Mattel Unveils Additional Products Celebrating Barbie™ The Movie
Mattel, Inc. (NASDAQ: MAT) announced today an expansion of the Barbie™ The Movie product collection inspired by the BARBIE™ film created in partnership with Warner Bros. Pictures.
- Mattel, Inc. (NASDAQ: MAT) announced today an expansion of the Barbie™ The Movie product collection inspired by the BARBIE™ film created in partnership with Warner Bros. Pictures.
- “We are thrilled to see how much love and excitement Barbie The Movie has already sparked among fans,” said Lisa McKnight, Executive Vice President and Chief Brand Officer, Mattel.
- The expanded Mattel collection of Barbie™ The Movie products builds upon the initial June 2023 launch of movie toys from UNO®, Hot Wheels, Fisher-Price®, MEGA™ and Barbie.
- These latest items are available in collectible packaging and are available for pre-sale now at retailers nationwide and Mattel Shop for an SRP of $25 to $75.