and conservative content, with media properties comprising radio, digital media and book and newsletter publishing.
  • Learn more about Salem Media Group, Inc. at www.salemmedia.com , Facebook and Twitter.

Gopuff Launches New Ad Platform Powered by CitrusAd

Retrieved on: 
Tuesday, June 15, 2021
Data management, Supply chain management, Online Retail, Technology, Marketing, Advertising, Communications, Search engine optimization, Search engine marketing, Retail, Internet, Marketing, Retailing, GoPuff, Online food ordering, Online advertising, Advertising network, Retail media, Digital media

Gopuff, the go-to platform for consumers everyday needs, announced integration into CitrusAds retail media platform and introduced Gopuff Ad Solutions .

Key Points: 
  • Gopuff, the go-to platform for consumers everyday needs, announced integration into CitrusAds retail media platform and introduced Gopuff Ad Solutions .
  • The new platform, powered by CitrusAd, enables partners to seamlessly plan, buy, measure, and manage their ads on Gopuff.
  • Gopuff has already run successful managed campaigns for PepsiCo, Mars Wrigley, Kraft Heinz, Unilever and more from the first few weeks of the Gopuff Ad Solutions in-app pilot.
  • Since it was launched in 2017, CitrusAd powers the fastest growing ecommerce ad network in the USA and has become the global, retail industrys preferred sponsored product, banner ad platform, service and retail media sales organization.

tvScientific Announces Shannon Jessup as Chief Revenue Officer

Retrieved on: 
Tuesday, June 15, 2021
Technology, Entertainment, Marketing, Advertising, Communications, Software, TV and Radio, Social media, Data management, Search engine marketing, Given names, Unisex given names, Shannon, Chief revenue officer

tvScientific , a Connected TV (CTV) buying and attribution platform, announced today the appointment of its new Chief Revenue Officer, Shannon Jessup, former Global Chief Revenue Officer for Tapjoy, a leader in mobile performance advertising and app monetization.

Key Points: 
  • tvScientific , a Connected TV (CTV) buying and attribution platform, announced today the appointment of its new Chief Revenue Officer, Shannon Jessup, former Global Chief Revenue Officer for Tapjoy, a leader in mobile performance advertising and app monetization.
  • Prior to her role with Tapjoy, Shannon was the Head of Sales and Business Development for CJ Affiliate, the worlds largest performance marketing platform.
  • (Photo: Business Wire)
    Shannon joining tvScientific is great news for our team and our customers, said Jason Fairchild, Co-founder and CEO of tvScientific.
  • Connected TV audiences are highly engaged, and it's about time someone opened up this market to new advertisers and brands, said Shannon Jessup, CRO of tvScientific.